Ted Jedynak specialize in musculoskeletal therapies for the lower limbs since 1996. He created three manual therapies specialist clinic from 2002 to 2012, and sold all of those clinics in Australia in 2016. Ted retired from clinical practice since 2012 and has since focused on teaching manual therapies globally. There are four things that we talk about in this episode. First, Ted talks about his career and business trajectory and the lessons he has learned throughout his business journey. Second...
Mar 11, 2019•54 min•Season 2Ep. 96
Have you ever wondered how much you should really be spending on marketing to acquire a new client? For this week’s episode, Jack and Ben talk about the cost for new client acquisition and how much you should be allocating for your marketing efforts. They also look into some of the benchmarks and other metrics that can help you estimate how much you should set aside for marketing. SHOW NOTES [0:01:18.7] Knowing the lifetime value of a client [0:02:47.7] Knowing the acquisition cost per marketing...
Feb 25, 2019•9 min•Season 2Ep. 94
In this episode, we share to you some client experience lessons we’ve learned from other industries and how you can apply them in a clinic setting. We also give some tips on selling high ticket items and some ideas on how you could make your services extra special for your clients. QUOTES FROM THIS EPISODE “When you’re selling high ticket items, I think there needs to be an extra level of service education/communication that’s delivered.” MENTIONS Dare to Lead by Brene Brown (book) Excellence Wi...
Feb 21, 2019•17 min•Season 2Ep. 93
In this episode, we’ll talk about how you can use improv to improve your communication skills. You can do this with your team, or when you are dealing with your patients, and in life in general. Your ability to improvise and think on your feet is an invaluable skill that can take you and your team further in your journey to clinic mastery. If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunes and Stitcher . We appr...
Feb 18, 2019•5 min•Season 2Ep. 92
In this episode, Ben introduces a framework that you can use when reaching out to new referral partners in your network. Maybe there’s someone that you want to connect with or maybe you just want to get to know them and their work better, this framework can guide you on how you can build a relationship with that new referral partner. Check out the full episode! SHOW NOTES [0:01:20.9] The most common mistake in building relationships [0:02:57.5] Clinic Mastery framework for building relationships...
Feb 14, 2019•10 min•Season 2Ep. 91
In today’s podcast episode, Jack and Ben talks about amazing client experiences at their favorite cafés and how it can translate to amazing client experiences inside the clinic. They also share their recent learnings and reading list for personal development and business growth. We don’t want to spoil all the good stuff so go check out the full episode! If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunes and Stit...
Feb 11, 2019•11 min•Season 2Ep. 90
In this quick five-minute episode, Ben talks about identifying your x-factors, or those things that differentiates you from other clinics. What makes you different? What puts you above the rest? Why should clients chose you ? This is a great exercise to do over coffee and it’s a great way to help you identify your business’ key assets. We’re excited to hear about what they are and if you want, feel free to send them in at ben@clinicmastery.com ! MENTIONS Clinic Mastery Business Academy If you li...
Feb 07, 2019•5 min•Season 2Ep. 89
This week on the podcast, Ben challenges us to find new and innovative solutions to the way we currently do things. He illustrates his point with a story how Einstein taught his students in Oxford. Check out the full episode! MENTIONS Clinic Mastery Business Academy If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunes and Stitcher . We appreciate your support and feedback! If you found this episode valuable, pleas...
Feb 04, 2019•6 min•Season 2Ep. 88
Today on the podcast, Ben is going to coach us on creating a more personalised, engaging and memorable new client process. This episode only takes five minutes and five minutes is all it takes for you to get a fresh perspective on your business, processes, and client on-boarding system. Reach out to Ben at ben@clinicmastery.com for your ideas and we can help workshop it for you. Check out the full episode! Lastly, if you like this episode of the Grow My Clinic podcast, please don't forget to lik...
Jan 31, 2019•5 min•Season 2Ep. 87
For this short episode, Ben is going to coach you on how you can double your clients in a month. We’re going to get you through an exercise that we get a lot of our Clinic Mastery members to do. Are you up for the challenge? You can send in your homework to ben@clinicmastery.com and we can help workshop it for you. Listening to the full episode! And lastly, if you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunes and ...
Jan 28, 2019•6 min•Season 2Ep. 86
This week on the podcast, we have a five minute coaching episode for you with Ben Lynch, and in this short episode, he talks about being the kind of leader your team needs you to be for you to achieve your goals. We don’t want to spoil all the good stuff in this episode, so go check it out! If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunes and Stitcher . We appreciate your support and feedback! If you found thi...
Jan 24, 2019•6 min•Season 2Ep. 85
On today’s episode, we have with us Nina Landsdowne, medical content writer and director of Word Prescription, a company that helps health professionals create amazing content for their website. She shares some tips on how to create content that drive conversions, how to write content that speaks to your audience, the biggest mistakes in writing copy for your website, how to start writing regularly for your site, SEO best practices and so much more! There's a lot of great advice for copywriting ...
Jan 21, 2019•24 min•Season 2Ep. 84
Being a great leader is not only about having excellent executive skills; what separates a good leader from a great leader is how they’re able to influence and inspire people to take action. To do this, one must be an excellent communicator. And so on today’s podcast, we are going to talk about the five key foundations of verbal communication and how you can apply it in your role as a business owner. QUOTES FROM THIS EPISODE “Your primary skill as a leader is your ability to create change. And t...
Jan 17, 2019•9 min•Season 2Ep. 83
It’s 2019, we’ve got an entire year ahead of us, and we have tons of goals we want to accomplish! But the question is, how do we get there? In this episode, we are going to walk you through the four things you need to look into before getting through your goals list. This auditing phase will help you determine where you will put your time, energy and resources so that you could have a productive and amazing year. Give this episode a listen! QUOTES FROM THIS EPISODE “The most effective and effici...
Jan 14, 2019•9 min•Season 2Ep. 82
When was the last time you addressed your whole team, speaking to your team as a collective group and inspired them with a message from your heart? In this short episode, Jack talks about how you can connect with your team wherever they may be, and how you can keep the morale high in your clinic despite the busy season. MENTIONS Grow My Clinic online course Zoom If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunes...
Jan 10, 2019•7 min•Season 2Ep. 81
Today on the podcast, we have Scott Willis with us from the Australian Physiotherapy Association. Scott is also the owner of Coastal Physiotherapy, a multidisciplinary clinic which specializes in solving musculoskeletal injury and pain with physio, exercise physiology and clinical pilates. We are going to talk about how you as a clinic owner in private practice can engage with your association, why clinic owners should join an association, changes in policies surrounding telehealth, private heal...
Jan 07, 2019•24 min•Season 2Ep. 80
This week, we have one of our Admin Mastery mentors on the podcast, Brigid Linden, to talk about hiring and recruiting people into your admin team. She shares her hiring process and some tips to help you identify the right person for your team, and also talks about the lessons she’s learned in leading and managing her admin team. QUOTES FROM THIS EPISODE “We definitely recruit largely on culture and character. I make it known in our job advertisements that we’re not necessarily looking for peopl...
Jan 03, 2019•21 min•Season 2Ep. 79
Happy new year to everyone! For our kickstarter episode, we are going to guide you through the essential steps in on-boarding a new team member into the clinic and how you, as a business owner, can help them in their professional and personal journey. QUOTES FROM THIS EPISODE “You’ve invested some money, some time and some emotional energy in acquiring or attracting new practitioners to join your team, to help serve the demands of your client. It’s in your best interest, and their best interest,...
Dec 31, 2018•14 min•Season 2Ep. 78
This week, we sit down with Hagen Dittmer to talk about Cliniconnect and how their add-on apps can help you maximize your Cliniko experience. We also talk about data migration, the benefits of using cloud services and the various opportunities with practice management software. If you’re already using a practice management software or still in the process of making that transition, this episode will help you out. QUOTES FROM THIS EPISODE “When you’re considering a practice management software, f...
Dec 27, 2018•18 min•Season 1Ep. 77
This week, we are chatting with one of our admin mastery mentors and co-owner of PhysioWest, Rebecca Clare. Rebecca will be sharing to us her knowledge in leading an excellent admin team, how trainings can help your admin team improve their services and their overall personal growth, how to make your admin team part of the overall client experience, and her journey from being a receptionist to becoming the co-owner of PhysioWest. If you want to know more about leading your admin team and helping...
Dec 24, 2018•23 min•Season 1Ep. 76
Peter Flynn from Physio Fit is our guest today and we’re going to be talking about how they have expanded their clinic to serve over 1,000 patients a month. He also gives us some tips on how to leverage videos, Facebook marketing and audience re-targeting to gain more clients for your clinic. Make sure to check it out! QUOTES FROM THIS EPISODE “With marketing, we can look at all the different avenues and how we can systemize those and play it to your strengths.” “When you give your best stuff aw...
Dec 20, 2018•24 min•Season 1Ep. 75
Justin Smith from Hunter Podiatry is our podcast guest this week, and he’s going to share to us some pearls of wisdom about building habits to create a healthy mindset that is ready for the day and ready to deal with the emotional rollercoaster of being a clinician and a business owner. QUOTES FROM THIS EPISODE “As clinicians, there’s just so much emotional labor that goes with that, and we can’t help but be sometimes reactive.” MENTIONS Grow My Clinic online course High Performance Habits by Br...
Dec 17, 2018•15 min•Season 1Ep. 74
We have a short story for you this week and it’s about Ben’s experience at The Loose Caboose Cafe. They did a simple gesture which made all the difference for their customers’ overall experience at their cafe. Curious about the one percenter they did to make their service extra special? Go check out the full episode! MENTIONS Grow My Clinic online course What’s one thing you could do to change the experience of your client or team member? How can you make them feel important and valued? Reach ou...
Dec 13, 2018•6 min•Season 1Ep. 73
In this episode of the Grow My Clinic podcast, Yianni Serpanos from Coreplus talks about the opportunities and challenges in digital healthcare that face clinic owners in the Australian environment. He also gives us an introduction into what Coreplus is, their services and how telehealth can improve overall client experiences. Check out the full episode! QUOTES FROM THIS EPISODE “Digital health in Australia has a very specific definition; it’s about the clinically safe, secure and private way to...
Dec 10, 2018•28 min•Season 1Ep. 72
In this episode of the Grow My Clinic podcast, Jack and Ben talks about the recent Clinic Mastery team retreat, the exercises that happened during the retreat and the lessons they’ve learned about vulnerability and trust. To learn more about the topic, give this podcast a listen! QUOTES FROM THIS EPISODE “The foundational function of a team is trust. If you don’t have vulnerability-based trust, it is impossible to have healthy discussions and robust conflicts that result in commitment to outcome...
Dec 06, 2018•14 min•Season 1Ep. 71
Nerida Bint from Lissome Gym joins us this week to share about how they were able to create a strong community in their gym and create amazing experiences for their clients. QUOTES FROM THIS EPISODE “If you build a good reputation and you build really good relationships with other businesses around you, I think you can succeed. And if you genuinely love what you’re doing, I think you will succeed.” “The worst thing that you can have in your business is people that are incompetent.” “I think, wel...
Dec 03, 2018•21 min•Season 1Ep. 70
To all our listeners, we just want to thank you for sharing your earbuds with us every week! We’re getting tons of feedback from reviews and ratings on iTunes and Stitcher, and now, you can also listen to us through Google Home, Alexa and Spotify! We really love sharing our insights and guests, and if you want to get in touch, maybe you have a couple of suggestions and comments about our show, you can reach out to us at jack@clinicmastery.com with the subject line “Podcast Help”, and Jack will p...
Nov 29, 2018•3 min•Season 1Ep. 69
Simon Ashley joins us this week on the podcast to talk about what life is like as an owner of an integrated health care center, Atune, and how he manages his life as a practitioner and business owner. He also shares some amazing insights about leadership, managing a multidisciplinary team and handling conflicts within their organization. QUOTES FROM THIS EPISODE “Having that clear vision is very important because it helps determine who’s going to be on [your] bus. Because if they don’t line up a...
Nov 26, 2018•25 min•Season 1Ep. 68
In this episode, Ben walks us through the process of time blocking, its benefits and how to implement it to make sure you get the high value stuff done. QUOTES FROM THIS EPISODE “One hour of inspired time is greater than six hours of uninspired time.” MENTIONS Grow My Clinic online course SHOW NOTES [0:04:28.0] Increasing your capacity [0:06:03.8] Structuring your time and doing the high value stuff If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comme...
Nov 23, 2018•7 min•Season 1Ep. 67
It’s story time again this week with Ben Lynch, and he shares his wonderful experience with R.M. Williams’ customer service personnel, which you may want to implement in your own clinic as well. QUOTES FROM THIS EPISODE “There is some merit to the way you talk to people in person or on the phone that is focused, genuine, present, and it’s there to help the person navigate through their challenge and lead them to a solution.” MENTIONS Grow My Clinic online course SHOW NOTES [0:00:19.7] Ben’s expe...
Nov 19, 2018•11 min•Season 1Ep. 66