He Owns a Little Caesars Empire (33+ Stores)
Episode description
In this episode, I sit down with Ryan Feghali, also known on X as the famous QSRguy, a powerhouse multi-unit franchisee who:
- Owns 33 Little Caesars across California, Oregon, and Arizona
- Operates a Jersey Mike’s
- Founded his own viral cookie-and-coffee concept, Coco Playa, which did $1.3M+ in its first year
We cover:
🍕 Ryan’s roots folding boxes in his dad’s Little Caesars and why he initially swore off franchising
🚀 How he went from buying two underperforming stores to scaling a 33-unit pizza empire
📈 The systems, tech, and hospitality strategy that help his stores outperform the average AUV
💰 What he looks for in acquisition deals—and why he’d rather overpay for a great location
🥤 How his new concept Coco Playa exploded with Gen Z fans and dirty soda diehards
🤝 Why franchising too early is a trap—and what he’s doing differently as a founder
📚 Plus, a teaser on the book he’s working on
If you're into QSRs, franchising, or just love a good operator story, this one’s packed.
Links:
Buy or sell your franchise: https://www.frandawgs.com/
Ryan on X: https://x.com/QSRguy
Ryan on LinkedIn: https://www.linkedin.com/in/rfeghali/
Check out Ryan’s coffee/cookie brand, Coco Playa: