LEAKED MEMO from Shopify CEO

Founder's Journal

Apr 09, 2025•16 min

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Episode description

Alex breaks down a leaked internal memo by Tobi Lutke, CEO of Shopify. The memo details Tobi’s view on AI, expectations of how Shopify employees will use AI, and six AI action items for the company, top-down.

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Show Notes:

(0:00) A note from our sponsor

(2:26) Welcome back to Founder’s Journal

(3:32) Shopify CEO AI interest

(4:48) Leaked AI Memo

(6:03) AI step function change

(8:18) What is reflexive AI?

(9:45) Point 1: AI is an expectation

(9:05) Point 2: Prototyping requires AI

(11:03) Point 3: AI performance reviews

(11:40) Point 4: Share AI learnings