John Walters, vice president and general manager, heavy-duty, Americas for Valvoline, talks about his love for technology, how fate brought him to trucking, and why we all have a stake in making the trucking industry more efficient. He also talks about the work Valvoline is doing to prove to the heavy-duty market that it belongs. And he shares his thoughts on the Messy Middle, why he welcomes it and wants to be a part of it and explains how the trucking industry is like an elephant.
Aug 20, 2025•23 min•Ep. 119
Leia Guccione, managing director of Carbon-Free Transportation at RMI, talks about her career in the Navy and the Naval Reserve and how the skills she learned there transferred to her job in the civilian world. She also talks about the value teams bring to problem solving, her passion for working on a problem from a variety of angles, what excites her about working in transportation, the transportation transformation that is taking place and how BEVs have the potential to make it easier to make ...
Aug 05, 2025•26 min•Ep. 118
Cliff Campbell, managing director and industry liaison officer for the Center For Freight and Logistics Efficiency With Electrified and Automated Trucking, explains what the organization does to bridge the valley of death in innovation and how the center leverages the research dollars of its members. He also talks about the three projects that are currently underway at the center which include an EV case study, development of a new type of motor and 3D printing of EV parts. He also shares his vi...
Jul 22, 2025•25 min•Ep. 117
Jason Morgan, content director at Fleet Equipment, talks about how the pandemic shaped Fleet Equipment’s direction and his move from magazine editor to digital content producer. He also talks about his desire to tell a great story, what keeps him in trucking and his impressions of ACT Expo. He also shares his thoughts on what it’s going to take to get us through the next several years.
Jul 08, 2025•23 min•Ep. 116
Kim Ehrenhaft, NACFE’s design director and trucking industry marketing consultant, talks about her career in the trucking industry, the work she does for NACFE, the role of graphics and infographics and makes an infographic successful. She also talks about the value Run on Less brings to the trucking industry and peels back the curtain about what happens at visits to the participating fleets.
Jun 24, 2025•26 min•Ep. 115
Deborah Lockridge, editor and associate publisher of Heavy Duty Trucking, why she loves the trucking industry, what makes Heavy Duty Trucking unique and its role in the trucking industry of providing perspective and insights. She also shares her opinion on whether trucking is more challenging now than it was in the past and about how we are doing attracting women to the industry. And she gives tips on what makes a good story.
Jun 10, 2025•22 min•Ep. 114
Giorgio Rizzoni, professor at The Ohio State University and director of the Center For Automotive Research, talks about how he came to Ohio State and explains the role of a research center in educating the next generation of engineers. He also talks about his role in developing engine controls and emissions controls. He also talks about his work at the DOE hybrid-electric refuse trucks, what he is excited about in trucking and the importance of writing.
May 27, 2025•27 min•Ep. 113
Mike Rowand, energy and electric transportation consultant, talks about his career with Duke Energy, his work with EPRI and his role as an interface between the utility and the trucking industries. He also talks what utilities need to know about trucking and about grid readiness. He explains the role of communication and collaboration and how fleets can help utilities do a better job of serving them.
May 13, 2025•24 min•Ep. 112
Ken North, NACFE’s emerging technologies consultant, talks with Mike about the curve ball from his youth that changed his career plans and led him back to trucking, the value of relationships in the trucking industry, and why he joined NACFE. He also comments on what’s special about the trucking industry, the role of efficiency in logistics and transportation for economic survival and what technologies intrigue him. And he talks about his connection to the pioneers.
Apr 29, 2025•22 min•Ep. 111
Andrew Halonen, president of Mayflower Consulting, talks about his passion for lightweighting, and why he sees himself as a technology matchmaker. He also talks about a new technology for trailers called origami, the importance of keeping an open mind when it comes to new materials, sustainability and lightweighting and the role of AI in helping to find cost savings and sustainable solutions.
Apr 15, 2025•24 min•Ep. 110
Elaine Jones, chief financial officer at Stillwater Hospice and NACFE’s accountant, talks about the importance of target costing in product design and why everyone needs to understand what something costs to build and why. She also shares her thoughts about NACFE, the contractor business model and she gives advice on getting through these times of uncertainty and even gives Mike some advice for the future.
Apr 01, 2025•22 min•Ep. 109
Emilia Sibley, general manager of Terawatt, talks about how EV infrastructure seems like a solvable problem, what’s she’s learned about the trucking industry and the importance of listening to fleets. She also comments on how we are in a once in a century transition and the need to lean in to the transition.
Feb 18, 2025•26 min•Ep. 108
Ryan Bankerd, global director of automotive sustainability at UPS and NACFE board member, talks about his status as a NACFE fanboy, decarbonizing the world’s largest private delivery fleet and why he thinks it’s time to change the messy middle to the middle. He also talks about UPS’ rolling laboratory, the technologies UPS is scaling and he offers advice on how fleets should approach the next few years when looking at technology solutions.
Feb 04, 2025•27 min•Ep. 107
Dean Bushey, NACFE’s director of programs, talks about his career in the military and how it led to his involvement with autonomous vehicles. He also commented on the current and future state of AVs, and his work on the Electric Vehicle Working Group. He shared his thoughts on making it through the messy middle and gave advice on preparing for autonomous trucks.
Jan 21, 2025•25 min•Ep. 106
Yann Kulp, director of sales – USA for Driivz, talks about the two ways of looking at transportation, his definition of EV suitability and the benefits of being tactical. He also explains what Driivz is and encourages fleets to begin taking baby steps and look for use cases for BEVs.
Jan 07, 2025•22 min•Ep. 105
Jim Park, award winning trucking journalist and a technologies consultant for NACFE, talks about his career as a truck driver, how he made the switch to trucking journalism and why he always tries to put himself into the mind of his audience. He also shares his thoughts on battery electric vehicles and the dramatic improvements that have been made in diesel engines.
Dec 17, 2024•27 min•Ep. 104
Ben Sharpe, senior researcher at Atlas Public Policy, talks about the importance of people in the environmental community and policy space to have a connection to industry. He also shares why he has dedicated a big part of his career to trucking and shares his thoughts on policy in the transformation of the trucking industry. He also provides insights into how to navigate the changes in trucking.
Dec 03, 2024•23 min•Ep. 103
In this episode we flip the script and have Mike Roeth, the show’s host, answer questions posed by his granddaughter Makenzie Roeth. He talks about driving his first diesel truck at the age of 13 and about his first time behind the wheel of an electric truck. He also talks about his career before NACFE and his job as NACFE’s executive director and why he is so proud of the Run on Less series.
Nov 19, 2024•23 min•Ep. 102
Jim Castelaz, founder and chief technology and revenue officer at Motiv Electric Trucks, talks about why he started Motiv and why it feels like we are at an inflection point with EVs today. He also shares his thoughts on the importance of being clear on vocabulary and terms and about learning from what went well and what didn’t. Finally, he talks about the 3 key metrics of EVs and reminds us to not lose sight of the wins.
Nov 05, 2024•23 min•Ep. 101
Dave Mullaney, chief transformation officer, truCurrent, talks about the lessons that can be learned from the growth of EVs in China and the accelerated transition pathway to EVs that we are on in the US. He also talks about his career in transportation, what a chief transformation officer does and truCurrent’s role in electrifying fleets. He also shares why he thinks its importance to be open to new ideas and the importance of self-forgiveness during transformative times.
Oct 22, 2024•25 min•Ep. 100
