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Fullerton Unfiltered

A podcast show dedicated to those who are determined to take their business and their life to the next level!
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Episodes

118. Show Me The Money! Fixing Our Back End Office Part 1

Today we're going to take a trip down memory lane talking a little bit about how we ran our office BB, or as I like to say, before Bedell. Managing our cash flow and our backend office was a huge struggle for me for the longest time. And what that did was translate through the rest of our business, and it was no wonder why we were so unorganized. Listen in as we share some helpful tips to get your ducks in a row as you head into 2021, including how we do our invoices now, how we fixed our cash f...

Oct 16, 202043 min

117. Turning Satisfied Customers Into Raving Fans - w/ Professional Speaker Jeff Joiner

Today we have a great interview for you guys with one of my mentors and folks that I learn from and that is Jeff Joiner. If you guys have ever heard me tell stories or wonder where I've been able to learn a few skills along the way of how to communicate, that's a direct result from learning from Jeff. Listen in as we share some practical stories about turning customers into loyal fans and what you can do to help grow your business with the power of telling stories and building lasting relationsh...

Oct 14, 20201 hr 15 min

116. How To Make Huge Money w/ Aerations and Fall Cleanups w/ Rich Clark Of Billy Goat Industries

Today we have another great guest interview with a friend of mine named Rich Clark who also happens to work at Billy Goat Industries. Rich and I have become good friends over the last 2 years after getting to hang out at Jason Creels live event down in Alabama, and as they say, the rest is history. I asked Rich to talk about his start up story with the 2 lawn and landscaping businesses he's owned over the years, and also weigh in from the business and corporate side of things now working for Bil...

Oct 12, 20201 hr 7 min

115. The Fall Road Tour Part 2 W/ Naylor Taliaferro of LCR Media & Clean Cutz Lawn Care

Today we have a great guest for you guys on the show with Naylor Taliaferro of LCR Media bringing you guys his business start up story and news on his fall road tour. Listen in as Naylor shares his backstory and how he got into the green industry, as well as how he was able to team up with Paul Jamison and all of the fun content they're going to be bringing to you this fall! Enjoy! www.GIEEXPOTOGO.com www.LawntrepreneurAcademy.com Brian's Lawn Maintenance - YouTube @lawncarerookie...

Oct 09, 20201 hr 8 min

114. New Partnership w/ Route 1 Industries - The Leader In Emergency Lights For Your Setup - w/ Yousef Saleh

Today we're going to share with you guys a new partnership with Route One Industries interviewing the owner Yousef and showing you what he has to offer! Yousef has been hustling hard for 6 years now with his emergency light business and honestly does one of the best jobs I've ever seen. Listen in as Yousef and I have a fun conversation sharing a little bit more about his business and what they have to offer our incredible industry with his beautiful light bars and accessories for our setups. PS,...

Oct 07, 202031 min

113. Prelude To The Fall Road Tour w/ Paul Jamison of The Green Industry Podcast!

Today we have none other than Paul Jamison of the Green Industry Podcast with us on the show talking about his upcoming fall road tour! Listen in as Paul gives us a recap of his exciting summer tour and the continuation of the fun with his midwest tour to interview so many more great guests! www.GIEEXPOTOGO.com www.LawntrepreneurAcademy.com Brian's Lawn Maintenance - YouTube @greenindustrypodcast...

Oct 05, 20201 hr 15 min

112. Race Horses Don't Hang Out With Donkeys - Interview w/ Caleb Auman, Brittany Auman, and Brian & Liz Fullerton

Today we have special guests on the show with Caleb & Brittany Auman as well as my beautiful with Liz Fullerton! This conversation was such a treat as we did this live and in person, at the Auman residents down in Ohio while we visited them on Labor Day weekend. Listen in as Caleb and Brittany share their business story and what they're currently working on to get to the next level. This conversation was so authentic and fun, I was honored to hang with them all weekend, and I think you'll en...

Oct 02, 20201 hr 53 min

111. Making Big Money This Fall With Leaf Clean Ups - How To Get Started Right w/ Brian Fullerton

Today we're going to be talking with you guys about how to get started with fall cleanups and how to get in on that critical last minute revenue before winter. Leaf cleanups can be super rewarding and profitable and in today's episode we're going to share with you how to get started with them. Enjoy! www.LawntrepreneurAcademy.com Brian's Lawn Maintenance - YouTube www.DebtFreeLandscaper.com...

Sep 30, 202047 min

110. Casting A Vision & Creating Company Culture w/ Luke Meyer of ML Lawn Care

Today we have an exciting episode for you guys with Luke Meyer of ML Lawn Care out of Oxford Michigan. Listen in as Luke shares his start up story and some helpful tips on how to create a vision for your company at a young age. Luke also shares how he finds good help, creates a fun company culture, and shares some insight on how they run this exceedingly fun and profitable business. Enjoy! www.SiteOne.com www.LawntrepreneurAcademy.com...

Sep 28, 202059 min

109. Reasons Or Excuses - Seeking A Truly Abundant Life w/ Host Brian Fullerton

Today we're going to be sharing with you guys a bold conversation from Brian about the difference between reasons and excuses. We all have a challenging life and of course there's things we want to accomplish, but what's the difference between the two? Are you going to let your excuses be the reason you succeed, or the reason you accept the status quo and fail? Listen to this inspiring and motivating talk and see if it doesn't help you to bump it up a notch! Enjoy. Brian's Lawn Maintenance - You...

Sep 25, 20201 hr 2 min

108. From Foundations To Fence Posts & Everything In Between - Interview w/ Kevin Laycock Of SiteOne

Today we have a guest interview w/ Kevin Laycock of SiteOne, the national landscaping supplier that so many of us know and use on a daily basis. Listen in as Kevin talks industry trends as well as the future of the landscaping industry and SiteOne. Kevin shares practical stories and insights about how SiteOne can empower us in the green industry to go out there and grow a more successful business and serve your customers at the highest level with their amazing products and services. Enjoy! www.S...

Sep 23, 202035 min

107. Casting A Vision For Your Life w/ Host Brian Fullerton

Today we're going to share with you guys some helpful tips to create a vision for your life. It's no secret that where the mind goes, energy flows, and building a successful future takes a lot of intentionality! Listen in as Brian shares with you guys what it takes to create a vision and why it matters greatly to have a crystal clear vision for your future. Enjoy! www.LawntrepreneurAcademy.com www.DebtFreeLandscaper.com...

Sep 21, 20201 hr 13 min

106. Creating Systems & Mastering Sales Skills w/ Serial Entrepreneur DJ Carroll

Today we have a great interview for you guys with DJ Carroll AKA "Coach Carroll" talking about how to develop and grow a successful company. DJ has owned multiple businesses and investments and over the years he's learned what it takes to grow them into a well oiled machine that produces cash flow and an ROI on his money. Listen in as DJ shares about creating systems, developing sales skills, and how you can create a company culture to help you get to the top yourself. Enjoy! www.ISOtunes.com (B...

Sep 18, 20201 hr 12 min

105. Scratching The Surface Of Mosquito Control And Poison Ivy Management w/ Austin Douglas of Ditch The Itch MI

Today we have none other than Austin Douglas of Ditch The Itch MI joining the show and sharing a little bit about his niche business of mosquito and poison ivy control. Listen in as Austin shares with passion what it takes to grow a niche business and how he's growing a business while still working a full-time job. Enjoy! www.Exmark.com Brian's Lawn Maintenance - YouTube www.LawntrepreneurAcademy.com @blackmetalsilvas @ditch_the_itch_mi...

Sep 16, 20201 hr 7 min

104. #1 Costly Mistake In My Business That Would've Changed Everything

Today I'm sharing with you guys the number one mistake I made in my business from the beginning, and that was my rates that I was charging for my services. As simple as it is and as silly as it sounds, my rates almost put me out of business without me even knowing it. Listen in as I share some funny stories and conversations we've had with how to raise our rates, what the result has been since we started to do that, and how you guys can implement the same changes. Enjoy! Brian's Lawn Maintenance...

Sep 14, 20201 hr 29 min

103. Gas vs Diesel & What It Means To Run Your Rig Safely - Truck Talk w/ JD of Big Truck Big RV!

Today we have a special guest on the show with JD of Big Truck Big RV sharing with you guys some incredibly insightful and important topics about trucks and safety. Listen in as JD shares his thoughts about gas vs diesel, and also what it takes to haul your equipment and payload safely. JD and Brian give practical tips and knowledge to help you guys operate your rigs safely and things to pay attention to as your truck and trailer setup continue to grow. Enjoy! Brian's Lawn Maintenance - YouTube ...

Sep 11, 20201 hr 6 min

102. The Last Haul Of Revenue Before The Off Season w/ Aeration & Overseeding w/ Host Brian Fullerton

Today we're going to be sharing with you guys about how to bring in some last minute revenue before the off season with offering aeration and overseeding to your lawn customers. Aerations have played a huge part in my business with bringing in that much needed cash to get my business started in the spring, and also saving money for us to live off of in the winter months. Listen in as we cover the how-to's and what it takes to get started offering this lucrative service to your lawn customers. En...

Sep 09, 202047 min

101. Welcome To The Snow Business - Interview w/ Troy Clogg Of Troy Clogg & Associate

Today we have a great podcast for you guys with industry leader Troy Clogg from Milford Michigan. Troy Clogg has been in the green industry for almost 4 decades and has built one of the largest lawn and landscape companies in the Midwest. Listen in as Troy and Brian share hilarious and incredible stories of being involved in the snow industry and some amazing situations Troy has been in, including ordering a shipload of salt from Egypt! Enjoy! Brian's Lawn Maintenance - YouTube www.Lawntrepreneu...

Sep 07, 202056 min

100. Making The "White Gold" & How To Best Approach Getting Into Snow Plowing! Interview w/ Michaell Bedell and Brian Fullerton

Today we have a treat for you guys with Michaell Bedell of Bedell Property Management sharing with you guys some fun and practical stories about getting started with snow removal. Brian and Mike give the "lay of the land" if you've ever considered adding snow plowing and snow removal to your business service offering. Learn from them as they share practical tips, advice, pitfalls and ways to be profitable in this introductory podcast about snow plowing and the snow removal business. Enjoy! www.l...

Sep 04, 20201 hr 44 min

99. Cost Effective Vehicle & Trailer Marketing Strategies w/ Host Brian Fullerton

Today we're going to be sharing with you guys some practical ways to market your lawn and landscaping company with your vehicle and work trailers. Over the years we've done a variety of both in all different capacities, and these tips here are what have worked best for us! Listen in as we share the most effective ways and solutions for marketing with your vehicle and trailers, and how you can get new customers for pennies invested into mobile vehicle marketing. www.lawntrepreneuracademy.com/ Bri...

Sep 02, 202050 min

98. Building A Better Future And Focusing On Going Full Time - Interview w/ Lamont Hariston Of Hariston Property Management

Today we have a great guest on the show with Lamont Hariston of Hariston Property Management! Lamont and I have become great buddies behind the scenes over the last few years and it's been incredibly encouraging to see the growth of his lawn and landscaping company. Listen in as Lamont shares his start up story and what he's doing to take his part time hustle to full time businessman and Lawntrepreneur. Enjoy! www.siteone.com Lawntrepreneur Academy Brian's Lawn Maintenance - YouTube @hairstonpro...

Aug 31, 202050 min

97. Who's Paying For This? - Business Mindset Paradigm Shift!

Today we're going to spend a few quick minutes talking to you guys about shifting your business mindset about a topic that we all have asked ourselves. How many times have we ever said "How am I going to pay for this?" I used to say this all the time, until a friend of mine named Mike changed the way I approached this question. Listen in to some of the best business advice I've heard from my friend Mike "The Debt Free Landscaper" Bedell and see if it doesn't help you change the way you start to ...

Aug 28, 202040 min

96. Creating Profitable Business Partnerships & Fox Hole Mentality - Interview w/ Kory Ballard Of Perficut Site Management

Listen in as we learn how to grow a successful business partnership with Kory Ballard of Ballard Site Management. Kory has been in business for more than 20 years and has a business partnership for more than a decade in the green industry with his business partner Matt. Kory shares insightful and practical tips about what it takes to grow a business partnership, mistakes and pitfalls to avoid, and the best ways to make sure that you and your future business partner are on the same page. Enjoy! h...

Aug 26, 20201 hr 12 min

95. If I Had To Do It All Over Again - 3 Things I Would've Focused On w/ Host Brian Fullerton

Today we're going to be talking about going back to the beginning of starting our business and what we would do differently. This talk was inspired from a recent coaching call and stemmed from the question of what we would do differently. Without hesitation I broke it down into 3 categories or topics: our name, our target customer, and the equipment we purchased. Listen in and see if by the end of this talk if you would've done anything differently yourself and you can agree with some of these t...

Aug 24, 20201 hr 11 min

94. Building Towards The Future With Fertilizer & Lawn Treatments w/ Joseph Dipace Of Beppes Lawn Care

Today we have a great guest on the show with none other than Joseph Dipace of Beppes Lawn Care. Joseph resides in Shelby Twp Michigan and has owned his business for over 6 years now and has made quite the name for himself in the fertilizer business. Listen in as Joseph shares his story about what it took to get his applicator and pesticide license. Enjoy! http://www.lawntrepreneuracademy.com/ Brian's Lawn Maintenance - YouTube http://www.stihl.com/...

Aug 21, 20201 hr 29 min

93. Be A Quitter - Changing Your Paradigm About Success

Today we're going to be sharing about how to become exceedingly more successful in business. Not from someone that is a "finished product" or a "guru". Nope! I'm going to be sharing from a position of being in the thick of it, just like you guys. Someone who is on the come up, just like you guys. Let's open up our brains today and digest on some content that I know will absolutely set you guys free and change the way you've been approaching success. Enjoy! http://www.lawntrepreneuracademy.com/ B...

Aug 19, 20201 hr 8 min

92. Focusing In On Your Target Market - Interview w/ Brian Shain of Top Notch Lawn Care

Today we have a special guest on the show for you guys with none other than Brian Shain of Top Notch Lawn Care! Listen in as Brian shares his story of starting his lawn and landscaping business all while running his full-time factory job. Brian shares how growing big right out of the gate proved to be a little more risky than he first anticipated, and over the last few years how he's scaled back but in that time, became exceedingly more happy and profitable. Enjoy! www.LawntrepreneurAcademy.com/...

Aug 17, 20201 hr 13 min

91. Building The Foundation For A Big Business At A Young Age - Interview w/ Blake Albertson Of B&B Lawn Care

Today we have a great interview for you guy with Blake Albertson of B&B Lawn Care. Most of you guys know of Blake from YouTube and the successful lawn and landscaping company that he has grown over the last 8 plus years from a young age. Listen in as Blake shares insightful stories about living at home, paying cash for equipment, saving his money, and building the foundation to have an amazing life at such a young age. Enjoy! www.LawntrepreneurAcademy.com Brian's Lawn Maintenance - YouTube w...

Aug 14, 20201 hr 34 min

90. Upgrading Your Setup On A Limited Budget w/ Host Brian Fullerton

Today I'm going to share with you guys the cost effective and simple way that I believe you guy can approach upgrading your equipment and your trailer setup! I know a lot of us want to grow fast but we also have limited budgets to get the job done. Listen in as I share some practical ways we can keep equipment moving, not go into crushing debt, and how we can bring in additional revenue step by step. Enjoy! www.LawntrepreneurAcademy.com Brian's Lawn Maintenance - YouTube www.EquipmentDefender.co...

Aug 12, 202059 min

89. Take Care Of The Things That Take Care Of You! Interview w/ Mike Gunn of Gunn Landscaping!

Today we have a great guest on the show with Mike "Get It Done With Gunn" Gunn Landscaping! Mike is a tremendous asset to the care industry and has an amazing story with how he got started with Gunn Landscaping over a decade ago. Listen in as Mike shares his start up story, lessons learned along the way, and practical tips to help you guys grow your companies to the next level! Enjoy! www.LawntrepreneurAcademy.com Brian's Lawn Maintenance - YouTube...

Aug 10, 20201 hr 26 min
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