How to Get a Meeting with Anyone with Stu Heinecke
Sep 06, 2021•39 min•Season 1Ep. 99
Episode description
Stu Heinecke is a hall-of-fame nominated marketer, famous Wall Street Journal cartoonist, bestselling business author and the father of contact marketing. His Book “How to Get a Meeting with Anyone” was a huge hit, and more recently he has released a book called “Get the Meeting.”
Contact marketing is a fusion of marketing and selling in which bold and original forms of marketing are used in support of high-level sales approaches to VIP accounts and prospects.
Stu has a lot of incredible methodologies around getting in front of key decision-makers. Stu has won meetings with Presidents, CEO’s and Celebrities.
Key Points of our Discussion
- Stu’s marketing and cartooning background
- Stu shares a campaign that’s getting 100% response rate
- “Get the Meeting” through retargeting
- The “pocket campaigns”
- Contact marketing examples getting 6 figure deals
- Profile scrapes and deep personalisation
- ROI and record-breaking campaigns
- Stu’s online course How to Get a Meeting
To learn more about Stu, visit his website stukeinecke.com and you can find him here on LinkedIn
For the best experience, listen in Metacast app for iOS or Android
Open in Metacast