Rebooting retail with Shimona Mehta
May 20, 2021•28 min
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Episode description
What new strategies are retailers adopting to stand out online and retain customers during an e-commerce boom that has been accelerated by the Covid-19 pandemic? Shopify's head of EMEA, Shimona Mehta sat down with WIRED editor-in-chief Greg Williams to share how brands are standing out in a crowded e-commerce space.
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