Ecommerce Savvy™

Welcome to The Ecommerce Savvy™ Podcast, the ultimate marketing resource for ecommerce brands, hosted by Deonnah Carolus.

Deonnah is the founder of Ecommerce Savvy™ a thriving community dedicated to helping online shop owners succeed. Join me each week as I dive into topics around Shopify marketing, ecommerce trends, brand development, brand growth, traffic strategies, ways to increase your sales, and the latest insights from industry professionals.

Prepare to be inspired, empowered, and equipped with the latest strategies in ecommerce. Whether you're a seasoned pro or just starting out, tune in to unlock profit and growth for your online store.

Last refreshed: July 17th, 2025 at 3:47 AM ⓘ

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Episodes

009: How to Approach building your Shopify Website with Erin Alexander

In this episode, I sit down with Erin Alexander of Product Powerhouse. Erin helps shop owners show up online with confidence. She believes that running a product-based business is a whole different ball game than what’s being taught by all the online gurus. If you’re ready to grow your visibility and online presence she's your gal! She's also the host of the Product Powerhouse Podcast. Connect with Erin: https://productpowerhouse.co/ @product.powerhouse Send us a text Support the show...

Mar 15, 2023•48 min•Ep. 9

008: How to Use Pinterest for Products Shops with Elaine Timms

My guest this week is Elaine Timms of elaintimmscreative.com, who does Pinterest marketing for e-commerce businesses. In this episode, we talk about the pros and cons of Pinterest, and how to get the most out of the platform. Learn how to test and tweak to increase your visibility, traffic, and sales using Pinterest in this week's episode of Inspired E-commerce. Connect with Elaine: Instagram: @elainetimmscreative Website: https://elainetimms.com Send us a text Support the show...

Mar 07, 2023•35 min•Ep. 8

007: 5 Lessons I've Learned in Business - Solo Episode

In this episode, I dive into the top 5 lessons I've learned in business. I also go a bit into my origin story and discuss how to navigate things like learning to trust yourself, being your own advocate, and how you can avoid beating yourself up if things are going south. Enjoy! Send us a text Support the show

Feb 28, 2023•20 min•Ep. 7

006: Building a Beauty Brand from $0 - $100k on Etsy with Monica Little

Monica Little is the founder of Plant-Based Beauty, an organic small-batch skincare brand made from superfood ingredients. Monica grew her business to multiple six figures by focusing on Instagram and Etsy where she has over 5,000 orders and almost $100,000 in sales in one of the most saturated Etsy categories. Today, she coaches online entrepreneurs using her unique, customer-focused approach to help them use the power behind Etsy's algorithm and get in front of more customers. Monica created E...

Feb 08, 2023•52 min•Ep. 6

005: SEO for Product Based Businesses with Mariah Magazine

In this episode, I sit down with Mariah Liszewski of Mariah Magazine. Mariah is an award-winning SEO & Visibility Strategist for online business owners over at MariahMagazine.com. She’s a firm believer that showing up on Google and marketing your business doesn’t have to be as difficult & overwhelming as everyone makes it. With 7+ years of experience as an entrepreneur in the online & digital marketing space, she’s helped over 100+ clients get their websites found on Google by implem...

Jan 31, 2023•1 hr 2 min•Ep. 5

004: How to Track the ROI of Social Media

When it comes to social media for business, it's important to remain strategic, and intentional. But how do you know if what you are doing is working? What do you need to track in order to stay aligned with your goal outcome? In this week's solo episode, I dive deep into the ROI of Social Media and how to define your goals when it comes to using social media for your Ecommerce business. I also talk about benchmarks you should look for, signs that it's time to stop what you're doing or pivot your...

Jan 24, 2023•20 min•Ep. 4

003: Cycle Hacking and Productivity with Athena Simpson

This week I sit down with Athena Simpson, productivity and high-performance business coach. Athena specializes in brand strategy and high-performance implementation. After having a total life and health transformation in 2019, which included giving up booze and losing nearly 50 lbs, Athena left her previous life and business in London to travel the world, pursue her passions, and create more time freedom for herself. Today, Athena lives in Austin Texas as an entrepreneur, coach, and lecturer at ...

Jan 17, 2023•51 min•Ep. 3

002: How to Leverage TikTok as a Product-Based Business, with Wave Wyld.

In this episode, I sit down with TikTok Coach and Marketing Expert, Wave Wyld. Wave Wyld has helped thousands of creators grow their TikTok accounts with a “Community over Virality” approach. Her background in personal branding and photo/video creation helped her launch a brand on TikTok as the “Queen of Trend Alerts” which then started the movement of “Trend Alert” style videos that currently dominates social media feeds. Wave is a member of TikTok’s invite-only, Creator Community Program as we...

Jan 10, 2023•38 min•Ep. 2

001: Welcome to the Inspired Ecommerce Podcast

Welcome to the Inspired E-Commerce Podcast, a show dedicated to product-based businesses and online shop owners. My name is Deonnah Carolus and I am an e-commerce marketing consultant and educator with over ten years of digital marketing experience. This show was made to give you the tools, tips, and resources you need in order to build and run a successful e-commerce brand. In this first episode, I share a bit about my background and what to expect from future episodes. Each week you will learn...

Jan 03, 2023•11 min•Ep. 1

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