060: Empathetic Capitalism: Scaling Through Affordable Housing with Jesse Futia

There is a huge demand for affordable housing. Not only is it scalable and recession proof, it actively adds value and impacts communities. Take it from Jesse Futia. Jesse is a US Army Ranger and a commercial real estate investor. His focus is on Commercial and Residential Real Estate Investments especially in the multi family student housing space. He also pursues investments in Apartment Complexes, Mobile Home Parks, and Assisted Living Complexes. With a relentless, US Ranger like pursuit of having 1,000 units and 1,000 Pads under management within five years, Jesse is one to look out for.

[00:01 – 06:31] Opening Segment

• Jesse gets right into his background and his investments in affordable housing
• Examples through MHP

[06:32 – 16:55] Empathetic Capitalism: Scaling Through Affordable Housing 

• The value of scaling with affordable housing
• Low payments, high cash flow, with value add
• The empathetic capitalist - you don’t have to be a slumlord 
• Creating scenarios where everybody wins
• Example from my own experience

[16:56 – 30:10] Change Your Mindset and Put in the D*mn Work

• Comparing my deal to Jesse’s MHP asset class
• Value add potential and demand
• Jesse talks about going from single family to multifamily 
• Change your mindset and put in the work
• Bringing the Ranger mindset into real estate
• Doing what others will not 
• Do not quit

[30:10 – 34:27] Summary

• Final advice, and words from me and Jesse

Tweetable Quotes:

"We want to create scenarios where everybody wins. We win, the tenants win, the municipality or the city wins… empathetic capitalism is very crucial.” - Jesse Futia

“I don’t want to be a landlord, I want to be an entrepreneur - how do I do that? I need to scale to larger commercial assets.” - Jesse Futia

“There’s no quit, there’s no stop, and you have to be willing to do what others will not.” - Jesse Futia

Resources Mentioned: 

• Who Not How

You can connect with Jesse on LinkedIn and continue the conversation.

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Tune In and Become Recession Proof!