Surviving Recessions with Character and Vision
Sep 12, 2020•21 min
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Episode description
Pehr Gyllenhammar, former longtime Volvo CEO, discusses his book "Character is Destiny". Gyllenhammar's 24-year tenure was historic and groundbreaking. When he became Volvo's CEO in 1971, he completely redesigned the company's plants and assembly methods to prioritize the health and well-being of the workers. In 1972 he made a public commitment to make Volvo more environmentally friendly. And to protest the regime of apartheid, he closed Volvo's plant in South Africa in 1976.
Host, Kevin Craine
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