ENGINE Spotlight: Crisis PR and the Crown

From a bit player on the fringe of the Epstein scandal to the star of a full-blown crisis – Prince Andrew has had quite the week. But how did he manage to turn a simple interview into a full-on car crash? We pull back the curtain on the infamous Newsnight interview to see how the Queen’s ‘favourite son’ failed to follow crisis comms basics and what’s next for the Crown’s PR strategy.

Tune in to hear Barnaby Fry, Head of Crisis and Risk at ENGINE MHP, and Keith Gladdis, MHP Director and member of the Strategic Media Unit, share their perspective on what went wrong and what should have been done.