Being brave and inviting debate, with Shell
Nov 12, 2020•36 min•Season 2Ep. 2
Episode description
Aimed at listeners who are engaged and interested in the transition to carbon-free economy, 'The Energy Podcast' by Shell explores the technologies that might take us there and never dodges the tough questions around Shell's own involvement.
From grilling their own senior executives to inviting environmentalists tp debate, Shell have consistently used the podcast as a way to facilitate intelligent and nuanced conversation rather than simply push out a corporate message.
We discuss how they've done this and the editorial discipline involved, with:
Bryony MacKenzie, Editor of Digital Channels, Shell
Annie Day, Senior Producer, Fresh Air
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