Selena Soo on Discovering Her Niche
Episode description
Selena Soo is a publicity and marketing strategist who helps experts, authors, and coaches go from "hidden gem" to admired industry leader… and even household name.
Top 3 Value Bombs:
1. Think of something that you love so much that you can offer it for free.
2. Think of someone you admire, check their work, and identify the reason for your admiration and what you can contribute to it.
3. Get feedback from the people you have worked with and ask them what is unique about you.
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