From Better Half to Boss Photography Podcast - podcast cover

From Better Half to Boss Photography Podcast

Tavia Redburn - Photography Marketing Educator, Birth Photographer & Newborn Photographerwww.thebeautyinbirth.net
“How do I market my business? How do I find ideal clients in my photography, design or service business? Is it possible to make a full time income with my passion?”The Better Half to Boss Photography Podcast answers those questions and more! Tavia Redburn inspires the ambitious mom entrepreneur with stories, proven marketing strategies and productivity tips to start, grow and go full time in her business.Tavia shares how she became the primary income earner in her household with her photography business, all while homeschooling her 3 kids & how she retired her husband from his 9-5! Do you have a spouse stuck in a job they hate because they’re responsible to pay the bills? Are you ready to finally go full time, even hit 6 figures and beyond, with your passion to free your spouse from their 9-5? If you have a passion, there is a reason! It’s because you were made to be follow that passion! Go From Better Half to Boss!
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Episodes

[204] 4 Ways to Think to Hit $10k Months with Photography

Send us a text I'm all about learning new marketing strategies ... but more ideas won't work if you don't have the most important thing - the MINDSET of a 6-figure business owner. In today's episode, let's work on your mindset [workshop style] in order to make a difference in how to show up for your business! >> Batch 1 week of content in just 1 hour with The Photography Posting Plan! ⭐️ SUBSCRIBE for weekly episodes to grow your photography business ⭐️ Leave a Review: http://www.thebeauty...

Jan 21, 202530 minEp. 204

[203] The Ultimate Guide to Crafting the Perfect Photography Inquiry Response

Send us a text It's the moment you've been waiting for: you get an inquiry for a photography session, and you're ready to jump at the chance. But after pouring your heart and soul into your response, you hear nothing in return. If this sounds familiar, don't fret - you're not alone! In this episode, I’m going to share my top tips for auditing your photography inquiry responses to get more bookings. By incorporating these specific tips and personal experience, you'll be booking more clients in no...

Jan 14, 202521 minEp. 203

[202] 4 Effective Ways to Use Your Website to Book More High Paying Clients

Send us a text Are you using your website to its full potential? Listen in to today's episode to learn specific ways you can use your website to boost traffic and visibility and most importantly, bookings! ⭐️ SUBSCRIBE for weekly episodes to grow your photography business ⭐️ Leave a Review: http://www.thebeautyinbirth.com/podcast Take the guesswork out of blogging. Join the Content Club for Photographers and get 3 pre-written blog posts every month that you can customize to fit your brand and vo...

Jan 07, 202520 minEp. 202

[201] The Secret to Thriving in a Saturated Market (HINT: it's not your price)

Send us a text You’re seeing clients book budget photographers or competitors who seem to be everywhere online, and it’s left you wondering: ‘How do I rise above all the noise and attract the clients I actually want?’ Today I’m going to show you how to stop competing on price and start standing out in your market so you can build a wildly successful business in 2025! ⭐️ SUBSCRIBE for weekly episodes to grow your photography business ⭐️ Leave a Review: http://www.thebeautyinbirth.com/podcast Link...

Dec 31, 202416 minEp. 201

[200] How to Set Up Your Photography Pricing Guide in 2025

Send us a text Ready to go big with your photography business in 2025? It all starts with one thing: your pricing. Whether you’re thinking about raising your prices, adding products, or just feeling more confident in what you charge, this episode is for you. Let’s get you ready to walk into 2025 with boldness, clarity, and a solid plan! ⭐️ SUBSCRIBE for weekly episodes to grow your photography business ⭐️ Leave a Review: http://www.thebeautyinbirth.com/podcast Links Mentioned in This Episode: Ma...

Dec 24, 202421 minEp. 200

[199] Specific Ways to Create Photography Business Goals You’ll Actually Keep in 2025

Send us a text Ever felt like the year slips by, and you’re stuck scrambling to make your goals happen—whether it’s booking more sessions, raising your prices or growing your audience? What if, instead of reacting, you could be ahead of the game all year long? In this episode, I’m giving you the step-by-step plan to set clear, exciting, and totally achievable goals for 2025—so you’ll hit your targets without the overwhelm. This is more than goal setting. It’s about building a photography busines...

Dec 17, 202430 minEp. 199

[198] Run a Photography Model Call That Actually Gets You Paying Clients (Not Freebie Seekers)

Send us a text You don't need to give free photography sessions to build your portfolio. There is a process where you get paid while getting the photos that you need in your portfolio and also getting the experience that you need for your niche! In this episode, I will be sharing with you all about running a Model Call as well as things my students and I have learned along the way! Make sure you are 100% tuned in for this to note the helpful info and come up with action steps for your photograph...

Dec 10, 202425 minEp. 198

[197] 5 Lessons Learned from a $25,000 Mastermind (That Can Help You Grow Your Photography Business)

Send us a text Are you considering investing a lot of money into education for your photography business? But maybe you’re hesitant because you're not sure what to expect? Well, in this episode, I'm going to spill all the juicy details about my $25,000 mastermind experience, the good, the bad, and the lessons learned along the way. Get ready to discover the secrets of investing in your business and how to make the most out of your investment. This episode is a must-listen for any photographer lo...

Dec 03, 202420 minEp. 197

[196] 10 Ways to Use Your Personal Brand to Book More Photography Clients

Send us a text Are you missing out on clients because your brand looks like everyone else’s? Here’s the thing: People buy from people, not logos. If you’re only sharing pretty photos and hiding behind your business name, you might be making it harder for clients to connect with you. In this episode, I’m sharing 10 simple ways you can use your personal brand to stand out online and book more clients—without feeling like you’re oversharing or being too “salesy.” WHAT TO LISTEN FOR: The easiest way...

Nov 26, 202419 minEp. 196

[195] Why You’re Not Getting Clients from Social Media and How to Fix It

Send us a text Photographers: what if getting booked had nothing to do with growing your following? I built my photography business with mostly organic marketing and today I want to share how I did it (with less than 2000 instagram followers) I’m about to show you exactly what it takes to turn your followers into paying clients! WHAT TO LISTEN FOR: #1 reason why your posts aren’t turning into client inquiries The simple change that will make your content work harder for you The biggest myth abou...

Nov 19, 202415 minEp. 195

[194] How to Run a Photography Black Friday Sale (without being known as the cheap/discount photographer!)

Send us a text Black Friday is coming up! Photographers - are your promotions already prepped? If you are thinking of running a Black Friday Sale this year, and you're still gathering ideas, this episode is for you! We will be talking about how to boost your Black Friday sales with these unique tips, which is definitely not offering discounts! ⭐️ SUBSCRIBE for a new episode every Tuesday to grow your photography business ⭐️ CLICK HERE TO JOIN THE EARLY BIRD LIST FOR OUR BLACK FRIDAY DEALS: http:...

Nov 12, 202419 min

[193] Want to Book More Photography Clients in 2025? It Starts with a Specific Niche!

Send us a text Ready to book more high-paying photography clients in 2025? The secret to growing your business next year starts with choosing a specific niche. But don’t worry, this doesn’t mean you can only shoot one type of session forever! In this episode, I’m sharing why picking a niche makes booking clients easier and helps you stand out in a crowded market. If you’re tired of trying to market to everyone and getting nowhere, this is the episode you need. I’ll show you how niching down actu...

Nov 05, 202423 minEp. 193

[192] BIG Mistakes I Made With Paid Ads as a Photographer (and What to Do Instead)

Send us a text Get Ready for a Masterclass in Facebook Ads for Photographers! Are you throwing money at ads hoping they'll magically fill your calendar with dream clients? Today Tavia is sharing some of the biggest myths photographers believe about paid ads—things you may have heard (and trusted!) but that could actually be holding you back. Could a simple tweak in your ad approach open the door to the clients you’ve been waiting for? WHAT TO LISTEN FOR: The one myth that might be keeping you in...

Oct 29, 202420 minEp. 192

[191] What It Took to Actually Hit $10k Months with Photography

Send us a text Are you stuck at the same income level month after month, no matter how hard you try? Maybe you've come close to hitting that $10k mark but just can’t seem to break through consistently. In this episode, I’m pulling back the curtain on what it really took for me to finally hit $10k months with my photography business— hint : it’s not about shooting more sessions or learning a new marketing hack. I’m diving into the mindset shifts, the challenges that forced me to grow, and the pra...

Oct 22, 202421 minEp. 191

[190] 3 Easy Ways to Come Up with Content Ideas for Motherhood Photographers

Send us a text Feeling stuck on what to post about as a motherhood photographer? Whether you're just starting out or have been in the game for a while, coming up with fresh and engaging blog content can feel overwhelming—especially when you're juggling sessions and everything else. In today’s episode, I’m breaking down the exact methods I use to consistently create blog content that resonates with my ideal clients, boosts my visibility, and helps me book more dream clients. Spoiler alert: it doe...

Oct 15, 202433 minEp. 190

[189] 6 Ways to Stay Creative to Grow Your Photography Business

Send us a text You know how sometimes running a photography business can feel like it’s sucking all the fun out of actually being a photographer? Like, the creative spark that got you into this in the first place starts to fade because you’re so focused on editing, invoicing, and answering emails. Before you know it, your passion feels more like just another to-do list. If that’s where you’re at right now, trust me—I get it. But the good news is, it doesn’t have to stay that way. There are ways ...

Oct 07, 202417 minEp. 189

[188] How to Write Emails Your Clients Actually WANT to Read [Part 2]

Send us a text Do you ever feel like your emails are being ignored? You’re putting in the time, crafting the perfect message, hitting "send"—and then… nothing. In today’s episode, we’re picking up where we left off in part one, diving even deeper into how to write emails your clients actually want to read—and more importantly, respond to . WHAT TO LISTEN FOR: One small change you can make to instantly increase email engagement A sneaky mistake many photographers make in their emails—and how to a...

Oct 01, 202415 minEp. 188

[187] How to Write Emails Your Clients Actually WANT to Read [Part 1]

Send us a text What can you write in emails so you don’t sound spammy or annoy your clients? Many photographers struggle with writing emails that feel personal, engaging, and actually get read! In today’s episode, I’m sharing my top strategies for writing emails that not only get opened but make your clients excited to hear from you. We’ll dive into the common mistakes photographers make with their emails and how to fix them, so you can build stronger connections and keep your calendar full of b...

Sep 24, 202416 minEp. 187

[186] Stop Doing These 4 Things if You Want to Hit $10k Months with Photography

Send us a text Are you feeling overwhelmed by all the tasks on your plate as a photographer? If you’re trying to scale your business and hit those $10k months, but find yourself buried in editing, emails, and everything in between, this episode is for you! Today, I’m sharing the 4 key tasks you should consider outsourcing to free up your time, protect your energy, and focus on what really matters—growing your business. I’ll take you through my personal experience of letting go of control, and ho...

Sep 17, 202423 minEp. 186

[185] Book More Photography Clients with Your About Me Page

Send us a text Is your About Me page really doing its job? Or does it just blend in with every other photographer's website? Your About Me page is one of the most visited pages on your site, but if it’s generic or doesn’t truly reflect who you are, you could be losing out on potential clients. In this episode, I’m breaking down the 7 essential elements every photographer needs to include on their About Me page to create a genuine connection with potential clients. We’ll talk about everything fro...

Sep 10, 202419 minEp. 185

[184] How to Plan a Month of Social Media in 1 Day

Send us a text Does managing your photography social media account feel like a never-ending task? You’re not alone! But what if I told you that you could plan an entire month of content in just 24 hours? Sounds too good to be true, right? Well, in today’s episode, I’m breaking down exactly how to do it. Whether you're tired of scrambling for posts last minute or you want to free up more time to focus on your photography, this episode is for you. By the end, you’ll have a clear, actionable plan t...

Aug 20, 202418 minEp. 184

[183] Powerful Consultation Tips & Tricks to Book Your Dream Clients

Send us a text Ever wondered how to get more bookings after the inquiry? On today’s episode, my friend, Lydia Stuemke, and I are walking you through her successful consultation process so you can book more photography clients! Here are the highlights of this episode! 02:49 – The importance of taking notes from your consultations 05:07 – The Inquiry Form 09:05 – Tips on getting people on the call 16:11 – What happens in a Consultation Call? 22:10 – Should you invite them to book on the call or no...

Aug 13, 202433 minEp. 183

[182] Here’s What’s Working NOW To Book More Photography Clients

Send us a text Ever feel like no matter how much you post or market yourself, the clients just aren't coming in? You're not alone, and today’s episode is all about fixing that! In this episode, I dive into the proven strategies that are helping photographers book more clients right now. We’re not just talking about generic tips; these are specific, actionable steps that you can implement immediately to see a difference in your business. I’m sharing insights from my own experiences and those of m...

Aug 06, 202436 minEp. 182

[181] 10 Quick & Easy Productivity Tips for Photographers to Get More Done as a Working Mom

Send us a text Being a self-employed working mom can make it challenging to get everything done. For years, I ran two companies full time and homeschooled our kids while my husband worked full time job. So in this episode I'm going to share 10 of my favorite productivity tips that have helped me get more done in less time. Learn more about this topic! Listen to our episodes about outsourcing with Sara Monika! Episode 104: 3 Quick Ways to Know if You're Ready to Start Outsourcing Episode 105: Top...

Jul 30, 202429 minEp. 181

[180] How to Offer Baby Plans to Hit $10k Months with Photography

Send us a text Have you ever wondered how to keep working with your birth and newborn photography clients long term as their baby grows up? In this episode I’m sharing the specific ways I designed my baby plan package to be a no-brainer for clients. You’ll learn how to be a specialist in newborn or birth photography and still offer a baby plan, how to structure your baby plan, what to include, AND how to do all this without a studio. Let’s get into it! What to expect in this episode: 01:19 – Boo...

Jul 23, 202419 minEp. 180

[179] How to Target Your Ideal Photography Client on Social Media

Send us a text When someone visits your Photography Instagram profile, it only takes them a few seconds to decide whether or not they want to follow you. But what do they want to see to know if you are follow-worthy? What do you need to show them? In this episode, I will be sharing the SOLUTION so you could effectively target your ideal client photography clients on social media! Check out the show notes for this episode here ! Oh and I would love to get your feedback on the podcast! Please leav...

Jul 16, 202422 minEp. 179

[178] Want To Book More Photography Clients? Make Sure To Do This On Your Website!

Send us a text Is it possible there is just one thing on your website that is keeping your potential clients from inquiring with you? In this episode, I’m going to share exactly how to set up a specific page on your website to encourage people to book a session with you! In this episode, you will learn: 01:05 – Should You Show Your Full Pricing In Your Website? 03:27 – Reasons Why Photographers Want Pricing On Their Website 07:31 – The Best Thing To Share Your Pricing 10:15 – Put It To The Test!...

Jul 09, 202412 minEp. 178

[177] The Best Way to Price Your Photography Packages

Send us a text Today I’m sharing the whole process to pricing your packages, step by step, so it will become as simple & familiar as adjusting your camera settings. We’ll talk about the pricing mistake photographers make, how to have packages if you don’t sell prints or products, plus my simple way to price your packages that’ll have your clients EXCITED to book a photography package with you. Previous Episode Mentioned: Episode 117: A Simple 5-Step Process to Add Products to Your Photograph...

Jul 02, 202420 minEp. 177

[176] How to Book More Photography Clients with Your Content

Send us a text If you and I sat down at a coffee shop and I said, “How's it going with your blog?” What would you say? Maybe you'd say something like, “I know I should be blogging, but I'm not doing it consistently,” or even, “I'm blogging, but it seems like no one cares and no one is reading it.” If those would be your answers, pull up a chair, friend, because today, we're diving deep into the world of strategic blogging for photographers. I'm sharing the crucial strategies that can make bloggi...

Jun 24, 202431 minEp. 176

[175] This is How to Book Mini Sessions as a High End Photographer

Send us a text [REBROADCAST from March 2023] Do you currently offer mini sessions in your photography business? Whether you're a mini session pro or you've launched them a few times without much success, today we're going to talk about if you should offer minis as a luxury photographer. We're also digging into common mistakes photographers make with mini sessions that make them less profitable and how to price and market your minis if you decide to offer them. This is a juicy one. Make sure you ...

Jun 18, 202426 minEp. 175
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