Hello, sunshine! If you have wondered how to increase your SEO or how to create lead generation that doesn't require your everyday attention, then today's episode is absolutely for you. I have with me Lauren Taylar, and she is an SEO expert for photographers, and we dive into what it takes to have good SEO on your website, your blog posts, what those look like, optimization, and SOOO much more!! This is such a good episode - I can’t wait to hear your thoughts! DM me on Instagram and let me know ...
Mar 28, 2023•20 min
Hello, sunshines! In today's episode, I’m joined by D’Arcy Benincosa who is a GENIUS and sharing shifting your mindset with money. They shared personal experiences, tips on defining your version of wealth, language to avoid and develop, and mindset practices to implement in daily life and business. We also covered transitioning from low-budget to luxury weddings and the importance of language, mindset, and fostering relationships to succeed in the industry. I just know you will learn sooo much f...
Mar 23, 2023•31 min
Hello, sunshines! In today's episode, we are talking about how to book elopement destination wedding inquiries, what to do with them, and how to market them. Joining us is Lexi Foster who is an incredible photographer with sooooo much knowledge! You do NOT want to miss this episode! DM me on Instagram and let me know your favorite tip from this episode! ☀️Extras!☀️ Make sure to check out the FREE Inquiry To Income replay ! Lexi’s website Www.lexifosterphotography.com Lexi’s Instagram: Www.instag...
Mar 21, 2023•23 min
Hello, Sunshines! No matter what season it is, I think it's really important to talk about the types of buyers and how to lean into that to serve them in the area that meets their needs. It will ultimately lead to a higher booking and conversion rate for you, a deeper connection with you and your potential clients, and sooo much more! In today's episode, I'm going to talk about and lean into a little bit more on three different types of buyers that you might encounter and deal with, and how to t...
Mar 16, 2023•8 min
Hello, Sunshines! Okay, raise your hand if you have ever felt nervous talking about money - especially with your business! I know I have been there so today I am bringing you a few tips on getting paid, creating contracts, and building expectations with your clients. I promise you do NOT want to miss this episode!! ☀️Extras!☀️ Want a GREAT deal on Honeybook ? Get 35% off an entire year when you use this link or code racheltraxler Get my lead magnet freebie HERE to help grow your email list! You ...
Mar 14, 2023•12 min
If you are a photographer and feel like words are hard sometimes because you got into this for the visual aspect, this episode is for you! I have Madison Cabrera with me today, and she's actually the copy coach in my Passion To Profit coaching program, so I am very honored to have her as a guest on today's episode. You can find Madison on Instagram and check out all her resources here ! ☀️Extras!☀️ YOU can be next!! Apply for Passion to Profit at https://racheltraxler.com/apply Get my lead magne...
Mar 09, 2023•23 min
In today's episode, I have a compilation for you of some past episodes that you really loved and that will help you grow your business in 2023! DM me and let me know which tip you loved the most! If you leave a review or tag me listening to the Gold Biz Podcast, I’ll give you a shoutout! ☀️Extras!☀️ Episode 53 - How To Sell Without Being Salesy Episode 74 - How I Booked My First 5-Figure Wedding Get my lead magnet freebie HERE to help grow your email list! You can also grab my workflow phase bre...
Feb 28, 2023•37 min
Hello, sunshines! Today we're gonna be talking about how I organize my business finances to prep for tax season. It can be super overwhelming dealing with taxes and these tangible tips will help you feel prepared! DM me and let me know which tip you loved the most! If you leave a review or tag me listening to the Gold Biz Podcast, I’ll give you a shoutout! ☀️Extras!☀️ Get my Income Goal Projector Spreadsheet here !! If you want to see merch, freebies, trainings, presets, and sooo much more, come...
Feb 23, 2023•8 min
Hello, sunshines! I'm getting personal today and sharing my labor story! Hudson Russell Traxler was born two weeks ago and I'm excited to share his blessed entrance to this world with you! DM me and let me know which tip you loved the most! If you leave a review or tag me listening to the Gold Biz Podcast, I’ll give you a shoutout! ☀️Extras!☀️ Get my lead magnet freebie HERE to help grow your email list! You can also grab my workflow phase breakdown by texting "CONNECT" to 888-292-4864. Follow m...
Feb 22, 2023•13 min
Hello, sunshines! I had the honor of sitting down and talking with just a handful of my students about their experience with having me as their business coach inside of the passion to profit coaching program, and honestly, I am SO excited to share what they have to say! I do not think I'll ever not be blown away by my students and their ability to just take things and run with them. I'm just in awe of them all the time!!!! YOU can be next!! Apply for Passion to Profit at https://racheltraxler.co...
Feb 16, 2023•18 min
Hello, sunshines! Today I have a short episode for you about a HoneyBook workflow. What yours should look like, how I have mine broken down, and how I highly suggest that you should have yours broken down too if you don't already. Make sure you DM me and let me know what you changed about your workflow! If you leave a review or tag me listening to the Gold Biz Podcast, I’ll give you a shoutout! ☀️Extras!☀️ FREEBIES + SHOP If you want to get an actual video walkthrough on the backend of my HoneyB...
Feb 14, 2023•11 min
Hello, sunshines! Today I have Jo Harris who does it all at honeyDIGITAL. Today we have her here to continue the conversation about growing your email list in 2023. There are some AMAZING tips in here including what your welcome funnel should look like, freebie ideas, and sooo much more! Make sure you DM me and let me know which tip you loved the most! If you leave a review or tag me listening to the Gold Biz Podcast, I’ll give you a shoutout! ☀️Extras!☀️ Get my lead magnet freebie HERE to help ...
Feb 09, 2023•19 min
Hello, sunshines! I am really excited to dive into this topic today. I have loved growing my email list over the past couple of years, and it's something I am really eager to start teaching you how to do. I want you to make this year the year you start growing and nurturing your email list. There's so much power in that and not having to focus on just social media all the time! DM me and let me know which tip you loved the most! If you leave a review or tag me listening to the Gold Biz Podcast, ...
Feb 07, 2023•10 min
Hello, sunshines! Today we're celebrating the 100th episode!!!! ☀️ I honestly can't believe it. I am so excited and honored that you're here. I figured this episode would be really good to talk about lessons I've learned as a photographer. You are going to hear some of my top tips and the mantras that help me run my business! Don’t forget to DM me and let me know which tip you loved the most! If you leave a review or tag me listening to the Gold Biz Podcast, I’ll give you a shoutout! ☀️Extras!☀️...
Feb 02, 2023•11 min
Hello, sunshines! This topic is one we have never discussed on the podcast! Today I have John Mansfield to talk about how to market when you are no longer YOUR ideal. What does that look like? Can you still market to them? What does your marketing plan and strategy look like? We cover all of that and more in today’s episode! You can find John on Instagram and at this podcast ‘Wisdom In The Tangents’! DM me to let me know what was impactful for you and your business! If you share a screenshot on ...
Jan 31, 2023•22 min
Hello, sunshines! Today we are talking all about TikTok and video content creation with the one, the only, Jera Foster-Fell (aka Jera Bean!) She is a social media coach, a content creator, and an absolute powerhouse. We break down not only what your secret sauce is in your content and TikTok strategy, but you are gonna walk away with SO many content ideas. Follow Jera on Instagram and Tik Tok . You can also check out her Social Media Saloon ! DM me and Jera to let us know your favorite tips from...
Jan 26, 2023•28 min
Hello, Sunshines! If you are looking for a fresh, new approach to your marketing this year then you are going to be sooo pumped for this episode! I have with me Ashley Freehan and she is talking about relationship marketing. She breaks down the five actual steps that you can do and make and take after this episode to create those relationships and create big opportunities for yourself. Make sure you listen to Ashley’s podcast The Purpose Gathering . You can also join her Summit in April ! DM me ...
Jan 24, 2023•24 min
Hello, sunshines! Fellow photographers (or any business owner for that matter), chances are when you've been writing content for your website, you've probably been in that position where you freeze up and stare at a blinking cursor dreading writing your “About Me” page. I get it because we have ALL been there! In today’s episode, I talk about a few tips that will make writing your ‘About Me’ page so much easier! Don’t forget to DM me to let me know which tip you are trying for your business! If ...
Jan 19, 2023•14 min
Hello, sunshines! If you think you have a solid initial inquiry response, you might want to listen to this episode. I'm going to give you six things to include in your initial inquiry response (and a few things NOT to do) to drive connection and increase your booking rate for this booking season and in the future to help you land more dream clients and projects. DM me to let me know which tip inspired you the most. If you leave a review I will read it on the podcast! Have a topic idea? Email me ...
Jan 17, 2023•16 min
Hello, sunshines! Times are changing, and it does not matter what time of year it is, it's never too late to grow your photography business. We're going to unlock the secrets to expanding your photography business and turning it into a thriving career with these practical and proven strategies that I have used. DM me to let me know which tip inspired you the most. If you leave a review I will read it on the podcast! Have a topic idea? Email me at goldbizpodcast@gmail.com ☀️Extras!☀️ Get my perso...
Jan 12, 2023•18 min
Hello, sunshines! I am so excited to have Ashtyn Brooke back on the podcast to talk all things pricing and how to create maybe custom proposals! You might actually be leaving a lot of money on the table by not serving your clients when it comes to pricing and how to approach pricing on your website so get ready to take ALL the notes! Follow Ashtyn on Instagram and then send us a DM to let us know your favorite tip for this episode! If you DM me a screenshot of your review, I'll give you a shout-...
Jan 10, 2023•33 min
Hello, sunshines! I am so excited to bring you the first episode of 2023! We are starting this new year off with an amazing topic and guest. Nicola Dixon is a photographer, podcaster, educator, and honestly sooo much more. Today we talked about adding passive income to your photography business and using digital products. You’re going to hear about finding a product, where to start, how to market, and so much more! Make sure you follow me and Nicola on Instagram and send us a DM about your favor...
Jan 05, 2023•32 min
Hello, sunshines! If this coming year is the year that you wanna grow your photography business fast and efficiently, that is what you will learn from today’s episode! I'm going to walk you through what you need to do to make that happen for yourself right now as you head into the new year. If you have a favorite tip, DM me on Instagram ! If you send me a screenshot of your review, I'll give you a shout-out and a thank you! Have a topic idea? Email me at goldbizpodcast@gmail.com ☀️Extras!☀️ Chec...
Dec 20, 2022•7 min
Hello, sunshines! I am so excited to bring you my interview on Create & Launch hosted by Nicola Dixon! I share my full time journey, how I use digital products in my business, and having multiple revenue streams. If you have a favorite tip, DM me on Instagram ! If you send me a screenshot of your review, I'll give you a shout-out and a thank you! Have a topic idea? Email me at goldbizpodcast@gmail.com ☀️Extras!☀️ Check out Inquiry To Income for bonus add-ons and ALL the information on conver...
Dec 15, 2022•45 min
Hello, sunshines! I am giving you a peek into my business today and breaking down how I structure my day-to-day operations, my yearly goals, and how I stay motivated! If you have a favorite tip, DM me on Instagram ! If you send me a screenshot of your review, I'll give you a shout-out and a thank you! Have a topic idea? Email me at goldbizpodcast@gmail.com ☀️Extras!☀️ Check out Inquiry To Income for bonus add-ons and ALL the information on converting your inquiries and booking your highest-payin...
Dec 13, 2022•26 min
Hello, sunshines! I am SO excited to bring you this interview with Cayleigh Ely. She is a photographer who has embraced many different styles of photography. We talk about why you don’t need to niche down in your photography business, how to market yourself, and -my favorite- client experience! Check out her podcast clearly focused and her Instagram ! DM me on Instagram to let me know your favorite part of this episode and what information resonated with you most! If you send me a screenshot of ...
Dec 08, 2022•29 min
Hello, sunshines! Today's topic will be packed with information about your sales funnel. We cover conversion content, nurturing your clients, and so much more. Stick around until the end to hear my favorite tip. Don’t forget to DM me on Instagram to let me know your favorite part of this episode and what information resonated with you! If you send me a screenshot of your review, I'll give you a shout-out and a thank you! Have a topic idea? Email me at goldbizpodcast@gmail.com ☀️☀️☀️ Check out In...
Dec 06, 2022•15 min
Hello sunshines! Everyone says how photography is such a saturated market and it's hard to stand out because everyone and their brother are becoming photographers. I think that also doesn't take away from what success you could have for yourself, but how can you create that success and visibility around your business without feeling like you're just trying to keep up with others in your market? Today we are going to be talking about some ways that you can make more money by having custom offers....
Dec 01, 2022•14 min
Hello sunshines! Can you believe that 2023 is almost here? Today's episode is PACKED with information on how you can get ahead of your marketing before we head into next year. We cover your email list (if you don’t have one, START ONE!), using video marketing, and a whooooole bunch more! DM me on Instagram to let me know your favorite part of this episode and what tip helped the most! If you send me a screenshot of your review, I'll give you a shout-out and a thank you! Check out Inquiry To Inco...
Nov 29, 2022•24 min
Hello sunshines! Can you believe that 2023 is almost here? Todays episode is PACKED with information on how you can get ahead of your marketing before we head into next year. We cover your email list (if you don’t have one, START ONE!), using video marketing, and a whooooole bunch more! DM me on Instagram to let me know your favorite part of this episode and what tip helped the most! If you send me a screenshot of your review, I'll give you a shout-out and a thank you! Check out Inquiry To Incom...
Nov 22, 2022•15 min
