#071: Finding Your Company’s Core Values

“Sometimes we play hard when we should be working hard”, says Michael Scott. Setting out to purposefully create a work culture means thinking carefully about the values your company has. But this isn’t a top-down decision. I discuss with Heather Marchant about the process our company went through to settle on our core values; a process that literally saved our business. And guess what? I didn’t get any input until the very end.