How User Experience Drove Localization at a Start-up
Feb 24, 2021
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Episode description
In this episode of Globally Speaking, we chat with Mitchell Cox, International Business Operations Manager at Lucid, a visual collaboration software company, about how localization should be tied to accelerating growth, rather than be an afterthought. We also discuss why excellent customer experience (CX) is paramount, how it is impacted by translation and how product adaptation might be required.
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