129. How to Generate Leads for Your Consulting Advisory Retainers

By offering retainers, you, as an independent consultant, can create recurring, high-profit, and consistent revenue for your business.

There’s a misconception that it’s difficult to sell advisory retainers. So, if you’re like so many consultants, you know you want to offer advisory retainers but you don’t try. It feels daunting and ripe for rejection.

I want to demystify this for you so you can start generating a pipeline of advisory leads and ultimately deliver work that is impactful for your clients and advantageous for you and your business.

Specifically, I focus on how to generate leads for a consulting advisory retainer. Today’s episode is a continuation of the conversation about how to design a consulting retainer in episode 126 of this podcast.

By the end of this episode, you will have a solid plan in place to start building out a pipeline of consulting retainer clients.

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