0479 – Pitching Your Presentation

2022.04.24 – 0479 – Pitching Your Presentation

Changing the words, the style, the pace and so on helps the message become more effective. Having a picture in your mind of the ‘target listener’ and their needs (a worried first-time dad, a time-poor businesswoman, a holiday-hungry teenager…), will help you pitch your presentation in a way that they will care more about the message. That ‘vocal connection’ will give you a more genuine delivery. The more you can get under their skin and work out why you want to reach them (do you want to calm, entice or excite them?), you’ll be better able to find the right ‘voice’ and style.

If it’s your story then you should know what there is about it that you want to share it with your audience and inject that interest in your voice naturally. If it’s someone else’s, then work hard to find the intention in the script.

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