Utilizing Your LinkedIn Optimization with Donna Serdula

Melanie Johnson & Jenn Foster owners of Elite Online Publishing, interview Donna Serdula about how to use LinkedIn to your advantage and build your personal brand. 

Donna Serdula pioneered her LinkedIn profile optimization methodology in 2009. Since then, her team has helped OVER SIX THOUSAND professionals from all over the world tell their story & build a powerful professional brand. It doesn’t matter who you are or what you do, it’s not easy to write about yourself. Your LinkedIn profile is more often than not your digital introduction and first impression with the world. If your LinkedIn profile doesn’t showcase your skills and portray you as a polished professional you are letting the ultimate opportunity just slip away.