Grow with Quora - podcast cover

Grow with Quora

Quora for Businesswww.quora.com
Knowledge is powerful. It has the ability to change our lives. And we know marketers like learning from each other. In this weekly podcast, you will hear from a variety of marketers on how and why they're leveraging Quora to drive results.
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Episodes

Write What You Know: Going From 2 to 45 Million Views with Jason Lemkin (Ep. 6 Rebroadcast)

In this episode rebroadcast, Jason walks through his process for writing +3,100 answers and crossing 45 million views on Quora. A few insights from the episode: Write about what know you as a subject matter expert. Go deep on a few topics. Be an authentic and consistent writer. Write something that is great and contribute value to the world. Don't worry about the views. There is still plenty of time to be successful on Quora. Follow Jason on Quora Join his Space, Cloud Daily from SaaStr...

Sep 03, 201930 minEp. 19

How Ahrefs uses Quora for Content Promotion and Customer Support

This week we're joined by Si Quan Ong, a marketer for Ahrefs. He's a true student of Quora and takes the time to study the platform. Tune in to learn how he uses Quora to promote their blog content and to engage with potential customers asking questions about their brand. A few insights from the episode: Learn his 4 step process for finding questions How your brand can engage with the Quora community How he measures success and the results they're seeing Get Ahrefs $7 for 7-days ! 11 Proven Ways...

Aug 27, 201930 minEp. 18

45% of Our Social Media Traffic Comes from Quora - DocSend

Our guest this week is Russ Heddleston the Co-founder and CEO of DocSend. Tune into to learn why he considers himself an average user who is learning the ins-and-outs of Quora. This is a great episode for everyone who is looking to get started on Quora or invest more time on the platform. A few insights from the episode: The snowball effect of how he earned 1 million views on his answers Quora is driving 45% of DocSend's social media website traffic Why investing more time in Quora makes sense I...

Aug 20, 201930 minEp. 17

How Quora Fits into the Buyer's Journey - Growth Pilots

Our guest this week is Soso Sazesh, CEO and Founder of Growth Pilots. Tune into to learn why he thinks Quora is the most sophisticated ad platform and the quickest to adapt compared to other competitors. A few insights from the episode: Pitching emerging ad platforms to clients starts with being a trusted partner Where his clients are finding value and seeing success What ad formats he would like to see Quora build If you liked this interview make sure you connect with Soso on Quora and Twitter ...

Aug 13, 201925 minEp. 16

Combining Barnacle SEO and Paid Advertising on Quora - CDN77

This week we're joined by Michal Pecanek, Head of Marketing for CDN77, to talk about how he combines barnacle SEO tactics and paid advertising on Quora to drive results for his company. ‘Barnacle SEO’ was a term first popularized by Will Scott in 2011 to describe the process of attaching your business to existing high-ranking entities (like major directories) and then promoting them as a means of dominating search engine results for desired terms. He uses several tools to find the best questions...

Aug 06, 201932 minEp. 15

Quora is Like an Organized Dinner Party - Auren Hoffman, CEO of SafeGraph

This week we're joined by Auren Hoffman, CEO of SafeGraph , to talk about why he thinks Quora is like an organized dinner party. This episode gets to the heart of a core Quora principle, "Be Nice, Be Respectful", which requires that people treat other people on the site with civility, respect, and consideration. A few insights from the episode: Write about subjects where you have a unique perspective and upvote good answers Why he likes reading answers and consuming content on a variety of topic...

Jul 30, 201922 minEp. 14

What I Learned Running Quora Ads for a B2C Subscription Company - 3Q Digital

This week we're joined by Zenia Johnson, Account Lead at 3Q Digital. She recently started running Quora ad campaigns for a B2C subscription client. In this episode, she shares her key learnings, challenges faced as a new advertiser, and tips for advertising success. A few insights from the episode: Why account structure can have a big impact on performance Why she recommends making your ads look native to the Quora experience And get her top 3 requests for the Quora Ads platform Follow Zenia on ...

Jul 22, 201920 minEp. 13

Repurposing and Remixing Your Content For Quora - Jordan Harbinger

This week we're joined by Jordan Harbinger, often referred to as “The Larry King of podcasting,” is a Wall Street lawyer turned interview talk show host, and a communications and social dynamics expert. A few insights from the episode: Understanding Quora's audience and what engagement metrics to review How to repurpose your existing content (ie podcast transcripts) on Quora in a way that provides value to users Optimizing your content for what Quora wants for long-term growth Follow Jordan on Q...

Jul 16, 201930 minEp. 12

Building a Company on Quora: How to Optimize the System to Drive Results - LawTrades

Follow Raad on Quora Learn more about LawTrades Get started advertising on Quora for Business LawTrades is a hiring platform that empowers in-house teams to quickly hire flexible legal talent backed by workflow software and management support. Everything from sourcing and vetting to time tracking and payments is built in, so you have more time to get the important work done. LawTrades lawyers work with companies ranging from the Fortune 10 to high-growth startups like AngelList, Giphy, and Andel...

Jul 09, 201927 minEp. 11

The Success of Being a Quora Ads Early Adopter - Cultivative Marketing

Amy has built and implemented multichannel digital strategies for a variety of companies of all sizes from start-ups and small businesses to Fortune 500 and global organizations spanning several industry verticals. Her expertise includes e-commerce, lead generation, and localized site-to-store strategies. Amy recently launched Cultivative, a performance marketing agency. When not working, you can find her speaking at industry events, writing for Search Engine Land and Search Engine Journal, and ...

Jun 25, 201921 minEp. 9

How to Build a Quora Content Strategy for Your Company - Praxis

Follow Lita on Quora: https://www.quora.com/profile/Lita-Allgyer Learn more about Praxis: https://discoverpraxis.com/ Join Digital Marketing News and Trends: https://www.quora.com/q/digital-marketing-news-and-trends-1 Get started on Quora: https://www.quora.com/business

Jun 11, 201919 minEp. 7

Write What You Know: Going From 2 to 45 Million Views in 5 Years - Jason Lemkin

Follow Jason on Quora: https://www.quora.com/profile/Jason-M.-Lemkin Join his Space, Cloud Daily from SaaStr: https://www.quora.com/q/cloud Digital Marketing News and Trends Space: https://www.quora.com/q/digital-marketing-news-and-trends-1 "Fast forward 5 years to today, we are 20x+ bigger at 45,000,000 views. And we have 12,000+ founders, VCs and execs coming from all across the world to the 5th SaaStrAnnual.com." https://www.saastr.com/the-last-5-years-on-quora-from-2m-to-45m-views/...

Jun 04, 201930 minEp. 6

What Digital Marketing Agencies Should Know About Quora - Take Some Risk

Follow Duane on Quora: https://www.quora.com/profile/Duane-Brown-29 Learn more about Take Some Risk: https://www.takesomerisk.com/ Make sure you subscribe to get the latest episodes and if you like the content please leave us review. In the meantime, head over to quora.com/business to get started today.

May 21, 201924 minEp. 4

Building Credibility and Personal Branding - AJ Wilcox

Follow AJ on Quora: https://www.quora.com/profile/AJ-Wilcox Learn more about B2Linked: https://b2linked.com/ Make sure you subscribe to get the latest episodes and if you like the content please leave us review. In the meantime, head over to quora.com/business to get started today.

May 14, 201921 minEp. 3

Getting Started with Quora Ads - Clix Marketing

You can follow Joe on Quora: https://www.quora.com/profile/Joe-Martinez-174 Learn more about Clix Marketing: http://www.clixmarketing.com/ Make sure you subscribe to get the latest episodes and if you like the content please leave us review. In the meantime, head over to quora.com/business to get started today.

Apr 29, 201922 minEp. 1
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