Embodied CEO - podcast cover

Embodied CEO

Emily Hirsh•www.embodiedmarketing.com
Business
Marketing
MARKETING THAT ACTUALLY WORKS. If you're an entrepreneur looking for business growth strategies, takeaways on what’s working right now, and deep conversations that reveal everything from business to leadership to being a CEO and parent…this show is for you! I'm Emily Hirsh, CEO of Embodied Marketing. My team manages millions in advertising spend and has helped generate over $132M+ for businesses like Amy Porterfield, Mel Robbins, and Marie Forleo. I'm sharing the same proven strategies we use every day… plus so much more! My goal is to simplify marketing & business growth with actionable videos on topics like FB &IG advertising, high-converting funnels, CEO mindset, conversations with successful entrepreneurs, + more. Subscribe for new videos every Tuesday and Thursday that will help you master your marketing, build your business, and watch yourself grow in the process. Want us to create a custom strategy plan for your business? Visit get.embodiedmarketing.com/app. Emily Hirsh
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Episodes

107- What If I’m Not Selling To Every Lead On My List?

“What if I’m not selling to every lead on my list? Do I create a downsell/upsell offer?” My advice is - not immediately! It’s a mistake to shift your focus before you’re ready (but I’ll explain what to do instead + how to know when you *are* ready, inside this episode!).

Sep 12, 2019•15 min

104- Is The Problem Ads... Or Your Funnel?

Marketing is an intricate puzzle of moving parts. And sometimes it’s confusing to pinpoint the exact “problem” that needs fixed… Is it the ads or your funnel? In this episode, I’ll help you troubleshoot!

Sep 03, 2019•14 min

103- STOP Constantly Changing Your Strategy

Let’s say your new funnel isn’t converting yet - at least not in the way you’d planned. How long do you wait to re-strategize? I’m answering this question + more in this episode!

Aug 29, 2019•15 min

100- Celebrating 100 Episodes With A Brand New Offering!

I’m frustrated with the lack of high-quality options in marketing for growing businesses, so - to celebrate EPISODE 100 of the podcast, I’m introducing our brand new Performance Package! Tune in for details + how to apply.

Aug 20, 2019•21 min

98- Value > Selling

I’m diving into a hot topic: the importance of value-first marketing. I’ve been preaching this message from the very start - but here’s a little more nuance to what I’m saying.

Aug 13, 2019•14 min

97- Be Polarizing In Your Marketing

In the increasingly saturated world of online courses + coaching programs, polarization is the only thing that works. But, YOU have to be clear about your bold message before your marketing can hit home for the right people.

Aug 08, 2019•13 min

96- The Huge Red Flag With “Guaranteeing” Ad Results

Be careful signing a contract or making a purchase of anything with a “results guarantee” on the price tag - especially if it comes with a timeframe. That’s likely a marketing ploy. Here’s what to look for instead.

Aug 06, 2019•16 min

93- The Process Behind Setting Your Ad Budget

I’m talking you through an in-depth example from one of my IGNITE students: If she wants to make $30K in revenue, what does that mean for her monthly ad spend?

Jul 25, 2019•15 min

92- When Does It Make Sense To Go Evergreen?

This is a question I never thought to answer, but it’s a common one: “When should I go evergreen with my funnel?” Heads up - it’s not about making a certain number of sales first.

Jul 23, 2019•14 min

91- Is Your Offer The Problem?

If you’re following a proven webinar funnel strategy + your offer is solid, the problem with your funnel is likely (yes, I’m saying it again) - your messaging + the way you position your offer.

Jul 18, 2019•15 min

90- The Mistake I Made In My Org Chart

Until recently, I had only one touchpoint with my employees. In this episode, I’m detailing why this was a mistake + how I fixed it within a month.

Jul 16, 2019•15 min

87- Retention Rate + Why This Should Matter To You

You might track your retention rate, your refund rate, or your student success rate - but whatever your business, you have delivery metrics. And here’s why you should be paying attention.

Jul 05, 2019•12 min

86- My #1 Takeaway From Our Launch

Our course launch was a mega success (we crushed our goals!) - and this episode is about HOW that happened + what you should prioritize in your own launch.

Jul 02, 2019•19 min

85- Mastering Client + Team Relations Virtually

For virtual teams with virtual clients/customers: I’m sharing the relationship-building “to do’s” we’ve mastered at Hirsh Marketing - with special attention to the details you can bring into your own business, service-based or not.

Jun 27, 2019•18 min

81- How We Made A Client $109,000 In 3 days

One of our clients recently spent less than $500 ad spend to make $100k+ in sales (that’s 29,114% ROI)...in 3 days! Tune in to learn the details about what made these ads so successful.

Jun 13, 2019•10 min

80- What creates "true" influence? Here's 3 main things

The 3 most important things you need to do a.s.a.p. to create “true” influence right now. It’s not about good luck, or best timing, or *magic.* There’s strategy behind it that’s accessible to YOU!

Jun 11, 2019•19 min

78- Strategically Using Flash Sales In Your Marketing

A lot of people move through your funnel without purchasing, and too often, you forget about those people! In this episode, I’m sharing 2 flash sale strategies to capture anyone who doesn’t buy the first time.

Jun 04, 2019•13 min
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