In our latest episode of "The Enterprise Sales Development Podcast", we were thrilled to have an insightful conversation with Sarosh Khan, a celebrated industry expert known for transforming sales development landscapes.
In this episode, Sarosh navigates through the intriguing dynamics of sales development amidst a rapidly evolving future. He shares expert strategies on building, managing, and inspiring a successful sales development team, touching on the vital aspects that are often overlooked in the journey to achieving unparalleled success. Sarosh presents an in-depth analysis of the core competencies and nuances needed to thrive in this challenging environment.
Furthermore, Sarosh enlightens listeners on the critical role of storytelling in sales development. An effective story can help Sales Development Representatives (SDRs) connect on a deeper level with prospects, emphasizing the human side of sales interactions. Sarosh explores how leveraging storytelling as an SDR not only enhances communication but also fosters trust and accelerates the sales cycle.
Don't miss out on this enlightening episode packed with tips and strategies to supercharge your sales development team and stay ahead of the curve in an ever-changing business environment.
WHAT YOU’LL LEARN
What is changing in sales development
How to inspire a sales development team towards success
Why storytelling is important as an SDR
QUOTES
“I just… don't see an avenue where AI can be nearly as effective as a human being just because of, that human interaction and touch point that takes place.” - Sarosh Khan [9:13]
“The least qualified reps always seem to have the responsibility of qualifying the hottest leads.” - Sarosh Khan [17:02]
“The best way to get that feedback is through your sales development team, because it's so real time” - Sarosh Khan [28:32]
“We get caught up, in stacks and metrics and all of these other things. But did you say something that resonated with that person?.” - Sarosh Khan [36:06]
TIMESTAMPS
[0:00] - Meet Sarosh Khan
[4:01] - How is prospecting going to evolve?
[11:37] - How Sarosh leads SDR’s
[22:17] - SDR’s qualification criteria
[27:03] - How sales development team help a company's marketing?
[34:06] - Importance of storytelling for SDR’s
[41:19] - Structuring questions on cold calls
[48:16] - Connect with Sarosh
CONNECT
Sharosh's LinkedIn
CIENCE on LinkedIn
CIENCE on Facebook
CIENCE on Twitter
CIENCE on Instagram
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