For episode 97 we are joined by Claire Blyth, founder and managing partner of Red Setter - a specialist PR agency for design consultancies and corporate design teams. Claire is also the co-founder of The Design Community Hub - a digital platform… for professionals across the design world to give their time, knowledge and expertise to support the next generation of designers. Claire shares how poor career guidance at school lead her to study science, but on graduating a chance meeting in a pub se...
Dec 16, 2022•36 min•Season 3Ep. 97
For episode 96 we are joined by Katherine Maskell, Head of Sales at Blink - a British production company producing everything from commercials to long-form entertainment. Katherine details what the Head of Sales role entails at Blink - it is definitely not what you are thinking. Moreover, it is about representation. In a nutshell, it is about knowing the talent and capabilities of the directors Blink represents and making connections with different agencies, writers and producers to bring them t...
Dec 02, 2022•41 min•Season 3Ep. 96
For episode 95 we are joined by Ellie Hale, Managing Director at The Agency Collective - an organisation focused on helping agencies be better through their core values and their members' collective action and connection. Ellie originally completed a Batchelor of Laws but straight out of her degree she pursued acting, something that is still her passion and love. She discusses she didn't necessarily have a plan in terms of her 'career,' but as someone who is creative and interested in people, sh...
Nov 03, 2022•37 min•Season 3Ep. 95
Siân Blackman is Account Director at The Diversity Standards Collective (The DSC), an organisation which offers brands and agencies the opportunity to get behind the data - and closer to diverse views and opinions from across the globe - to drive better representation - into communications. She shares her journey from studying English Literature and how with hindsight, she can see her thinking around representation was forming through her final dissertation without her being necessarily aware of...
Oct 19, 2022•43 min•Season 3Ep. 94
For episode 93 we are joined by the co-founders of Good Shout - Amy Kean & Nicola Kemp. Amy Kean is a creative sociologist, advertising strategist, poet and author and Nicola Kemp - a journalist, editor and event host recently brought their incredible talents together to create training products that facilitate social learning practices - to help people experiment with their own voice, talent and thinking - and they named the company - Good Shout . In this episode, they share why they starte...
Oct 04, 2022•56 min•Season 3Ep. 93
For episode 92 we are joined by Vick Bain who has worked in the music industry for 25+ years and recently has set up her own company VBain Consultancy . She shares her creative journey - the first in her family to enter higher education becoming a musician (another first in her family) and then moving into the management and business side of the industry rising to CEO of The Ivors Academy (formerly the British Academy of Songwriters, Composers and Authors). When starting her own business in 2019...
Jun 03, 2022•38 min•Season 3Ep. 92
For episode 91 we are joined by Creative Producer and founder of: I LIKE NETWORKING - Isabel Sachs. Isabel shares her journey to discovering a creative life as a result of studying International Relations degree in her native Brazil. Not enjoying the course, she found solace in getting involved - at first running on film sets for friends and slowly she got more involved in all things creative. She decided to channel her energy into founding her own company. A brilliant choice as it evolved into ...
May 17, 2022•43 min•Season 3Ep. 91
For episode 90 we are joined by Amy Smith - Head of Talent for the Oscar-winning, world-renowned animation and visual effects creative studio - Framestore. Amy is uber passionate and committed to creating a more socially equitable global visual effects (VFX) industry. She shares all the initiatives she and her industry colleagues have been rolling out over the past decade to ensure they are playing the long game when it comes to diversity and inclusion in their sector. This includes; visiting pr...
May 03, 2022•54 min•Season 3Ep. 90
For episode 89 we are joined by producer and founder and host of Poducate, Anthea Agyekum. 💎 Still considered 'early career', Anthea shares the uncertainty and challenges of trying to find what creative career was the right fit for her, whilst trying to get her foot in the door of the advertising industry. Anthea is open, honest and direct in discussing what it meant to decide not to go to university and when asked about her successes, such as her work with D&AD and GAUP Magazine, she point...
Apr 05, 2022•51 min•Season 3Ep. 89
We are back for Series 3 and are delighted to welcome both Samantha Hornsby and Mae Yip as our first guests after quite a lengthy hiatus. Sam & Mae are both the co-founders of Eric - whose offering has evolved over the past few years but is currently taking shape in app form. The Eric app (download here: IOS or Android ) is a hot house of hot house of all the best career advice. Beneficial to all, but with a prime focus on providing 16-25 year olds with little to no experience and with caree...
Mar 18, 2022•45 min•Season 3Ep. 88
For episode 87 we are joined by the gorgeous Shanice Mears, Head of Talent & Co-founder of creative agency, The Elephant Room. Shannie shares her passion for fostering community and supporting others - being a bridge between talent and opportunity. She goes back to her creative roots and discusses her love of dance and how she shaped her talent and skills to work within advertising. Ambitious and wanting to connect with like-minded people she founded 'Girls Let's Talk' before she relocated f...
Oct 21, 2020•1 hr 4 min•Season 2Ep. 87
For episode 86, we aren't featuring a panel discussion as Crystal is on holiday but rather the amazing Chief Operations Officer and co-founder of market research agency Imagen, Cat Agostinho. When I say 'amazing' I mean it! I think Cat is one of the loveliest people - EVER. Keep an ear out for how many times I say 'awesome' & 'amazing' -think it is fair to say I went a bit fangirl!!! Not only is Cat highly talented with a stellar CV, she is also the co-founder of dawn network and founder of ...
Oct 07, 2020•36 min•Season 2Ep. 86
Occupational Therapist, artist and 1/3 of the electro-punk band, Charismatic Megafauna - this episode we are joined by the fabulous Georgia Twigg. Georgia discusses the benefits of working across different industries (acknowledging it can also be exhausting), a DIY approach to whatever they focus on and applying 'doing, being, becoming' to areas of their life that pushes them outside their comfort zone. A great example - deciding to learn the drums whilst performing to audiences. 😳 They also sh...
Sep 16, 2020•52 min•Season 2Ep. 85
On this month's Greater Than 11% Panel while Renee is busy raising awareness for our 20k for 20k campaign, Crystal is joined by Emma Sexton, CEO and Founder of creative agency MYWW, former presenter of Badass Woman's Hour and all-round trailblazer. Emma's agency MYWW is a remote-first agency and she's been leading creative teams remotely long before Covid hit. They discuss the power of vulnerability in building strong teams, challenging conventional wisdom about creativity and the creative indus...
Sep 02, 2020•37 min•Season 2Ep. 84
Welcome to this special episode of Greater than 11%. We are celebrating and shouting out to all those that have donated to our £20k for 20k fundraising campaign. The Greater than 11% podcast will reach 20,000 downloads by the end of August. We are super proud of this figure and thank all of our wonderful contributors and for listeners helping us reach this milestone. The podcast is a self-funded initiative and we set off to fundraise - on the premise coined by co-host Crystal Eisinger - if we ha...
Aug 26, 2020•33 min•Season 2Ep. 83
For episode 82, we are joined by film and television royalty, Script Supervisor, Emma Thomas. Her contribution to the industry has not gone unnoticed and in 2019 she received a BAFTA Craft Award - for her talents. Emma’s career, started as a clerk-typist, at Elstree Studio where she was responsible for answering the fan mail for her boss - Kermit the Frog. Amazing! 🐸 She has gone on to work on 50+ production - features and series. She explains in detail all that a script supervisor does and the...
Aug 19, 2020•44 min•Season 2Ep. 82
After the COVID19 series & Allyship panel, Crystal and Renee have a good old catch up. They cover how they're doing in the "new normal", their continued allyship journey and they share their top reads and watches from the last few weeks. As ever their conversation ranges far and wide from the fruits of foraging, definitions of equity versus equality, Japanese reality TV and period tech! We also discuss our BREAKING NEWS! The Greater than 11% podcast, now in its second series and having inter...
Aug 05, 2020•48 min•Season 2Ep. 81
For episode 80 we are joined by Coach and Co-Founder of Hack Camp, Isabel Sanchez. Isabel’s career started off in social enterprise and then merged with the tech sector working with the likes of Lifeline & Just Giving. Most of her roles revolved around working with people - establishing collaboration with clients, colleagues and developing others. As a result, her passion for empowering people led her to pursue a career in coaching. Together with the wonderful former Greater than 11% podcast...
Jul 15, 2020•40 min•Season 2Ep. 80
Allyship: A Verb Not A Noun In this month’s panel show, Crystal and Renee are joined by Aluma, the owner and founder of ADN photography and Beth Foster, a Diversity, Equity and Inclusion Lead for Alphabet and Chief of Staff for the Black Googler Network. Aluma shares her personal experience of the past few weeks; ranging from the exhaustion to personal growth. 75% of respondents to our poll said they didn’t know what Allyship means so we discuss Allyship fully and practically. What it looks like...
Jul 01, 2020•1 hr•Season 2Ep. 79
For episode 78 we headed to South West England - to Bristol precisely and are joined, virtually of course, by Foley Artist, Louise Brown. To flag, we had a bit of a dodgy Zoom line at times, so there is a little static here and there but nothing too unbearable. Louise breaks down exactly what it is a foley artist does. From hugging bowls of water for a shark film to walking on the spot for up to 8 hours. Ok, it is a lot more complex than that, but you'll have to listen to the episode to hear it ...
Jun 17, 2020•51 min•Season 2Ep. 78
A note prior to details about this panel discussion. We recorded this episode before the tragic news of the murder of George Floyd broke. We, like many others across the globe, are both shocked and angered by systemic and brutal racism that continues to cost lives, is completely and utterly criminal and causes engulfing waves of pain for individuals and communities. Greater than 11% has diversity at its core, is anti-racist and is both an ally and supporter for equality for all. There is a proli...
Jun 03, 2020•47 min•Season 2Ep. 77
For Episode 76, Producer Ursie Downes interviews Alison Stewart. Alison is a Children’s Media Consultant and has worked as an Executive Producer and Writer. Alison has worked for the BBC for over 13 years and her most recent role was Head of Production for BBC's CBeebies channel for pre-school children. Alison has had an incredible career and it was a pleasure to learn more about what she does and the project's she's worked on. 🛎 We need your help pushing for change: a more diverse creative ind...
May 20, 2020•51 min•Season 2Ep. 76
Film and ice-cream pairing, Too Hot To Handle and some world class empathetic entrepreneurialism which no management course could have taught. This episode is jam-packed with goodies. In responses to our recent instagram poll, 85% of contributors said their relationship with food and cooking had changed over the last few weeks, we wanted to explore this topic and recorded Food in a Time of Covid. We are joined by two absolute delights: 💃 🥑 Kate Frobisher Founder of Urban Pantry and (the best b...
May 06, 2020•48 min•Season 2Ep. 75
For episode 74 we are are joined by Los Angeles based Publicist and Communications Specialist, Anita Yardemian. She discusses the range and diversity of her job; strategy, brand management, PR, media and VIP relations, event producing and journalism. Anita shares how she has crafted and adapted the journalist element of her work to ensure she has more autonomy, creativity and more direct involvement in her community. Working with big luxury brands, such as Westime & Ferrari. Big names such a...
Apr 29, 2020•39 min•Season 2Ep. 74
Intentional, optimistic and sharp are three words to describe this week’s guest - Brand Strategist and Founder of Brand By Me, Collette Philip. She discusses knowing early on that she wanted to work for the greater good and be a leader. As as a child she focused her aspirations on becoming the UK's prime minister (something that she says is still on the table). Studying Business and German at University, she discovered she really enjoyed modules focusing on 'marketing' which resulted in her land...
Apr 22, 2020•56 min•Season 2Ep. 73
This week's guest's illustrative work will have you weeping with joy at the beauty and tenderness she is able to evoke with her paints and pens. 🎨 For episode 72 we are joined by the wildly talented Illustrator and Graphic Designer, Sneha Shanker. She discusses her pathway to following her creativity - not a straight journey which included a detour via way of an engineering degree. She also shares her morning rituals to help 'clear her mind' for the day ahead and the importance of giving onesel...
Apr 15, 2020•43 min•Season 2Ep. 72
Recorded just a week before lockdown and the last episode from our Edinburgh trip, this week's guest is the super talented Creative Director, Hilary Joiner. Hilary shares her career journey; studying fine art, rising to the level of creative director within the advertising industry, starting her own company - Little Ego and coming full circle to her current role as Creative Director at Stripe Communications. She discusses machismo culture and her belief that the antidotes reside in humility and ...
Apr 08, 2020•44 min•Season 2Ep. 71
From a cupboard in Leigh-on-Sea to a pillowed corner in Nottingham and down to crystallised Cathedral City consuming in Chiswick, we kick off April with our 1st-panel podcast recorded virtually. Our special guest this month is our very own Series Producer, Ursie Downes. We discuss the unexpected highs and lows of lockdown life. We talk all things; routine, mental health and the impact of COVID-19 on our different workplaces. We cover Love Is Blind, the joys of jigsaws and share our top read, wat...
Apr 01, 2020•55 min•Season 2Ep. 70
✨ For the Third Episode of our Scottish Tour, Greater Than 11%'s Producer, Ursie Downes, catches up with the vibrant and inspiring Hannah Taylor, Editor of The Delicate Rebellion Magazine . Hannah is also Head of The Collective , an online community that provides support and mentoring to creatives who want to boost their earnings or increase their business acumen. ✏️ Hannah talks about her incredible career path, from leaving school at 15 to falling in love with publishing and diving into a mast...
Mar 25, 2020•51 min•Season 2Ep. 69
The second instalment of our Scottish tour is hosted by Greater than 11%'s wonderful producer, Ursie Downes. For this episode, she catches up with the talented Susie Lowe, spectacularly brilliant Commercial Photographer with a whole host of impressive clients. Susie's discussion on the strength and tenacity of freelancers feels particularly poignant in the wake of this week's news on the coronavirus. Susie shares her long love affair with photography - getting hold of her first camera at age 9! ...
Mar 18, 2020•33 min•Season 2Ep. 68
