I’m so excited to share this special bonus episode with you because I’m bringing you something completely different today—a live training I did called “Wait, AI Can Do What Now?” Look, I know AI can feel overwhelming, especially when you’re trying to build and scale digital products without losing what makes YOU unique. That’s exactly why I created this training and why I’m sharing it with you now. I’m going to take you behind the scenes of my custom-built GPT tools—the ones I use every single d...
Jul 12, 2025•1 hr 14 min
I’m so excited to have Dr. Destini Copp joining me today—she’s a marketing professor, business growth coach, and digital product pro who’s absolutely crushing it with AI integration. We’re diving deep into the real-world ways AI is revolutionizing digital products and memberships, and let me tell you, Destini’s insights are going to blow your mind. If you’ve been wondering how to future-proof your digital product business, stand out from all that AI-generated noise, and create a streamlined, hig...
Jul 10, 2025•42 min•Ep. 93
Welcome back to the Empowered Business Podcast! I’m so excited about today’s conversation. I’ve got Michelle Ponvert joining me—she’s brilliant at what she calls “easy events” and low-lift business strategies. If you’ve ever felt overwhelmed by the thought of hosting a summit or felt like you had to choose between growing your business and keeping your sanity, this episode is for you. Michelle and I are diving into digital events—summits, bundles, audio conferences—strategies that help you grow ...
Jul 03, 2025•48 min•Ep. 92
I’m excited to share this conversation with Sean Lemon from The Digital Organizer because getting organized in your business is something I’m passionate about – and I know it’s something many of you struggle with. Having come from a corporate background, I tend to be naturally organized and pretty Type A, which people often comment on when they see how my business runs on the backend. But here’s what I’ve learned over my 12 years in this space: most people who start online businesses come into i...
Jun 26, 2025•50 min•Ep. 91
Welcome back to the Empowered Business Podcast! Today I'm sitting down with someone who literally put AI on my radar—Brittany Long, one of the original AI educators in the online business world. I'll be honest with you—AI exploded faster than anything I've seen in my 12 years of online business. And Brittany? She was at the forefront of it all. While I was admittedly avoiding AI during a rough personal period, Brittany was already pivoting from her successful copywriting business to become an AI...
Jun 19, 2025•42 min•Ep. 90
I’m thrilled to have Jordan Gill back on the podcast – you might remember her from her previous appearance where we talked all about VIP day strategies . But today, we’re diving into something that completely blew my mind: micro AI tools that anyone can develop without any coding skills required! Jordan has evolved from building systems and VIP days to venturing into what’s called “vibe coding” – and honestly, I had never heard this term before our conversation. It’s this rapidly growing space w...
Jun 12, 2025•37 min•Ep. 89
Welcome back to the Empowered Business Podcast! I am so excited to share today’s conversation with you. I sat down with Jillian Leslie, who is the founder of MiloTree and host of the Blogger Genius Podcast, and let me tell you—this episode is a goldmine if you’re curious about how AI is completely transforming the way we create and sell digital products. Jillian has been in the online business world for years, and her insights into digital product trends and how technology is making entrepreneur...
May 29, 2025•50 min•Ep. 88
I’m so excited to bring you today’s episode because we’re diving into one of the most important conversations happening in the digital business world right now—how to actually use AI to grow your business without losing your voice or your sanity. I sat down with my good friend and digital marketing powerhouse Julie Chenell, who you probably know as the co-founder of Funnel Gorgeous and Digital Insiders. Julie is the real deal—she’s built multimillion-dollar businesses, isn’t afraid to speak the ...
May 22, 2025•39 min•Ep. 87
Today, I'm sharing an exciting and deeply personal update - the relaunch of my OG Redefining Mom® brand—a project five years in the making. I'm walking you through my journey from launching Redefining Mom® as a mission-driven blog for working mothers, to letting it rest while building out the Empowered Business® brand. And now, bringing it back with renewed purpose and practical new content. You'll hear all about the 40 and Fearless Bundle, a collaboration with over 35 digital creators designed ...
May 15, 2025•20 min•Ep. 86
Welcome to a transformative episode of the Empowered Business Podcast! In this episode, I pull back the curtain on the massive changes happening inside the Empowered Business Lab, highlighting how AI is shaking up the world of digital product creation and sales. I get real about my initial skepticism of AI and share the game-changing discoveries I've made once I started to embraced these powerful tools. From slashing product development time—from months to mere hours—to mastering pricing strateg...
May 01, 2025•18 min•Ep. 85
In this episode, I sit down with Zach Spuckler—the powerhouse behind Heart, Soul, and Hustle and the Not Your Average Online Marketing Podcast—for a deep dive into all things Facebook and Instagram ads. I share my personal journey of overcoming a business downturn after turning off my paid ads, and how Zach’s strategies helped me reignite my lead generation engine and get back on track. Together, we break down the essential frameworks for running successful list-building ads, the compounding ben...
Apr 24, 2025•1 hr 1 min•Ep. 84
In this episode I’m exploring the world of travel hacking with my guest Megan Lanford. Megan is a travel points coach and the host of the Points to Paradise Podcast , where she teaches listeners how to use credit card points to travel without breaking the bank.Megan shares her wisdom on how you can leverage both personal and business spending to take amazing trips for free or at a fraction of the cost. Whether you’re a beginner curious about where to start or someone looking to advance your trav...
Apr 17, 2025•39 min•Ep. 83
In today’s episode, we’re diving into the incredible ways AI is revolutionizing the launch of new digital products. We’ll explore the power of ChatGPT in streamlining your product creation process and the importance of adding your unique personal touch to what AI generates. I’ll walk you through my personal journey in developing the Empowered Divorce Planner using AI, highlighting how it transformed a once time-consuming process into a streamlined, efficient operation. From reverse engineering m...
Apr 10, 2025•24 min•Ep. 82
We’re diving deep into some unexpected ways you can use ChatGPT to boost your digital product sales and efficiency. If you’ve been scratching the surface with AI by just using it for Instagram captions, you’re in for a treat. Monica Froese shares five innovative strategies to leverage ChatGPT, transforming it into more than just a tool—it’s your strategy assistant. We’ll explore how to train ChatGPT to truly capture your brand voice, engage with customer objections intelligently, create compelli...
Apr 03, 2025•15 min•Ep. 81
If you’re not leveraging AI, you’re working harder than you need to – I’m here to tell you there is a better way! Together with my right-hand business partner Hayley Rissler, we will explore the incredible potential of AI tools, like ChatGPT, in streamlining and revolutionizing digital content creation. Throughout the episode, we’ll share insights on how we’ve integrated AI into our businesses, making it an indispensable “second employee” for just $20 a month. We’re revealing our personal strate...
Mar 27, 2025•44 min•Ep. 80
Today, we're diving into the transformative power of AI for revolutionizing your digital product strategy. We're uncovering how AI can elevate the repurposing of your content, turning one digital product into multiple revenue streams. We’ll explore real-world success stories, like how Taylor Swift and Disney have masterfully repurposed content, and delve into examples from my own business on using AI to enhance and reinvent products. Plus, we'll give you a sneak peek into my upcoming live sessio...
Mar 20, 2025•26 min•Ep. 79
Today, we're diving into the pivotal lessons I've learned over my twelve-year journey in online business. From launching Redefining Mom® as a response to my personal challenges with maternity leave to creating a multimillion-dollar digital empire, I've navigated the rapid shifts of the online world. In this episode, I'll unpack the 12 biggest lessons that have shaped my business journey, showing you how to adapt, thrive, and sustain long-term success. We'll explore everything from the importance...
Mar 13, 2025•37 min•Ep. 78
In today's episode of the Empowered Business Podcast, we're diving into the transformative world of AI with one of the top innovators in online course creation, Gemma Bonham-Carter. Gemma Bonham-Carter is a trusted voice for ambitious entrepreneurs who want to build lifestyle-first online course businesses that provide flexibility to lead a more balanced life. Gemma founded her online education company in 2017 and has since grown it to a sustainable 7-figure business. Renowned for her expertise ...
Mar 06, 2025•49 min•Ep. 77
Welcome back to the Empowered Business Podcast with your host, Monica Froese. After a hiatus, we're thrilled to announce our return with new episodes every Thursday, starting March 6, 2025. In this catch-up episode, Monica shares exciting updates about the Empowered Business offerings, including the revamped Empowered Business Lab® AI, designed to integrate artificial intelligence into your digital product journey. Monica also introduces the Empowered Business Society®, now available in two affo...
Feb 21, 2025•15 min•Ep. 76
The key to making money in your digital shop has nothing to do with the price of individual products! In the third episode of this series for course creators, I’m sharing another presentation from the Striking Gold For Course Creators Summit, which is happening at the end of this month. I’m teaching you four strategies to increase the average order value in your digital shop, including how I brought in $4,000 in one weekend by promoting a $9 product! Topics covered in this episode include: How w...
Oct 17, 2024•15 min•Ep. 75
If you are a course creator, I guarantee you are sitting on a gold mine! In part two of my new series for content creators, I’m giving you a sneak peek of the first session I recorded for the Striking Gold For Course Creators Summit. I’m sharing how you can repurpose all kinds of existing course content into shop listings that will increase your sales and create leads for your course. Topics covered in this episode include: Why you need to meet customers where they’re at Real examples of how I’v...
Oct 10, 2024•16 min•Ep. 74
Are you leaving money on the table? I was, and it took me going through one of the hardest times of my life to realize how to shift my business to get way more profit than before…and I’m going to share that with you! After a nine-month hiatus, I am happy to be back with a brand new series, especially for content creators! We’ll be talking all about how you can leverage what you've already created to make more money and impact more people. To introduce this new series, I’m sharing what I’ve learn...
Oct 03, 2024•22 min•Ep. 73
Let’s talk about one of the most important things when it comes to running a business… Lead generation. Getting new people into your business is the biggest thorn in any business owner's side, but it is essential. I’m sharing the five powerful ways to drive new customers to your digital product shop so you can grow and scale your shop this year. Topics covered in this episode include: Why you can’t only rely on your warm audience What you need to know about paid advertising Why we need to be doi...
Jan 25, 2024•29 min•Ep. 72
It’s been a hot minute since I’ve shared a new podcast episode. But I’m back and in this episode, I’m sharing the lessons I've learned from running a multiple six-figure digital product shop and teaching hundreds of people how to recreate my success in our program, the Digital Shop Experience. My digital shop truly changed everything about my business and I want you to be able to leverage the lessons that I have learned in your own business this year. Topics covered in this episode include: How ...
Jan 18, 2024•30 min•Ep. 71
Let’s talk about the biggest trend and buzzword in the online business world right now- AI, also known as ChatGPT. In this episode of The Empowered Business Podcast, I sat down with Menekşe Stewart who built her own AI app to help make your marketing easier. She is seriously one of the smartest people I've ever met, and we had a fantastic conversation all about AI and its impact on both us as humans and our businesses. I think you're really going to enjoy this conversation! Topics covered in thi...
Jul 27, 2023•1 hr 5 min•Ep. 70
Wondering how you can make high-value, low-ticket offers work for your business? In this episode of The Empowered Business Podcast, I sat down with Elizabeth (Lizzy) Goddard to talk about her super unique approach to business using low ticket offers. Lizzy breaks all of the traditional marketing rules and has found so much success doing so. I’m so excited to share this conversation with you today! Topics covered in this episode include: How Lizzy found her voice in her online business Why you do...
Jun 29, 2023•59 min•Ep. 69
Wondering what’s possible if you decide to start a digital shop? In this episode of The Empowered Business Podcast, I sat down with one of my Digital Shop Experience students, Anna Joy Lowell, to talk about her experience in the program and how her digital shop has grown since implementing everything she learned in the program. Topics covered in this episode include: Anna’s journey with her blog and products The problem with the blogging business model Why Anna decided to start a digital shop Ho...
Jun 08, 2023•48 min•Ep. 68
Let’s nerd out over numbers! If numbers aren’t your thing, stick with me, because taking a lot of data and turning it into actionable steps is kind of my superpower! In this episode of Empowered Business, I am sharing the impact of our email marketing on our digital product shop by reviewing the data from 55 weeks of sales. Topics covered in this episode include: How my digital shop performed during these 55 weeks and how much came from email marketing The data that I got from these sales and th...
Jun 01, 2023•28 min•Ep. 67
What is the difference between a sales funnel and a digital product shop? In this episode of The Empowered Business Podcast, I’m diving into the difference between these two and why your business really needs both. I’m also sharing the four problems you might be facing in your business and why a digital product shop may be the solution you need. Topics covered in this episode include: The difference between a shop and a sales funnel How having a digital shop simplifies the shopping experience fo...
May 25, 2023•29 min•Ep. 66
Should you be using Shopify or Etsy to sell your digital products? This is a hot topic these days and in this episode of The Empowered Business Podcast, I’m sharing my thoughts on this matter in a four-part series all about selling digital products. You’ll learn the five key points to consider before you make your decision between Etsy or Shopify for your digital product shop. Topics covered in this episode include: The core difference between Shopify and Etsy Customer data and why you need to o...
May 18, 2023•21 min•Ep. 65
