What happens when you combine an Army Veteran, Doctor of Education, and a master medical massage therapist? Magic. Dr. Tonya is remarkable. Healing patients from plantar fasciitis, piriformis syndrome, and other debilitating pain when conventional medicine fails her customers, it's no wonder her practice is THRIVING in the middle of a pandemic. This episode covers: 1. How she found her calendar booked for MONTHS. 2. How she's created a Facebook mafia to promote her for her. 3. Why diversifying y...
Oct 28, 2020•34 min•Season 1Ep. 25
This show was a lot of fun. Amanda owns a wellness center near St. Paul, Minnesota, and brings an - shall I say - unconventional enthusiasm to her mission of cutting out the noise and serving her customers fearlessly. We cover: 1. Who she believes will be the winners of the future in the wellness space. 2. Why you HAVE to move some of your product/services online in the world post-COVID. 3. The importance of knowing your personality type. 4. And other creative ideas on how to elevate your busine...
Oct 28, 2020•37 min•Season 1Ep. 24
Dr. Berni Massari is the owner of Gilbert Natural Medicine in Phoenix, Arizona, and holds a Ph.D. in natural medicine. As an author, host of a radio show "Fast Track to Wellness" for 21 years, and an educator, she is a tremendous source of insight for wellness business owners struggling to scale their practice. This episode chronicles the journey Dr. Berni has been on as she built out her business. Let’s Connect: We value your engagement! Share your thoughts, questions, or topics you'd like us t...
Oct 24, 2020•49 min•Season 1Ep. 23
Dr. Farah Sultan M.D is a Functional and Integrative Medicine expert and owner of Vitalogy Wellness Center in Birmingham Alabama. This episode covers: 1. Why it's so important to require consultations and why you should never rush into a treatment protocol. 2. The hottest opportunities in aesthetics today. 3. How to structure your treatment pricing to ensure your patients achieve the outcomes they want. Let’s Connect: We value your engagement! Share your thoughts, questions, or topics you'd like...
Oct 23, 2020•41 min•Season 1Ep. 22
Are you struggling with finding: 1. Your audience and defining with extreme clarity where they are, what they want, and who to serve? 2. Your target Return On YOUR time? 3. How and what you should delegate and why and how you should think of outsourcing? 4. Exactly how to hack your way out of the burn out that so many business owners today are struggling with? 5. Where you should place your focus and clever ways of hacking your reticular activating system? Then look no further, Dr. Sabrina Rojek...
Oct 23, 2020•1 hr 40 min•Season 1Ep. 21
Few guests are as fun as Angela and on this episode, we find our way into some ever more fun waters. Angela owns Simple Wellness in Baltimore, a holistic spa. This show was explosive! We covered: 1. Problems in the beauty industry. 2. A creative way of managing customers that refuse to show up on time. 3. The importance of being you NOT imitating others. Let’s Connect: We value your engagement! Share your thoughts, questions, or topics you'd like us to address in future episodes. Your feedback i...
Oct 21, 2020•41 min•Season 1Ep. 20
Leah Brown is the Chief Wellness Officer of Bio-tique Boutique Wellness in San Diego, CA. As a nurse practitioner gone total wellness business owner, Leah has a unique vantage point in the industry that she shares on this show. In this episode we cover: 1. Social history - why it's so important to make your customers feel like VIP and how she does it. 2. How she weaved epigenetics into her practice and the role of DNA testing with her consultations. 3. Why having wide open availability at the be...
Oct 21, 2020•45 min•Season 1Ep. 19
What would happen if you added another 30 meetings to your spa's calendar? Ever wonder what it would take to go from $10k -> $150,000k a month in revenue? Ya... me too : ) until I met Nick. If you're struggling to get meetings on the calendar with new customers, this is the show to listen to. Nick is the President of Patient Rhino an agency specializing in digital advertising strategy and is THE expert on everything ranging from getting attention from digital ads to meeting setting execution....
Oct 21, 2020•45 min•Season 1Ep. 18
Not many chiropractors have such a profound effect on the lives of their patient's lives as Dr. Joe, owner of Newport Mesa Wellness. From treating Lyme disease to Thyroid conditions his story is remarkable, chiropractors will get a lot of value out of this episode. Some of the topics we skirt over are: 1. Finding your niche as a D.C. 2. How to combat the frustrations of insurance, regulation, and admin insanity. 3. Knowing your tribe and finding mentors. 4. Why it's a must to ALWAYS being willin...
Oct 21, 2020•45 min•Season 1Ep. 17
Katie is a partner at CryoPure spa in Highland Park, IL. In this episode, Katie share's her story of how she went from 'just' a liberal arts graduate to a full-fledged partner at what is arguably the hottest cryotherapy center in the Chicago area. CryoPure Spa does many things right but of all of them, it's their execution that sets them apart. Listen to this episode to hear how Katie thinks of: 1. Review accumulation. 2. Providing consulates that lend beautifully to a bespoke experience for EAC...
Oct 16, 2020•58 min•Season 1Ep. 16
This episode in a word... phenomenal. As a beauty/wellness business owner it is extremely challenging knowing how to get any semblance of traction with your attention engine. The world is increasingly noisy and as a result, YOU and YOUR business suffer from a lack of attention of your potential customers. Listen in to this episode if your marketing efforts are in free fall and you need help yesterday. We cover: 1. How Brandon exploded his last business' growth by 3000% in one year. 2. Paradigm s...
Oct 16, 2020•55 min•Season 1Ep. 15
Do you know your ' why '? Listen to this episode to hear how Britney's spa weathered the storm of COVID, how she found her ' why ' to do so, and what she sees as the biggest opportunity TODAY in body contouring. This was a fun one! If you're a spa owner this episode is for you! Let’s Connect: We value your engagement! Share your thoughts, questions, or topics you'd like us to address in future episodes. Your feedback is our guiding light! 🌍 Website: https://artemis.co 🎥 YouTube: https://www.yo...
Oct 16, 2020•38 min•Season 1Ep. 14
Holly Lange is the owner of Reactivation Massage in NJ and has a creative approach to how she has orchestrated her business by marrying two seemingly unrelated worlds (aesthetics and massage) into a tireless, customer serving, engine that changes lives by helping them restore their confidence, contours, and comfort. We cover the art of consultations, trends Holly sees emerging in the massage space, and what she'd do if she reset the clock back to zero. If you're within earshot of the massage uni...
Oct 09, 2020•33 min•Season 1Ep. 13
Taylor Serres is the owner of Sonoma Cryo in Sonoma, California. In this episode we cover influencers, how to choose the right client to help you promote your business, creative pricing structures to help customers overcome their skepticism on whole body cryotherapy efficacy, and a really incredible success story of one of Taylor's clients. Taylor is amazing and has key insights for cryotherapy center owners. Let’s Connect: We value your engagement! Share your thoughts, questions, or topics you'...
Oct 07, 2020•38 min•Season 1Ep. 12
Ben is the CEO of Cryofuel, a cryotherapy center located in New York City. In this episode, Ben and I discuss topics ranging from the importance of outsourcing certain tasks, knowing your hourly rate, and how he built a massive Instagram following with his branding and social media execution. Cryotherapy center owners won't want to miss this one! Let’s Connect: We value your engagement! Share your thoughts, questions, or topics you'd like us to address in future episodes. Your feedback is our gu...
Oct 05, 2020•36 min•Season 1Ep. 11
Summer is a Licensed Massage Practitioner/Coach/Educator with A LOT of insights for business owners in the massage space. If that sounds like you, listen up. In this episode, we cover: Groupon, breaking through the noise of other therapists, why strategic partnerships are VITAL, and where Summer sees the biggest opportunities for massage therapists. Let’s Connect: We value your engagement! Share your thoughts, questions, or topics you'd like us to address in future episodes. Your feedback is our...
Oct 02, 2020•43 min•Season 1Ep. 10
In this episode, we bring the King of Cryo in Napa, CA Jakob Diehl owner of CryoAid. Jakob, a coffee shop owner gone cryo, has excelled on all fronts with his business from getting impeccable reviews to the mastering intelligent growth. We cover a lot of ground in this episode ranging from common misconceptions as a consumer of cryotherapy services to spotting red flags in dealing with vendors. If you're a cryotherapy business owner, you don't want to miss this one! Let’s Connect: We value your ...
Oct 02, 2020•31 min•Season 1Ep. 9
Today's episode features the number 1 and 2 employees Lauren Winchester and William Watts from Restore Hyper Wellness and Cryotherapy. Together they are responsible for the research/development and Franchise Success of the franchise's in THE hottest franchise in America according to Inc 5000. William is the Director of Restore Labs and Lauren the Director of Franchise Success. Listen to this episode if you'd like to catch a glimpse behind the curtain of one of the country's fastest-growing compa...
Sep 29, 2020•35 min•Season 1Ep. 8
Estheticians and hair and makeup specialists listen up! This show's for you! In this episode we cover: 1. How crisis can create your 'golden ticket'. 2. The necessity of finding your tribe. 3. Where Victoria sees the biggest opportunities for estheticians today. 4. The 20-year cycle of beauty trends. https://www.coursera.org/learn/the-science-of-well-being ^^^ Link to the Yale course we discussed ^^^ Let’s Connect: We value your engagement! Share your thoughts, questions, or topics you'd like us...
Sep 28, 2020•26 min•Season 1Ep. 7
Selling is hard, even more so if you don't know what to avoid. Ever wish it wasn't? Ever wish your selling mistakes didn't cost you on missed revenue? The truth is selling is simple: Find a potential customer, discover if there is any need that you can serve, then serve that need. Doesn't matter the industry, what you offer, or who your customers are. It is the same universally. The problem is we get jammed up along the way making all sorts of mistakes. Tune in to this episode to learn 3 of the ...
Sep 28, 2020•18 min•Season 1Ep. 6
Lisa is the founder/owner of the owner of Spa O on the Go in Secaucus NJ and has been featured in Skin Inc. Magazine and Telemundo TV and is arguably one of THE network’s leading skincare and makeup specialist. In this episode, we cover everything from the importance of vision, intent, and persistence, branding - where to start - and having the right pricing based on the value you provide your clients so that you can better serve the customers you should be serving as you can't and shouldn't be ...
Sep 23, 2020•57 min•Season 1Ep. 5
Dr. Lisa Parissi is the owner/chiropractor of Wellness Choice in Newport Beach, CA. In this episode we cover: 1. Dealing with the nightmare of insurance over-reliance. 2. The importance of certainty when interfacing with patients. 3. Finding your customer and helping them find you. 4. Knowing your value! 5. The importance of treating your staff well, getting your mindset right, and getting a coach! 6. Learn to sell! Your patients will thank you. If you're a chiropractor looking for insights on h...
Sep 22, 2020•47 min•Season 1Ep. 4
Amy is an expert in the world of all things spa. She has 15-plus years in the medical aesthetic industry, a background in medical biology, and has performed research, trained, and worked directly with some of the best physicians in the world. In this episode we cover: 1. Finding your customer BEFORE you launch. Go small before you go big! 2. The differences in services for customer acquistion and customer retention. 3. Trends in regenerative medicine. 4. Services that producing the highest profi...
Sep 22, 2020•29 min•Season 1Ep. 3
Delaney is THE expert on the various body contouring modalities in the world of body contouring. On this show, we talk through Delaney's inception into the world of beauty and reveal some pro tips on what to keep an eye on as you the beauty business owner consider adding new modalities to your business! Let’s Connect: We value your engagement! Share your thoughts, questions, or topics you'd like us to address in future episodes. Your feedback is our guiding light! 🌍 Website: https://artemis.co ...
Sep 15, 2020•26 min•Season 1Ep. 2
This episode explores the relationship between ALL aspects of beauty from the mental state and physical state. Lori has a creative on serving her customers! Let’s Connect: We value your engagement! Share your thoughts, questions, or topics you'd like us to address in future episodes. Your feedback is our guiding light! 🌍 Website: https://artemis.co 🎥 YouTube: https://www.youtube.com/@ArtemisDistribution 📸 Instagram: https://www.instagram.com/artemis.us/ 🗣️ Facebook: https://www.facebook.com/...
Sep 15, 2020•25 min•Season 1Ep. 1
