How to Get Started in B2B Marketing - podcast episode cover

How to Get Started in B2B Marketing

Aug 08, 2018
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Episode description

Michael Burns, founder of the PR and marketing firm Burns360, talks with us about B2B marketing strategies. Topics include what analyses to start with, why the ‘media relations support’ part of PR is important, and how earned, owned, and paid media are merging. Tune in to hear his insights.
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How to Get Started in B2B Marketing | Globally Speaking podcast - Listen or read transcript on Metacast