180: What Have I Done???
Two very important announcements. Brace yourselves, because it's going to be bittersweet. https://freelancetransformation.com/episode180
Aug 20, 2018•7 min•Ep. 180
Freelance Transformation
Learn how to win clients and build the freelance business of your dreams. Matt Inglot, agency owner and freelance coach, interviews top freelancers and agency owners on EXACTLY how they run their service business. Learn how top freelancers win clients, charge higher rates, and build a freedom-based lifestyle through their business. Guests have included Alan Weiss, Michael Port, Brennan Dunn, Jason Swenk, Noah Fleming, Jonathan Stark, and many more.
Tune in for a new episode every Monday morning and learn more at freelancetransformation.com
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Episodes
179: Find Clients by Connecting the Dots | Josiah Mory
This episode is all about the most powerful ways you can go from employee to freelancer. Even if you don't have any clients lined up. You can still make the freelance transformation with confidence as long as you're willing to put in the effort. Our guest today actually used my Freelance Start course in order to transform himself into a full-time freelancer. Josiah Mory helps store owners on Shopify improve their customer experience with customer research. But he wasn't always a consultant. Josi...
Aug 13, 2018•48 min•Ep. 179
178: Build an Agency Your Way | Mike Arnesen
The agency space may have a reputation for cultivating a negative atmosphere, but building an agency doesn't have to be all bad. You just have to build your agency with intention, and that's exactly what our guest on this episode is doing. Mike Arnesen is a freelance analyst and SEO fanatic who just so happened to build his own agency called UpBuild. After a few bad experiences, he decided to take what he learned and apply it to a better business model. Now, he puts the mental well-being of hims...
Aug 06, 2018•51 min•Ep. 178
177: Minimalist Marketing | Kyla Roma
It's time to stop overcomplicating lead generation. Your marketing strategy does not have to give you a migraine. There are ways to keep marketing simple, and we've got marketing guru Kyla Roma on the podcast today to show you how to do just that. Kyla is a marketing and profit consultant who uses her minimalist marketing strategies to build an audience and attract clients. It's all about playing to your strengths and finding a marketing strategy that works best for you and your ideal audience. ...
Jul 30, 2018•48 min•Ep. 177
176: Keep Yourself, Your Clients & Team Accountable | Edmund Zaloga
We always talk about getting clients on this show, but the real work doesn't actually start until you've signed them on. What do you do when you finally start that client project? How do you manage your time with all these deadlines? It's no easy task managing all of the moving pieces. Whether you work alone or with a team, project management is crucial to your success as a freelancer. If you want to work with clients effectively, then it's best to recognize project management as a collaborative...
Jul 23, 2018•45 min•Ep. 176
175: 6 Figures Through Relationships & Hard Work | RJ McCollam
Before becoming a freelancer, RJ McCollam was fired from his job, evicted from his apartment, and even had his car repossessed. It took losing everything to inspire his motivation. Now, ten years later, he's a successful web developer who's guest spotting podcasts to share his experience with the rest of us. RJ is talking today about building a freelance career from the bottom up. He taught himself how to build websites and used his skills to find a full-time job. That full-time career eventuall...
Jul 16, 2018•50 min•Ep. 175
174: What Companies Look For | Nathan Allotey
Imagine sitting in front of a corporate board and pitching your skills for a project. Do you even know where to start? Luckily we have Nathan Allotey on this episode to speak to attracting and winning corporate clients. Nathan never calls himself just a freelancer. He is a web designer and digital marketing strategist. And his portfolio consists of corporate clients. He uses his presence online to help other freelancers win corporate clients through learning from his mistakes. Nathan is here tod...
Jul 09, 2018•45 min•Ep. 174
173: Build Relationships & Win Clients | Kirk Williams
Our guest today will be the first to tell you that you don't need to use a super expensive sales funnel to attract clients to your business. Consistent action will win clients every time. Kirk Williams, owner of Zato Marketing, is a paid search marketer who started his career on Twitter. But his online presence on Twitter and through online forums helped him generate leads and a client pool he actually likes to work with. On this episode, Kirk is breaking down his client acquisition strategy. Hi...
Jul 02, 2018•47 min•Ep. 173
172: What Is Your Contract Missing | Abbey Woodcock
Breaking out of the corporate world could be one of the best career decisions you ever make. Once you make that freelance transformation, you can start making your own schedule and picking your own clients. But what happens when you need to write a contract? Or when tax season rolls around? Abbey Woodcock is a copywriter and freelancer coach who has learned first-hand from her own business mistakes. In the beginning, Abbey focused more on her craft than her business, and it ended up costing her ...
Jun 25, 2018•50 min•Ep. 172
171: Be Clear on Who You Target | Lianna Patch
Start imagining your ideal client. Get as specific as you can. Pick out the things you love most about your freelance career… Today's guest was able to narrow down her niche by focusing on the thing she loves most – humor. Lianna Patch is a conversion copywriter and conference speaker who uses her amazing sense of humor to create interactive content for her clients. She's injecting personality into her business and working with clients she genuinely likes. Her advice today will loosen you up and...
Jun 18, 2018•47 min•Ep. 171
170: VA to Agency Owner in 3.5 Years | Emily Hirsh
If you make the right moves, you can build an agency in just three years. Think it's impossible? Think again! We have Emily Hirsh on the show today just to prove that it is entirely possible to build your brand and your business in only three years. Three years ago, Emily started as a virtual assistant. At first, she managed social media for her clients. Running successful Facebook campaigns turned into Emily's niche, and she decided to break out on her own. She now runs her own digital marketin...
Jun 11, 2018•50 min•Ep. 170
169: Breaking Out of Banking to Become a Coach | Merideth Bisiker
Working for yourself isn't easy, but it's not impossible. Our guest today left her career of over twenty years to start her own business. It was always something Merideth Bisiker wanted to do, and being there for her family finally inspired her to do it. Less than a year ago, Merideth left her full-time job to become Merideth the Money Coach. She helps clients with money management techniques and helps them recover from financial crisis. She's on Freelance Transformation today to talk about the ...
Jun 04, 2018•48 min•Ep. 169
168: Book $156K in Client Work from Upwork | Tom Casano
Job sites like Upwork aren't just oversaturated watering holes for freelancers. There are ways to find real, high-paying clients on these sites. Don't believe me? Well, our guest today is here to prove this point exactly. Tom Casano is an SEO consultant and founder of the Sure Oak consulting firm. He ramped up his business over the past 16 months by optimizing his availability on Upwork.com. On this episode, Tom discusses what cues you can look for when filtering through clients, and his proposa...
May 28, 2018•54 min•Ep. 168
167: Help Clients in a Cool Niche | Sophie Bujold
In order to be a successful freelancer, you have to create that human experience. Connecting with clients online can make that kind of experience really difficult, but it's not impossible. Our guest today specializes in building connections with clients by creating online communities. Sophie Bujold is the creator of Cliqueworthy, an agency that connects clients with their ideal online communities. Sometimes her clients are starting from scratch, but most of the time these clients already have a ...
May 21, 2018•47 min•Ep. 167
166: Content Marketing Right | Devesh Khanal
If you think you can't use content marketing to connect with your ideal clients - think again! Content marketing is effective no matter what niche or skill you're selling. If you're having trouble making it work for you, then you might be doing it wrong. According to my guest today, a lot of us are doing content marketing wrong. Devesh Khanal is a content marketing guru who used to be just like us. He never thought content marketing would work for him until a fateful meeting with his future busi...
May 14, 2018•55 min•Ep. 166
165: Backdoors to Find Clients | James Johnson
There is more than one way to find clients. Set your pitches aside for a moment and tune in to today's episode. James Johnson is on the show today to talk about the ways you can think outside of the box and snag the kind of clients you really want to work with. James Johnson is a freelance writer and founder of the Freelance Writers School. His grassroots approach to finding clients is a complete game changer. James teaches his unconventional methods to other freelancers in order to help them bu...
May 07, 2018•48 min•Ep. 165
164: Scale Up w/o Burning Out | Breanne Dyck
Sometimes we underestimate how hard it really is to scale a business. Many of us fail to take a closer look at our business model before we get started and then we are overwhelmed when everything starts to take off all at once. So, is it possible to scale your business with your sanity intact? Breanne Dyck, Founder of MNIB Consulting Inc., is here on Episode 164 to reveal a few tips which could help you to scale your business without losing any (or all) of your sanity. Breanne generously shares ...
Apr 30, 2018•58 min•Ep. 164
163: Consult for Corporate Clients | Henrik Becker
On this episode of the Freelance Transformation Podcast, we get to talk about what it's like to sell to and work with corporate clients. And when we say corporate clients, that typically means companies that are bigger than what we'd normally consider a small business. They have proper departments, multiple shareholders, and tens, hundreds or thousands of employees. Companies where you're dealing with multiple stakeholders involved in decisions. And of course, usually bigger budgets. To speak to...
Apr 23, 2018•47 min•Ep. 163
162: Freelance with a Purpose | Kevin Monroe
Being a freelancer can be harder than you think it is. We still dread going to work sometimes, even when we work from home. And there's still that looming threat of "is this all there is?" If you're looking for something more in your business, then today's episode is for you. On this episode, Kevin Monroe talks about how we can all find a purpose for our freelance business. Kevin Monroe is a leadership consultant and executive coach who helps high achievers find and connect with their purpose in...
Apr 16, 2018•47 min•Ep. 162
161: Focus on a Vertical to Win Clients | Brian Downard
Brian Downard wasn't always serving one kind of client. He started in app development, but he found his calling in lead generation for home and garden businesses. Serving one vertical like this is even more specific than finding a niche. Brian talks about what inspired him to focus on this particular vertical and the mistakes and the successes that he's made that ultimately shaped his business and his brand. https://freelancetransformation.com/episode161...
Apr 09, 2018•51 min•Ep. 161
160: Elite Consultant Mindsets | Michael Zipursky
Michael Zipursky of Consulting Success has spent nearly two decades building consulting agencies. Over the last ten years, he's dedicated his time to helping other consultants & freelancers alike to build better businesses. His experience has taught him that having the right mindset is what sets truly successful freelancers apart. Michael believes that most freelancers are held back because their mind isn't in the right place. We all know the steps toward success, we can even have the tools ...
Apr 02, 2018•50 min•Ep. 160
159: Starting an Agency | Duane Brown
Upgrading from freelancer to solo-preneur is the trajectory some of us take in our businesses, but taking that first step isn't always easy. How do you know when you're ready? Duane Brown, Founder of Take Some Risk - a digital marketing agency, discusses his transition from freelancing to starting his own agency. Duane shares some of the risks he took to make that first leap and why and how he's decided to build an agency. https://freelancetransformation.com/episode159...
Mar 26, 2018•46 min•Ep. 159
158: Websites in Highschool to 5 Figure Projects | Joe Kashurba
When it comes to freelancing, we all have to start somewhere. And the reality is that those beginnings are pretty humble. Your first client probably won't be a giant account and you probably won't be making hundreds of dollars per hour. In fact, the whole project might be $100. But how do you get from that point to better clients, higher paying, possibly building a team, and most importantly having a business that enables whatever lifestyle you're looking for? Joe Kashurba went through this exac...
Mar 19, 2018•52 min•Ep. 158
157: Story Selling to Clients | Crystal Smith
Crystal Smith is the mastermind behind Shine Consulting where she helps solo-preneurs tell their origin stories in order to sell themselves better. Crystal refers to this process as "story-selling." Story-selling is more than just talking about your experiences, it's about connecting your own personal story to your business. Crystal shares her own origin story and offers some great advice on how to use this emotional marketing technique to build your personal brand! https://freelancetransformati...
Mar 12, 2018•45 min•Ep. 157
156: Solo Freelancing to Agency | Matt Kohn
Being a freelancer is often synonymous with being a "jack of all trades." You do everything in your business. You could be a web designer or writer, but you're also a manager, a bookkeeper, and a marketer. Matt Kohn of Different Hunger Media shares his story of building his solo-freelance business into an agency. And how it's allowed him to focus on the development and future planning of his business. https://freelancetransformation.com/episode156...
Mar 05, 2018•46 min•Ep. 156
155: Go Freelance Faster w/ Agency Work | Seth Coelen
If you're trying to find enough freelance work to finally quit your full-time job, tune in now for Seth Coelen's first-hand experience. Seth is on the podcast today because he truly knows how to set freelancers up for success. His techniques for finding clients and determining rates will help you establish the strong starting point you need to jump successfully into a freelance career. Seth Coelen is a UI/UX designer who really loves his work. He had no problem working his corporate job all day ...
Feb 26, 2018•50 min•Ep. 155
154: Advantages of Productized Consulting | Jane Portman
Jane Portman, founder of UI Breakfast, is an amazing UI/UX consultant who loves helping entrepreneurs perfect their SaaS systems online and on mobile. She's also an ace at productizing her skills. Productized consulting is a way to simplify your services and your rates in order to better serve your clients by offering them in neat, pre-priced packages. Jane is on this episode of the Freelance Transformation podcast all the way from Russia! To discuss how productizing her own skillset helped her ...
Feb 19, 2018•49 min•Ep. 154
153: Hire Your First Assistant | Gina Horkey
Are you thinking about hiring a virtual assistant but you're not sure where to start, or when might be a good time to do so? Fortunately for the modern-day freelancer and business owner, the advancements in technology and the internet have made it possible for businesses to flourish in the online environment. This means that you are now able to choose from a gigantic pool of candidates to help you with your business. Part-time, full-time, flex time? No problem. Hiring a virtual assistant gives y...
Feb 12, 2018•52 min•Ep. 153
152: Free Yourself From Chaos | Susan Fennema
We can't all be organized all of the time. Sometimes our businesses get away from us, and we are consumed by all the little things we need to do to keep our business running. But you don't have to let your freelance career consume you or your free time. If you're struggling to find that work-life balance, this episode of The Freelance Transformation Podcast is for you. Susan Fennema is a project managing genius. She is the CEO of Beyond the Chaos, and she helps freelancers reclaim their lives. S...
Jan 29, 2018•51 min•Ep. 152
151: The 'Grow Fast' Agency Formula | Jeff Sauer
Back in 2005, Jeff Sauer was teaching himself SEO when most businesses didn't even know what the heck that was. He realized he could combine this niche work with his computer science degree, and he turned his side hustle into a full-time career in only one year's time. Today, Jeff is a digital marketer who teaches his secrets to university students and consults freelancers online. He has learned how to grow and scale a freelance business because he just so happened to stumble upon the magic form...
Jan 22, 2018•54 min•Ep. 151
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