FCS 087: Stretching Yourself Too Thin.
This episode is about stretching yourself too thin and the next step in my life and what that means for Finding Creative Success.

This episode is about stretching yourself too thin and the next step in my life and what that means for Finding Creative Success.
John DeMato is a lifestyle portrait photographer and image content creator who works with high-level entrepreneurs and thought leaders of various industries to produce high-quality, highly-captionable images that present informational, entertaining and inspiring aspects of their brand to their followers. More than just a photographer, John sets his clients up for success beyond the portrait session by coaching them on how to best leverage their image content for their websites, social channels, ...
Heather is a self taught and self motivated fine art portrait and wedding photographer. She started a clothing line called Photog Life two years ago which lead her into mentoring photographers that were just starting out or just stuck. She had a rough road getting to where she is today and she found that there was so much competition and not many photographers that were willing to mentor or help and she realized how much she loves it!
Joel Olivo is the founder of Joco Media, a boutique production company in NYC, that focuses on web content for brands and entrepreneurs.
Entrepreneur, speaker and author Pia Silva is a partner and brand strategist at Worstofall Design where they build “Badass Brands without the BS” for 1-3 person service businesses in 1-3 day intensives. She is also a Forbes contributor and author of Badass Your Brand: The Impatient Entrepreneur’s Guide to Turning Expertise into Profit.
All brands need a story to drive what makes them unique. Aside from selling on just yourself and selling on your USP, you need to have a story that helps you connect with your ideal client so that when they read your copy or see your Facebook post, they connect directly with you!
It's a new year and it's the perfect time to get your business on track! Start your year off in the best way possible by taking these 3 action steps to produce more income this year!
Get that work life balance in check. If there was ever a time to take a break then it is on Christmas!
Roxy is a Wedding Photographer with a career of 20 years now! Lover of strong coffee, her kids, her rescue dogs, and all things photography. She is featured on OffbeatBride with the headline (Why it's impossible for this Charleston wedding photographer to take a bad photo)
It is SO important to define your niche so you know what to focus in on and so you can define what your Unique Selling Point will be. Without a Niche there are too many directions that you focus will be pulled and it will be more difficult to find a unique way to represent yourself.
Sam is a photographer who shoots only weddings. He has been published in multiple publications, teaches and speaks often at his own and other workshops Sam has been Featured in: Southern Weddings Magazine Style Me Pretty Weddings Unveiled The Washington Post The Bride's Cafe Grace Ormonde Wedding Style Green Wedding Shoes The Knot Wedding Chicks Completely Unveiled OnceWed Borrowed and Blue
Jenna is a wedding and portrait photographer based in Hawaii. She considers herself an international photographer having started her business in 2009 when she lived in South Korea. She brought her business to America and now shoots upwards of 40 weddings per year throughout the islands of Hawaii. Jenna was named one of 2014's best wedding photographers by Denim and Grace, has a Fearless award, and has been featured on countless publications such as Style Me Pretty, Junebug Weddings and more. In ...
Ted & Rachel Linczak, M. Photog.Cr ., are the owners and photographers of Linczak Photography and Nuvo Images. After starting their business in 2006, they quickly became one of the most sought after photography studios in Northeast Ohio, and in 2012 expanded their market reach with the Nuvo Images brand in Charleston, SC. Ted’s style is glamorous and combines high fashion photography with photojournalism to display relationships and connections between his subjects. His instincts lead him of...
In this episode I want to talk about a problem that many people have but will most will deny having. I know because I denied having it for the longest time and this fear of success is worse than most problems because it spawns other issues like procrastination and stress that could have been avoided.
Ever been on hold with a company and the recording says “Thank you for waiting, your call is very important to us.” and think to yourself “well if my call is so important, why is it taking so long to answer?” That’s an example of bad customer service. How do you deal with a customer who wants a refund? ($20 deposit story) Refund… Book “Shut up and Sell More Weddings and Events” by Alan Berg (referred by Max Sadik) have you ever shot a wedding and during the reception or right before you leave th...
This topic is so important I am acting on it with this episode! Know your audience!!
Don't waste your time perfecting things that push back your overall success. Launch, then learn as you go!
I have had my fair share of time wasting tasks that I have deemed “necessary” because I didn’t know better. Many of these time wasters are what I call “black holes of opportunity” because the possibilities are endless but they are also tasks that I shouldn’t be concerned about mastering. Focusing on the correct things and executing them better each time compounds into success. Whenever you try to make things to complicated they often end up being a weaker product and don’t accurately represent t...
Melissa Jill is an internationally recognized Phoenix-based wedding photographer who has been shooting weddings for 14 years. She photographs 10-15 high-end weddings a year and also has 6 associate photographers who shoot weddings under her brand at lower price points. Over the years, she has developed an extensive database of free information for photographers on her blog. She also mentors photographers one-on-one. She started an album design company called Align Album Design years ago that hel...
Janet E Johnson started her online career selling products on eBay in 1998. Her company website is www.JanetEJohnson.com . She runs an agency and has online courses in the areas of strategy and content, Facebook marketing and advertising, Pinterest marketing and video marketing. In her career, she has worked with both large brands and smaller businesses. Her success in social media and background in education helped her launch her 2-year old podcast, Business Growth Time, which was recently feat...
Janet E Johnson started her online career selling products on eBay in 1998. Her company website is www.JanetEJohnson.com . She runs an agency and has online courses in the areas of strategy and content, Facebook marketing and advertising, Pinterest marketing and video marketing. In her career, she has worked with both large brands and smaller businesses. Her success in social media and background in education helped her launch her 2-year old podcast, Business Growth Time, which was recently feat...
Jeremy Andrew Davis works for Flite Test, the largest online aviation community. Flite Test is YouTube centric as their hub and they branch out into other platforms from there. I wanted to bring Jeremy on to talk about how to use video in your marketing and organic reach through youtube and other social media platforms.
What it means to be a "Professional"
I recently had a few discussions about my brands quality and how to take it to the next level. This is some of the takeaways I had from my conversations and recent coaching call with some amazing new videographers!
Everyone has those tasks that they have to do over and over and they take up precious time that you could be using to grow your business instead of just going through the motions. Something I implemented in my business after listening to Kate Erickson was a set of systems in different areas to help increase my productivity and get those tasks done faster.
The absolute best way to grow your business.
Your first impression for people can make or break a potential sale. There are multiple fronts that you need to think about when you are perfecting your First Impression. 1) You business card - The art of Designing a business card is lost. People think that you need a ton of information and cheesy graphics to have an effective card when actually the opposite is true. Your goal should be to have an amazing quality card that succinctly tells people what you do, shows your brand, and tells people h...
Vincent Pugliese is, first and foremost, a husband to his wife Elizabeth and the proud dad of their three boys, Andrew, Nolan and Dylan. Vincent has been a professional photographer for more than twenty two years and has photographed just about every assignment imaginable, having photographed three United States Presidents, and his work has been published in nearly every newspaper throughout the globe, as well as hundreds of magazines and various publications. Vincent and his wife own and run El...
This week I wanted to talk to you about something that has been bugging me this week. Niching down. This is huge in business because it allows you to define your audience an you can do that by injecting your own personality into you brand. Defining your audience is something we have talked about a few times on the podcast because it is that important. Find out what you love doing, then find out who you love doing it with so you can target that specific type of person in any marketing and adverti...
Stacy L. Pearsall got her start as an Air Force photographer at the age of 17. During her time in service, she traveled to over 41 countries, and attended the Military Photojournalism Program at S.I. Newhouse School of Public Communications at Syracuse University. During three combat tours, she earned the Bronze Star Medal and Air Force Commendation with Valor for combat actions in Iraq. Though disabled and retired from military service, Pearsall continues to work worldwide as an independent pho...