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Finely Crafted

Proof Branding•finelycrafted.us

Finely Crafted is about building better brands through the power of storytelling. Whether you’re a small business owner, seasoned entrepreneur, serial creative, or simply a fan of a good story, Finely Crafted provides wisdom and wit from individuals who are driven by their “why” in creating a compelling “what”. It’s not what you’re selling, it’s how you’re telling.

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Episodes

What’s Your (Brand’s) History? | Nelson’s Green Brier Distillery

The post What’s Your (Brand’s) History? | Nelson’s Green Brier Distillery appeared first on Finely Crafted .

Jun 07, 2018•30 min

Take Something & Make it Better | Noka Supply Co.

The post Take Something & Make it Better | Noka Supply Co. appeared first on Finely Crafted .

Jun 07, 2018•23 min

Commit to Quality | Fat Bottom Brewing

The post Commit to Quality | Fat Bottom Brewing appeared first on Finely Crafted .

Jun 07, 2018•35 min

All in the Family | Five Points Pizza

The post All in the Family | Five Points Pizza appeared first on Finely Crafted .

Jun 07, 2018•25 min

Managing Brand Evolution | Local Honey

The post Managing Brand Evolution | Local Honey appeared first on Finely Crafted .

Jun 07, 2018•23 min

Breaking Brand Perceptions | Black 13 Tattoo Parlor

The post Breaking Brand Perceptions | Black 13 Tattoo Parlor appeared first on Finely Crafted .

Jun 07, 2018•28 min

From Craft to Career | I Saw the Sign

The post From Craft to Career | I Saw the Sign appeared first on Finely Crafted .

Jun 07, 2018•23 min

Finely Crafted Season 3 – We’re Back!

The post Finely Crafted Season 3 – We’re Back! appeared first on Finely Crafted .

Jun 06, 2018•7 min

Where was R. Kelly? (Season 2 Finale)

The post Where was R. Kelly? (Season 2 Finale) appeared first on Finely Crafted .

Aug 25, 2015•11 min

Thinking Design — Ian Collins, Simple

The post Thinking Design — Ian Collins, Simple appeared first on Finely Crafted .

Aug 20, 2015•32 min

Why Design Matters—A Lot! (Brand Aesthetic)

The post Why Design Matters—A Lot! (Brand Aesthetic) appeared first on Finely Crafted .

Aug 18, 2015•23 min

Lead Your Tribe — Brian Clark, Copyblogger Media

The post Lead Your Tribe — Brian Clark, Copyblogger Media appeared first on Finely Crafted .

Aug 13, 2015•26 min

More Than a Mission Statement (Brand Declaration)

The post More Than a Mission Statement (Brand Declaration) appeared first on Finely Crafted .

Aug 11, 2015•13 min

The Investment for Investment — Sean Stewart, Steadfast Coffee

The post The Investment for Investment — Sean Stewart, Steadfast Coffee appeared first on Finely Crafted .

Aug 06, 2015•12 min

The World Around You (Brand Positioning)

The post The World Around You (Brand Positioning) appeared first on Finely Crafted .

Aug 04, 2015•20 min

Sweet Sustainable Dreams: Baker Miller

How many of you out there are bakers? If you’re more serious about what comes out of the oven, then The post Sweet Sustainable Dreams: Baker Miller appeared first on Finely Crafted .

Jul 30, 2015•10 min

Goo Goo Cluster Marketing Director on Brand Evolution — Beth Sachan

The post Goo Goo Cluster Marketing Director on Brand Evolution — Beth Sachan appeared first on Finely Crafted .

Jul 28, 2015•30 min

Where Action Meets Identity (Brand Essence)

The post Where Action Meets Identity (Brand Essence) appeared first on Finely Crafted .

Jul 23, 2015•13 min

Amplify What Makes You Special

What if I told you that I haven’t sent an email to a co-worker in almost two years? You’d probably The post Amplify What Makes You Special appeared first on Finely Crafted .

Jul 21, 2015•11 min

Who Are You? (Brand Identity)

The post Who Are You? (Brand Identity) appeared first on Finely Crafted .

Jul 16, 2015•14 min

What Do You Do? (Brand Action)

The post What Do You Do? (Brand Action) appeared first on Finely Crafted .

Jul 14, 2015•15 min

All You Need is Love: The Peach Truck

It all started with a piece of fruit. Story illuminates opportunities. Story shows you the way from idea to execution The post All You Need is Love: The Peach Truck appeared first on Finely Crafted .

Jul 09, 2015•10 min

Purpose Drives Profit (Brand Discovery)

The post Purpose Drives Profit (Brand Discovery) appeared first on Finely Crafted .

Jul 07, 2015•17 min

Cards Against Humanity Creator on Brand Execution — Max Temkin

The post Cards Against Humanity Creator on Brand Execution — Max Temkin appeared first on Finely Crafted .

Jul 02, 2015•24 min

Branding 101 (The Season 2 Intro)

The post Branding 101 (The Season 2 Intro) appeared first on Finely Crafted .

Jun 26, 2015•11 min

Ah-Ha! (The Season 1 Finale) — Matt Cheuvront & Blake Stratton

The post Ah-Ha! (The Season 1 Finale) — Matt Cheuvront & Blake Stratton appeared first on Finely Crafted .

Apr 28, 2015•19 min

How to Grow a B(r)and — Great Good Fine Ok

The post How to Grow a B(r)and — Great Good Fine Ok appeared first on Finely Crafted .

Apr 14, 2015•20 min

Branding Lessons From Songwriting — Matt Cheuvront & Blake Stratton

The post Branding Lessons From Songwriting — Matt Cheuvront & Blake Stratton appeared first on Finely Crafted .

Apr 09, 2015•14 min

Weekends Are Overrated — Jonathan Baker

The post Weekends Are Overrated — Jonathan Baker appeared first on Finely Crafted .

Apr 07, 2015•28 min

How To Build a World-Class Brand — Hayes Roth

The post How To Build a World-Class Brand — Hayes Roth appeared first on Finely Crafted .

Apr 02, 2015•24 min

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