023: Shipping Dirt and Growing Loyalty with Shimo’s Mike Morgan

Dr. Mike Morgan never intended to turn his gardening hobby into a business. Over the pandemic, he’s built Shimo from the ground up and created an engaged customer base of green thumbs.   Shimo delivers organic garden kits straight to your door and offers kits to meet any gardening skill level. Mike has been able to quickly scale his plant product base while staying true to his belief in accessible gardening.    Listen to our interview with Mike to learn: How a severe anxiety attack led Mike to garden Why his followers demanded products before he had any How he used Shopify to reduce his shipping costs How the Start and Scale course gave him confidence How he got 100 orders in his first month   Just like gardening, growing a business takes nurturing. Listen to Mike’s journey of turning passion into profit. Who do you want to see next on the podcast? Comment and let us know! And don't forget to leave us a 5-star review if you loved this episode.   Wait, there's more… If you enjoy the Zero to Foundr podcast, check out our free trainings. Get exclusive, actionable advice from some of the world's best entrepreneurs.    For more Foundr content, follow us on your favorite platform:  Foundr.com Instagram YouTube Facebook Twitter LinkedIn Magazine