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Entreprenista

Entreprenista Mediaentreprenista.com
The Entreprenista Podcast is a weekly show featuring the stories of successful female founders and what it's really like to run a business. Hosted by Stephanie Cartin & Courtney Spritzer, co-founders of Socialfly, a leading social media marketing agency, each episode goes beyond what you see on Instagram and into the nitty-gritty of growing and scaling a company effectively from women who’ve done it. Consider this the most fun business meeting you’ll ever have.
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Episodes

Marketing Your Brand: From a Grassroots Approach to Online Marketing with Amanda Zuckerman of Dormify

“Being an entrepreneur means being confident and passionate and fearless and resourceful, going after what you want, and not accepting “no” when you hear it all the time.” Amanda Zuckerman is the Co-founder and CEO of Dormify, a home decor brand and e-commerce store dedicated to fashion-minded girls and first-time renters. Amanda co-founded Dormify with her mother, Karen Zuckerman, while studying at Washington University in St. Louis, where she later graduated with a double-major in Design &...

Feb 04, 202250 min

Growing Your Audience through YouTube and Online Courses with Rebecca Zung

Bestselling author, Rebecca Zung, is one of the top 1% best divorce attorneys in the nation. Highly esteemed by her peers and the judiciary alike, Rebecca has been regarded by the U.S. News & World Report as one of the “Best Lawyers of America” while Trend Magazine has recognized her as “Legal Elite.” She is a narcissist negotiation expert who has written several books, including Negotiate Like You M.A.T.T.E.R. Rebecca also hosts the popular podcast, Negotiate Your Best Life. Rebecca joins u...

Jan 27, 202246 min

The Value of Fundraising and Negotiating with Allie Egan of Veracity Selfcare

Allie Egan is the Founder and CEO of Veracity Selfcare, a company that creates personal skincare routines based on real data about hormones and biofactors that impact skin and health. Allie began her career in investment banking and private equity, working at Stern Stewart & Co. and Greenhill & Co. She later worked with The Estee Lauder Companies Inc. and served as the CEO of the global lifestyle brand, Cynthia Rowley, before founding Veracity Selfcare. In addition to her role as Founder...

Jan 20, 202251 min

Building a Data-Driven Brand with Rachel Sanders of Rootine

Rachel Sanders is the CEO and Co-founder of Rootine, a health and wellness organization dedicated to optimizing health and human performance through precision nutrition. Rachel started her career in investment banking and finance before embarking on her journey as an Entreprenista: she worked as an Associate and Analyst at Raymond James Financial Inc. and served as a strategic and financial advisor for GolfMatch Inc. In addition to her current role as Rootine’s CEO, Rachel is a venture partner a...

Jan 14, 202252 min

Tapping the Power of Your Network with Emily DiDonato and Christina Garcia of Covey

Emily DiDonato and Christina Garcia are the Co-founders of Covey, a direct-to-consumer skincare company that simplifies beauty and skincare for everyone. In addition to serving as Covey’s Chief Content Officer, Emily is a certified health coach, yoga teacher, and model who has been featured on the cover of several magazines, including Vogue, Numero, and Elle. For more than 10 years, Christina has worked with Google, serving as Senior Digital Marketing Executive prior to working on Covey full-tim...

Jan 07, 202252 min

Building a Mission-Driven Business with Whitney Tingle of Sakara Life

Whitney Tingle is the CEO and Co-founder of Sakara Life, a health, wellness, and fitness company that delivers organic, plant-rich meals and functional products. After completing her Bachelor’s degree and graduating magna cum laude from the University of Arizona, Whitney began her career in financial services. She interned as a financial advisor for Merrill Lynch and later served as a sales and marketing associate at Merlin Securities. She then became the Business Development and Marketing Execu...

Dec 29, 202157 min

End of the Year Recap 2021 with Stephanie + Courtney

2020 felt like the year that never ended. While every month in 2020 felt like three years condensed, 2021 just breezed by—we blinked, took a breath, and here we are, almost at the end of the year, planning for 2022. It only goes to show that life is so precious and short that you need to make the most of every moment, celebrate your wins, and take all your learning opportunities to heart. In this episode, we take the time to pause and reflect on the highs, the lows, and the lessons we’ve learned...

Dec 23, 202124 min

The New PR: Growing and Scaling a Community-Based Business with Jamie Hess of NYCFitFam

Jamie Hess is a public relations expert, influencer, and fitness and wellness mentor who encourages women to seek help and accountability in the areas they need it most. Alongside her husband, Jamie created NYCFitFam, a platform where she shares her health and fitness knowledge with women worldwide. Being a public relations veteran with over 20 years of experience in the industry, Jamie worked as the Senior Vice President of the Narrative Group before focusing on her mission to empower women. Ja...

Dec 17, 202156 min

Building a Binge-Worthy Brand for a Thriving Business with Nikki Arensman

Nikki Arensman is an entrepreneur, brand designer, and strategist. She was formerly the CEO and Co-founder of the women’s activewear company, Jiva Activewear. When she sold the company in 2017, Nikki transformed her talent and passion for branding into her own brand marketing agency, Nikki Arensman LLC. Through her business, she equips women entrepreneurs with the tools they need to turn what they’re passionate about into a profitable business and a beautiful brand. Nikki joins us today to expla...

Dec 10, 202154 min

Fundraising and the Founders Network with Madeline Fraser of Gemist

Madeline Fraser is the CEO and Founder of Gemist, the first mobile app to allow users to design jewelry and try it on at home before purchasing it. Having grown problem-solving tech startups in the past, Madeline founded Gemist to turn the custom jewelry process into something personal and modern for consumers. Before creating Gemist, Madeline served as the CMO and Co-founder of the tech companies, ZOOM Interiors and Hutch. She received her Bachelor’s degree in Fine Arts, Interior Design, and Ar...

Dec 02, 202156 min

Word-of-Mom: The Power of a Grassroots Approach in Building Brand Love with Sandra Abdallah-Kohn of MAM Baby

Sandra Abdallah-Kohn is the CEO of MAM Baby, an organization dedicated to providing babies with the best start in life while making parents’ lives easier. Sandy brings more than 20 years of senior management expertise from working with several brands prior to MAM Baby. One of these brands is L’Oreal, where she worked for almost 15 years and served as Vice President for Business Development and Ecommerce and Multi-Channel before moving on to become the Senior Vice President and General Manager of...

Nov 24, 202147 min

Every Entreprenista Needs a Community with Tiffany Dufu of The Cru

Tiffany Dufu is the Founder and CEO of The Cru, an organization of women helping each other thrive. Listed among Entrepreneur’s 100 Powerful Women and Fast Company’s League of Extraordinary Women, Tiffany is fiercely committed to empowering women and girls. In addition to raising roughly $20 million for the advancement of women, she has helped found a girls’ middle school, headed a national womens’ leadership organization, and served as the Chief Leadership Officer at Levo, a social good tech st...

Nov 19, 202151 min

Innovating Product and Redefining Beauty with Anisa Telwar Kaicker of ANISA Beauty

Anisa Telwar Kaicker is the CEO and Founder of Anisa International, Inc., the only woman-owned brush manufacturer in the world. In 2019, Anisa—driven by her belief that all people have the right to look and feel beautiful—launched the ANISA Beauty line of innovative and sustainable beauty and skincare tools. In addition to her work as CEO, Anisa is a passionate advocate of social justice. Through her Anisa Advocacy program, she and her team support organizations at the forefront of challenging r...

Nov 12, 202152 min

Secrets of the PR Rockstar with Sabina Hitchen of Press for Success: PR Prep School

Sabina Hitchen is an Entreprenista, speaker, media expert, and the Founder of Press for Success: PR Prep School. Dedicated to empowerment through knowledge, Sabina founded Press for Success to give small business owners, experts, coaches, and entrepreneurs the tools they need to get publicity. As a media expert, Sabina is regularly featured in several media outlets, including USA Today, The Huffington Post, and ABC News. Sabina joins us today to share how her Entreprenista journey has transforme...

Nov 05, 202149 min

Creating Economic Opportunities through Fundraising with Karen Cahn of iFundWomen

Karen Cahn is an entrepreneur, investor, start-up guru, and the Founder and CEO of iFundWomen, a crowdfunding platform for women entrepreneurs with big ideas. A pioneer in tech and media, Karen was an Intrapreneur at Google, where she spent over a decade leading monetization teams in search, display, and video. Additionally, Karen started the Branded Entertainment business at YouTube, creating the first native video ad experiences monetized on the web. Karen is an active angel investor and sits ...

Oct 29, 202154 min

What It Means to be a Powerful Business Woman with Rachel Ten Brink of Red Bike Capital

Rachel ten Brink is a data-driven founder, investor, and the General Partner and CEO of Red Bike Capital, a seed-stage fund that invests in US-based Consumer Fintech, Ecommerce Infrastructure, and Consumer Tech. Recognized as one of the Top 50 LatinX Tech Leaders in the US, Rachel was named Entrepreneur Magazine’s 100 Most Powerful Women of 2020. She was the Co-Founder and CMO of Scentbird, a fragrance subscription service company where she led Growth, Brand, and Business Development, scaling th...

Oct 22, 202158 min

The Power of Networking with Leslie Grossman of Circle Leadership

Serial Entreprenista, Leslie Grossman, is a leadership coach, speaker, and author. She is the founder of Circle Leadership, an organization that shifts the mindset and confidence of women executives and entrepreneurs as they travel the path to their professional goals. Throughout her career, Leslie has presented womens’ leadership programs, workshops, and conferences worldwide. These have helped thousands of women take the next best step in their journey. Leslie also serves as the Faculty Direct...

Oct 15, 202148 min

How Martha Stewart & Marley Spoon Can Help Busy Entreprenistas with Co-Founder Jennifer Aaronson

Jennifer Aaronson is an entrepreneur and the Culinary Director and Co-Founder of Martha Stewart & Marley Spoon, a brand that makes it easier for families to cook delicious meals at home by sending tasty recipes and fresh ingredients to their door. Before co-founding Martha Stewart & Marley Spoon, Jennifer worked as the Editorial Director of Food and Entertaining at Martha Stewart Living for over 13 years. In addition to her role as the Culinary Director of Martha Stewart & Marley Spo...

Oct 07, 202155 min

Market Strategies for a Booming Baby Business with Sarah Dorsett of Nanit

Sarah McCollum Dorsett is the CEO of Nanit, a consumer electronics company that provides parents with smarter ways of approaching their childrens’ health and wellbeing. An Ecommerce leader, Sarah has more than two decades of experience scaling brands such as Coty, Bloomingdales, Century 21, and Bed Bath & Beyond. Today, Sarah oversees the overall business strategy and roadmap of Nanit and is responsible for delivering the company’s 250% year-over-year growth. Sarah joins us today to discuss ...

Oct 01, 202155 min

Demystifying Fundraising for Your Dream Business with Annie Evans of Dream Ventures

Annie Evans is the founder and CEO of Dream Ventures, a boutique fund that invests in the most promising founders striving to positively impact the world. Dream Ventures’s portfolio includes theSkoop, House of Wise, DORE, MOONS, and many others. Before founding Dream Ventures, Annie co-founded Beautified, a geo-located app that finds and books on-demand beauty and fitness services. With a Bachelor of Arts degree in Corporate Communications from Elon University, Annie understands consumer behavio...

Sep 23, 202148 min

Crafting Your Way from Maker to Business Magnate with Jaime Schmidt of Schmidt’s Naturals

Entrepreneur and investor, Jaime Schmidt, is the founder of Schmidt’s Naturals, the natural personal care brand she started in her kitchen that was later acquired by Unilever. Known for bringing natural personal care products to the mainstream market, Jaime led Schmidt’s Natural’s growth into a global household brand sold in over 30 countries and 30,000 retailers. Jaime shares her entrepreneurial journey in her book Supermaker: Crafting Business on Your Own Terms. Since the breakthrough of Schmi...

Sep 17, 202147 min

The Intersection of Community, Commerce, & Culture with Amanda Goetz of House of Wise

Amanda Goetz is the founder & CEO of House of Wise, a luxury CBD brand empowering women to take purposeful control over their lives. Before launching the House of Wise, Amanda served as the Vice President of Marketing at The Knot, where she gained experience in operational excellence and overseeing brand and product marketing. In addition to leading the House of Wise, Amanda is the part-time Chief Marketing Officer of Teal, a platform that equips job-seekers with the tools, resources, and co...

Sep 10, 202158 min

Turning Your Passion for Fashion into a Thriving Business with Alex Toccin of TOCCIN

Alexandra Toccin is the owner and co-founder of Toccin. As early as her days at The George Washington University—where she graduated with a degree in Marketing—Alex knew she wanted to work in the fashion industry. She interned and worked for several PR, fashion, and beauty brands, including Conde Nast, Ralph Lauren, and Emily & Ashley, and studied Fashion Marketing at the Parson School of Design. Today, Alex and her husband, Michael, oversee the design and marketing for Toccin, a brand dedic...

Sep 03, 202148 min

Business Success through Culture, Talent, and Innovation with Jyothi Rao of INTERMIX

Jyothi Rao is the CEO of INTERMIX, a fashion brand for women. After graduating from the University of Texas at Austin with a degree in Business and Marketing, Jyothi joined The Gap Inc., where she would spend 16 years of her career ascending its ranks, serving in different capacities, and handling various brands. In 2014, after working as the EVP GM of Glit, Jyothi returned to Gap to become the CEO of INTERMIX—then a Gap portfolio company—and led the organization’s transformation into the leadin...

Aug 27, 202154 min

Cultivating Your Relationship with Money, Business, People, and Yourself with Jacquette M. Timmons

Jacquette M. Timmons is the President and CEO of Sterling Investment Management, Inc., and the author of Financial Intimacy: How to Create a Healthy Relationship with Your Money and Your Mate. As a financial behaviorist, Jacquette is passionate about the “human” side of money and helping people manage their choices around their finances. To fulfill her mission of educating entrepreneurs about money, Jacquette created The Comfort Circle—a dinner series where she hosts discussions about money, bus...

Aug 20, 202154 min

Advancing Diversity in the Workplace with Shelley Zalis of The Female Quotient

Shelley Zalis is the Founder and CEO of The Female Quotient, an organization dedicated to the business of equality and advancing diversity and inclusion. As CEO of The Female Quotient, Shelley strives to unite leaders to advance equality across industries and close the gaps that continue to impede women in parity, pathway, pipeline, and policy. She is also the Co-Founder of #SeeHer, a movement led by the Association of National Advertisers to increase the accurate representation of women and gir...

Aug 13, 202158 min

Building Organic Traction through Passion and Social Support with Carolyn Aronson of It’s A 10 Haircare

Carolyn Aronson is the Founder, CEO, and sole owner of It’s a 10 Haircare, one of the few independent, Latina-owned professional haircare brands in the world. A self-made entrepreneur, Carolyn worked as a stylist and salon owner for more than 20 years before founding It’s a 10 Haircare and continues to hold cosmetology licenses. As CEO of the company, Carolyn is dedicated to growing It’s a 10 Haircare’s portfolio to a full, head-to-toe experience. She recently released It’s a 10 Hair Tools and E...

Aug 06, 202148 min

From Underestimated to Unstoppable with Jamie Kern Lima of IT Cosmetics

When Jamie Lima started experiencing rosacea at her dream job as a TV anchor and couldn’t find a makeup brand with the right coverage, she decided she had to launch her own line. After drafting a business plan on her honeymoon, she launched IT cosmetics, and the rest is history. Today, Jamie shares how she built her brand through pure grit and perseverance and finally sold it for $1.2 billion to L’Oreal. She also gives us a sneak peek into her new book, Believe IT: How to Go From Underestimated ...

Jul 30, 202135 min

Aiming for Harmony with Atlee Clark of Shopify & Pika Layers

After climbing the ranks of Shopify, Atlee Clark was inspired to take the leap to launch her own business, Pika Layers. You’re about to hear how she manages her day-to-day as the Director of Operations at Shopify’s shopping assistant app while scaling her own business and making time for her family. Today, Atlee talks about how she does it all. She shares how easy it is to build your own e-commerce business on Shopify. She talks about how her role at the company has evolved over the past seven y...

Jul 23, 202154 min

Persistence and Spirits with Carin Luna-Ostaseski of SIA Scotch Whiskey

When Carin Luna-Ostaseski discovered the world of scotch, she realized it was full of preconceived notions and decided she wanted to create an inclusive brand that changed people’s opinions about it. She built SIA focusing on creating a flavor profile that was unique and destructive, and she hit the ground running with grit, the determination to make an impact, and a successful Kickstarter campaign. Today, Carin looks back on her journey and shares the biggest lessons she’s learned over the year...

Jul 16, 202151 min
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