Voice Marketing, with Susan Westwater

Today's episode looks at how pervasive voice technology is, and how marketers can make better use of it. 

After spending over twenty years in marketing agencies, Susan Westwater became cofounder and CEO of Pragmatic Digital. Susan has talked and written on the role voice & conversational AI plays in marketing and business strategy. 

Susan is coauthor of Voice Strategy: Creating Useful and Usable Voice Experiences. Recently, she co-authored the book “Voice Marketing” 

Chapters & Timestamps

0:00 Intro

2:30 About Voice marketing

27:15 PSA

28:00 Susan’s process for enabling voice technology in your marketing 

59:30 Where to find Susan and the book

All people, products and concepts are linked in episode 182's shownotes page on the Funnel Reboot site.