Lulu Raghavan on building a personal brand that aligns with one's authentic self

“The crux of personal branding is how you want to be remembered and what you want your legacy to be,” says Lulu Raghavan. A ‘brand evangelist’ and corporate leader, Raghavan’s new book Go Further, Faster – Shaping a Life That Matters (2024) charts out a clear and practical path to personal growth with actionable tips and suggestions. Raghavan – who has lived in San Francisco, New York, London and Mumbai – summarises her own experience and integrates the insights of many books and experts to weave a wholesome narrative. Raghavan is interviewed by Palak Malik for eShe TV on how to shape a life that matters, and build a personal brand that is in alignment with one's authentic self. For more conversations with inspiring women, follow us or visit eshe.in