Cracking the Event Networking Code with Capital Factory, Projectory, and Bizzabo

In this episode of Event Experience by Bizzabo, host Rachel Moore is joined by a panel of event professionals to discuss the future of event networking. Oren Berkovich, Co-founder of Projectory, Haley Guerin, Director of Events and Venue at Capital Factory, Will Curran, Brand Ambassador at Bizzabo, and Katie Noe, Product Marketing Manager at Bizzabo. The conversation explores common networking challenges at events, such as lack of structure, awkward icebreakers, and accessibility issues, and emphasizes the importance of intentional design, inclusivity, and leveraging technology like AI and smart badges to facilitate meaningful connections for both introverts and extroverts.

The panelists share practical strategies for creating engaging and accessible networking environments, including curated matchmaking, clear networking paths, and integrating technology to track and enhance interactions. They also discuss measuring networking ROI through both quantitative and qualitative data, the role of psychology in fostering connections, and the challenges of hybrid event networking. The episode concludes with actionable insights for event planners to ensure networking is a highlight that keeps attendees coming back.

Here’s what you’ll hear about in this conversation:

• Intentional and inclusive networking design is crucial — don't just add 'networking' to the agenda, but create structured, thoughtful opportunities for all personality types.

• Leveraging technology like matchmaking tools and smart badges can make networking more accessible, measurable, and engaging for both introverts and extroverts.

• Measuring networking success requires both quantitative data (like number of connections and meetings) and qualitative feedback to ensure ROI and improve future event experiences.

For the full transcript, mentions, and more, visit: www.bizzabo.com/podcast/event-networking-strategies