Logistics Marketing Trends After TMSA's Annual Conference

The Transportation Marketing and Sales Association held its annual conference in early June so after attending, I thought I'd share some of my top takeaways from talking to everyone from CMO's to the front-line marketers.

In fairness, this was my first TMSA event and I had no idea what to expect. But everything from the location to the conversations blew me away.  I don't feel like I'm so alone as a freight marketer anymore and that is exactly what the TMSA provides--a community to build your personal brand and learn what works for other companies in hopes it might work for yours, too. 


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