211 | Are You Targeting the Wrong Audience?

Join the Grow The Show Academy and get courses, coaching, community, and live masterclasses from me! Just $99/month, cancel anytime. Work with Kevin 1:1 to Install a Revenue-Driving Podcast Into Your Business -- Summary Spoiler alert: Demographics can mislead you when defining your audience. Your show may be reaching people, but are you letting ideal listeners slip through the cracks? In this episode, learn how to move beyond surface-level traits and use psychographics - like mindset, struggles, or desires - to define your audience more clearly, connect with the right people, and grow your business faster. Listen now to see if you’re making this crucial podcasting mistake! MORE FROM KEVIN: Take the FREE 12 Days of Podcast Growth Email Course to get 12 days of podcast growth lessons in your inbox! Watch the FREE Grow The Show Masterclass to learn Kevin's four steps to growing a thriving podcast business! Connect with Kevin on Twitter, Instagram, or LinkedIn Subscribe to Grow The Show on Youtube LINKS TO OUR PARTNERS: Learn More about working with Podcast Boutique Grab Kevin's Recommended Mic on Amazon Build a Podcast Website in 7 Minutes on Podpage