Goal Outlet

Mike McDermott shares with entrepreneurs and small businesses the growth hacking ways of today's marketing elite. Mike invites you to grow your business with the reckless abandon of today's fastest growing companies like Snapchat, Slack, and Twitter. Create, Grow and then Sell. Setting goals and realizing them. Ready for a listen?

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Episodes

Sales: It's all about timing. And about following the steps.

In this episode of Goal Outlet, Mike McDermott the President of Bash Foo, a digital marketing agency will review the six steps to the sales process. Often clients try to force the sales process and "Get to the Yes" when they need to rather make sure they've at least check-marked all the steps before getting there. A great (and brief) sales refresher.

Sep 27, 2018•14 min

Marketing Disruption

Mike talks about how marketing disruption keeps people and brands in the news. Listen in as Mike riffs on POTUS, the Administration, IHOP, Wendys, and simply getting noticed. He also provides 4 very specific growth hacks on how to infuse disruption into your small business marketing and sales growth efforts.

Jul 12, 2018•26 min

Value Engineering Your Service Provider

Ever wonder why your mobile phone always "breaks" after two years? Or your refrigerator used to last 20 years, and now they only last 5? If a product is practically or stylistically obsolete in X amount of years, marketers work with product engineers to make the product only last that length of time. Learn today how you can use the tactics of product manufacturers to reach your goals in regards to service providers.

Jun 06, 2018•27 min

GDPR Update - Launch Day May 25th, 2018

A quick update on GDPR on launch day. Dozens of online news sites in the US geo-block traffic from the 28 EU States as new regulation goes into effect. Will these news resources comply with regulations, or are they betting on just domestic traffic carrying them moving forward? Touch on how Yahoo, AOL, and other sites are dealing with DAY 1 of GDPR

May 25, 2018•13 min

GDPR Podcast - a 30 minute update on the largest privacy compliance law in 20 years

GDPR is the largest compliance regulation in 20 years with effects not only in the European Union, but also here in the US. Mike gives brief 30 minute rundown of GDPR and how it may effect your small business. Immediately, you should take a look at and revise your Privacy Statement and Terms of Service on your website because those may immediately place you out of compliance. Want more tips, email mike at bashfoo.com for details.

May 22, 2018•29 min

4 Growth Hacking Strategies to Fuel Your Awesome

Mike shares 4 growth hacking techniques used by the pros to help shorten that time to conversion and sales. More information, along with links to software mentioned within the podcast are available on the website. https://bashfoo.com/4-strong-growth-hacking-tricks-implement-2017/

Jan 11, 2017•24 min

Goal Outlet - Preview

This quick preview of Goal Outlet tests the new podcasting software and prepare for what is to come. Enjoy!

Jan 07, 2017•2 min

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