258 - Marketing Overwhelm

In today’s episode, I go on a bit of a rant about the culture of marketing overwhelm being promoted in the digital marketing space, #sorrynotsorry. There are so many influencers in our industry that say to be successful you should be doing everything from posting on Facebook, Instagram, YouTube, running Facebook ads, Google Ads, doing Dream 100 and PR outreach, writing a book, creating a webinar, etc. I disagree. It’s impossible for a single entrepreneur to do every single one of those things, it’s even impossible for my business to do all of those things well. Tune in to find out why I believe giving 110% of your effort into one platform, funnel, offer, and strategy is the true key to success.