How to Build Relationships With Customers
Episode description
How to Build Relationships With Customers!
Business is so often thought about in terms of dollars and cents. But you can change the game by cultivating a strong relationship with the customer.
Casey Eberhart shares his tried-and-tested ways of building relationships with customers, such as sending out unique birthday cards, hand-picked magazine articles, putting the spotlight on customers, and having a rewards program that you don’t have to build from scratch.
▶️ How to Build Relationships With Customers!
Key Points:
00:13 Why build relationships with customers?
01:28 Ensure you’re in each other’s space online
03:02 A simple birthday card can mean a lot
06:16 Here’s a unique spin on the birthday card
07:31 Send magazine articles through mail
10:04 Promote kids the right way
11:21 Set up a pre-existing rewards program
12:17 Select a customer of the month (or the week!)
13:08 Write blog posts about your customers
13:35 Video interviews as a spotlight
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