Girl Meets Gram - podcast cover

Girl Meets Gram

Johanna Adriaansen
If you know you should be using social media to market your business, brand or side hustle but you’re feeling overwhelmed and confused then this is the podcast for you! I’m Johanna, your go to girl for all things Instagram and here on the podcast we talk about not just the 'gram but also social media, personal branding and digital marketing. I share easy and actionable tips weekly.
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Episodes

How to Run Your First Influencer Campaign

Pros of Influencer marketing Cost of Influencer marketing How to plan an Influencer Campaign How to run an Influencer Campaign How to find Influencers for your Campaign Tips for Instagram Campaign success

Aug 01, 201910 minEp. 21

Leads > Likes, Why Your Follower Number Doesn't Matter

We know leads are more income generating than likes, learn how to warm up your audience and how to move them through the buyers journey of know, like and trust. Plus, tune in for a discussion on the pros of Instagram removing likes, and the relevancy of likes for Influencers versus brands.

Jul 25, 20199 minEp. 20

How to Write Better Captions for Instagram

This episode covers everything you need to know for Instagram captions including what to write, how long they should be, and how to format them properly. Nailing your caption game will allow you to start real conversation, grab people’s attention and never second guess what to write in your captions again! Mentioned: 26 Summer Instagram Post Ideas - johhhanna.com/myinstagramsummer apps4lifehost.com

Jul 18, 20198 minEp. 19

How to Start a Podcast

This episode answers FAQs like how to plan an episode, what equipment to use and how to get published on Spotify and Apple Podcasts. Listen in for my super easy method to starting a podcast! A podcast in my business has totally been worth the extra effort and with a little bit of equipment or just an iphone you'll be on your way to publishing your first episode. Even without any budget you can start a podcast today!

Jul 11, 20198 minEp. 18

How to Make Your Instagram Stories More Aesthetically Pleasing

There are tons of apps you can use to up level your IG stories this episode shares some of those populars apps and then focuses in on all the creative ways you can use the in-app features for making your Instagram Stories more creative and aesthetically pleasing. APPS: Unfold Snow Phonto Blog post with photo examples for each tip http://johhhanna.com/my-blog/11-ways-to-make-your-instagram-stories-more-aesthetically-pleasing-without-secondary-apps...

Jun 27, 20196 minEp. 17

How to Use Instagram as a Fitness Coach or Instructor

My tips and strategies for what to post as a fitness coach or instructor. Plus 1 MONTH OF CONTENT IDEAS! 1 Month of Content Ideas Download here: https://girlmeetsgram.mykajabi.com/15-instagram-content-ideas-for-fitness-instructors

Jun 06, 20196 minEp. 15

How to Get Started With Pinterest In Order to Drive More Blog Traffic

Pinterest is a game changer for those who create blogs or blog style content (even Instagram) because it helps continuously drive traffic to your content. An Instagram post has a shorter life span than a fly..but Pins, pins live on like wise old elephants continuing to spread the good knowledge that are your blog posts! Listen in for -how to get started with Pinterest -how to create Pins -an explanation on keywords -your new best friend, Tailwind, a Pinterest prescheduling app....

May 30, 20198 minEp. 14

Why You Need a Mailing List - and How to Get Started

“I wish I started sooner!!” -Everyone who has a mailing list. It’s time for you to get on bored honey Here's your link to get started with Convert Kit! https://mbsy.co/convertkit/42136194

May 16, 20197 minEp. 12

5 Important Numbers to Track on Instagram

Numbers on Instagram can be overwhelming especially when you aren't even really sure what they are telling you. Let's start with 5 numbers that you can track easily which will also give you great insight into your audience.

May 10, 20197 minEp. 11

Why You Need to Repurpose Your Content

Repurposing content throughout Instagram, your blog and other social media channels is important for you and your audience! Repeat exposure is in order for our audience to get to know our brand and help build the know, like and trust factor between you and your potential clients. Listen in for repurposing strategy tips and exactly how to do it!

May 02, 20196 minEp. 10

Behind the Scenes of an Influencer Trip

In April 2019 I got to join one of my clients, who is an Influencer, on an all expenses paid media trip to the Fairmont Mayakoba. This podcast episode takes you behind the scene to discuss everything from payment and compensation, to posting and social media requirements from the bloggers, the itinerary and more. Listen in for that and my top 6 takeaways, including what shocked me and what I learned about Influencer marketing from the trip!

Apr 25, 201912 minEp. 9

How to Take and Edit Better iPhone Photos

Listen in for 4 things you need to think about when taking a photo before you even click the shutter button! Plus, actionable photo editing tips on lighting, colour and quality. The episode is directed at taking and editing better photos for your Instagram feed! For more check out johhhanna.com

Apr 11, 20197 minEp. 8

Create, Build & Grow Your Personal Brand on Instagram

Building a personal brand on Instagram is a popular pursuit but it’s not just about pretty pictures. Personal brands are businesses and when done right, they can be totally amazing. In this episode we’re talking about what an Influencer really is and how to get started creating, building and growing your own personal brand. Personal brands, for many, are a business, and businesses have business plans.

Apr 04, 20199 minEp. 7

The Power of Networking and Collaborations (as an Introvert) in Virtual Businesses

Networking isn't my favorite activity. In fact I kind of dread it. But finding a networking style that works for me totally changed the game for my business in the last year. This podcast covers the benefits of networking and how to get started in a way that you can be excited about! Plus listen in for how coffee dates are making me money.

Mar 28, 20198 minEp. 6

How To Intentionally Engage on Instagram In Order to Grow

In this episode I discuss the importance of engaging on Instagram, how to intentionally and purposefully engage in order to truly organically grow your page, and my thoughts on follow-unfollow tactics. As well as how you should be spending your time on Instagram.

Mar 21, 20196 minEp. 5

Running a Successful Instagram Giveaway

This week I'm covering a topic requested from a friend and audience member! Best practices for Instagram giveaways and how to run one from start to finish! While giveaways can be an effective way to grow our audience they are not necessarily an effective way to grow an audience of engaged, loyal followers who turn into clients. Giveaways can be a really lovely way to give back to your audience and ultimately they should be viewed as a way to truly thank them for their support and not just as a t...

Mar 14, 20197 minEp. 4

The Three C's of a Good Lookin Instagram

Instagram has become so much more than a collection of pictures that represent your life. A jumble of dimly lit food photos, pictures of your dog, and the trip you took last summer aren’t cutting it. Instagram is a visual platform and although it's not the end all be all, it's pretty important that your Instagram feed is aesthetically pleasing. Today I’ll teach you how to a flowing a beautiful Instagram grid with three C’s.

Mar 01, 20196 minEp. 2

How to Plan a Photoshoot for your Personal Brand

If you didn't know I REALLY believe in the power of personal brands. If you have any intention of working for yourself, or have a job where you are required to bring in your own clients I truly believe that this is a must. That being said, personal branding requires a social media presence, which requires content, which means photos. The good news is you don't have to hire a professional photographer and pay hundreds of dollars. You can, but you don't have to. Especially in the beginning. In thi...

Feb 27, 20198 min
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