Have you ever wondered why subscription businesses like HelloFresh and Netflix are so successful and why should you consider having a subscription model for your ecommerce business? Tune in to this episode of the eCommerce Podcast as Chris George from Subsummit uncovers the secrets of businesses that have nailed customer satisfaction through subscription models and how you can use subscriptions to take your ecommerce business to the next level! ABOUT CHRIS: Chris George, the unstoppable serial e...
Apr 06, 2023•53 min
Eric Melchor from Optimonk joins Matt Edmundson in this episode to share his insights on website personalization and how to make the most of it to improve customer experience and increase sales! ABOUT ERIC Eric Melchor is a personalization geek, mediocre tennis player, and Texas expat living in Romania. His background is in identifying ways to increase customer lifetime value through video and web personalization as well as partnership marketing. In addition to being the personalization ambassad...
Mar 30, 2023•43 min
Amazon is always changing and evolving their platform, so it can be hard to keep up with what's going on. But don't worry because we have you covered! Jon Tilley from ZonGuru joins Matt Edmundson in this episode to talk all about what Amazon is doing and what Amazon sellers need to know. ABOUT JON Jon Tilley is a successful entrepreneur & Amazon thought leader. After 15 years working as an account director & strategist for some of the top global digital agencies, Jon started his Amazon j...
Mar 23, 2023•48 min
Are you struggling to find ways to increase the revenue for your E-commerce business? Join us for this episode of the eCommerce Podcast where the entrepreneur's best friend, Greg Writer shares his tips and tricks to increase your AOV, create upsells and cross-sells, and leverage discounts and promotions to drive more sales. Get the tips you need to maximize your profits and take your business to the next level. ABOUT GREG Greg Writer is known as the go-to guy for entrepreneurs who need advice. H...
Mar 16, 2023•51 min
If you're wondering how you to market your business with Google and YouTube Ads and start generating some leads and sales for your business, you don't want to miss this episode. Brett Curry from OMG Commerce joins Matt in this episode to talk about some of the latest trends in Google and YouTube Advertising so you can get the most out of your campaigns. ABOUT BRETT Brett is a seasoned entrepreneur, digital marketer and podcast host. He leads an 8-Figure ad agency of Google, YouTube and Amazon ma...
Mar 09, 2023•55 min
The merger and acquisition landscape is constantly evolving and it can be tough to keep up with all the changes. Whether you're thinking of selling or buying a company, you need to pay attention to these changes because they could impact you in a big way. Ben Leonard from Ecom Brokers joins Matt in this episode to talk about the big changes that have taken place in the M&A landscape and what business owners must do to build their brands. ABOUT BEN Best known as the founder of Beast Gear, Ben...
Mar 02, 2023•50 min
Are you struggling to find new and effective ways to grow your business? Look no further than email marketing! In this episode, our expert guest, Tom Kulzer, shares the most valuable email marketing strategies to help you attract new customers, engage with your audience, and drive growth for your business. Tune in and get ready to learn how to use email marketing to take your business to the next level! ABOUT TOM Tom Kulzer is the founder and CEO at AWeber, the leading email marketing and automa...
Feb 23, 2023•48 min
AI is changing the world as we know it and generative AI is leading the change. Max Sinclair from Ecomtent joins Matt in today's episode to talk about the amazing possibilities of Generative AI and sheds light on the most popular Generative AI system right now, ChatGPT. ABOUT MAX Max is CEO and Founder of Ecomtent, who are revolutionising how E-commerce sellers create content with Generative AI. Prior to founding Ecomtent, Max spent 6 years at Amazon. Here he worked on the launch of Amazon Busin...
Feb 16, 2023•57 min
In this episode, Christian Simovic joins Matt to show you how to create a frothing at the mouth email using nothing but plain-text emails. A lot of people think that you need fancy software or HTML coding skills to create an effective email campaign, but that's not true. You can get great results with simple text-based emails if you know what you're doing. ABOUT CHRISTIAN Christian Simovic is a plain-text email marketing specialist. He prescribes daily emails for his clients, and sends out daily...
Feb 09, 2023•56 min
Have you ever wondered why some websites seem to skyrocket up the rankings while others struggle to stay on the first page? It's not just about tricks and manipulation — optimizing for SEO requires a deep understanding of how to build better websites that offer an unforgettable user experience. Kevin Wiles joins Matt Edmundson in this Episode to talk about all things SEO. ABOUT Kevin Kevin is a passionate technical SEO lead with a career history of working with big household names across New Zea...
Feb 02, 2023•47 min
What if you could reduce shopping cart abandonment and increase sales? Learn the secrets of AI and consumer behavior to boost your online sales in this new episode with our guest Valon Xhafa on How AI and Consumer Behavior Can Reduce Shopping Cart Abandonment! ABOUT VALON Valon previously worked as an AI scientist at Google and at other research institutes, developing sophisticated AI techniques and algorithms. Valon is always looking for innovative methods to use artificial intelligence to impr...
Jan 26, 2023•53 min
Get creative with your brand's advertising! In this episode Colby Flood shares his insight on how to develop an innovative and effective marketing strategy. Discover the tips and tricks for designing creative ad campaigns that will get your message across to the right audience. ABOUT COLBY Colby founded Brighter Click in 2019 to create an education-first agency that focuses on performance and proactive communication led by education. Hired the first team member in 2020 and saw 300% growth in the...
Jan 19, 2023•50 min
With so much information easily accessible, it can be tough to decipher what will help you improve your eCommerce Business. When first starting out in eCommerce, it's not easy to determine where to begin with everything that's available; as a result, many entrepreneurs never get their business off the ground. And if you're like me and have been at this for a while, we run the risk of using methods from last year that are now outdated while our competition grows utilising new innovations. 💡 - en...
Jan 13, 2023•49 min
Attention all business owners! Are you looking to increase customer retention? Look no further because we've got the ultimate guide to help you unlock the potential of your business. Learn how to maximize customer satisfaction and get the most out of your customer relationships with Brandon Amoroso! ABOUT BRANDON Brandon is the founder and CEO of Electriq, a DRINKS company that scales brands with profitable e-commerce models built from innovative proprietary methods. Powered by the freedom and i...
Jan 12, 2023•51 min
Are you ready to discover the incredible power of augmented reality marketing for ecommerce? The future is here – find out the amazing benefits of utilizing AR technology for your business today with guest Rich Watson. ABOUT RICH Rich Watson is a strong force in Augmented Reality Marketing and one of the leading voices behind it. He has spoken all over the world about the future of eCommerce and how it will be brought into Web 3.0. Rich has over 8 years of Facebook ad media buying experience, an...
Jan 05, 2023•45 min
eCommerce is growing rapidly, but it's also one of the most challenging businesses to be in. In this episode Eric Youngstrom joins Matt to talk about why eCommerce is so challenging and how we can make it work for us. ABOUT ERIC Eric is the founder and CEO of Onramp Funds , a purpose-built financing platform for e-commerce brands. In less than two years, since its founding, Eric and the On-Ramp team have raised over $40 million in seed funding and have helped dozens of e-commerce SMBs get off th...
Dec 15, 2022•55 min
Growth driven advertising is a phrase we often hear but what exactly is it? How can it help your business? And more importantly, how do you get started? Ryan Flannagan joins Matt in this episode to show us how to use growth driven advertising on Amazon to grow our businesses. ABOUT RYAN Ryan Flannagan is the CEO at Nuanced Media. He has spent more than 15 years in eCommerce, multichannel digital marketing, and third party marketing places. He's worked with hundreds of companies to establish best...
Dec 08, 2022•1 hr 4 min
Do you want to create a magical customer service experience for your clients? In this episode, Vance Morris joins Matt to share his seven keys to turning your customer service into an amazing experience for your customers. ABOUT VANCE Vance Morris is the Service & Marketing Strategist at Deliver Service Now Institute. He is a former Birth Control Factory Security Guard turned Disney Leader, turned Bankrupt Out of Work Executive, turned Carpet Cleaner, turned Successful Entrepreneur. Here’s a...
Dec 01, 2022•54 min
Offering productized services is a great way to make money while keeping your clients happy. In this episode, Rick West joins Matt and explains what productized services are and why you should offer them to your clients. You'll learn how productized services can help you streamline your business, provide better customer service, and make more money. ABOUT RICK Rick West is the CEO and Founder of Field Agent. Field Agent connects brands, retailers, and agencies with customers across the country a...
Nov 24, 2022•42 min
A lot of people think that they need to massively increase the price of their product in order to make it more valuable, but that's not always true. There are a lot of ways that you can manipulate the perception of your product to make it more appealing and increase sales. Norm Farrar, the host of the popular Amazon podcast, Lunch with Norm, joins Matt in this episode to unpack whether perceived value can really be increased significantly or is it just an American Hype? ABOUT NORM Entrepreneur a...
Nov 17, 2022•49 min
Many are turning to Amazon as a way to start and grow their business because (when done correctly) it can be a really lucrative set up. But is Amazon the right platform for your business? Adam Shaffer breaks it down to help you make the decision. ABOUT ADAM Adam Shaffer is a technology pioneer. He has found success helping Amazon sellers through his company’s proprietary technology, services, and distribution platform. Ultimately, this has helped clients navigate the most complex waters of the l...
Nov 10, 2022•53 min
The creator economy is booming, and there are plenty of opportunities for those who know how to join in. In this episode, Tomer Hen joins Matt to talk about the creator economy and the best practices for successfully launching a personal consumer brand. TOMER HEN Tomer Hen is a serial entrepreneur with over a decade of experience in the Digital Marketing industry. During this time, he founded the first mobile marketing school in Israel, created the first Israeli Mobile Marketing Summit, and has ...
Nov 03, 2022•54 min
Hiring is one of the biggest challenges when it comes to scaling your business. Without talented people in place, hiring efficiently and finding top-notch talent proves challenging--to say nothing about what happens if they don't get along or have different skill sets that prevent them from working well together! In this episode we'll be talking with Yoni Kozminksi who can help you avoid these pitfalls by sharing his insight, processes and systems to find the right talent for your business. ABOU...
Oct 27, 2022•53 min
Black Friday is coming up and a lot of people are wondering what the best way to take advantage of the sales is. This bonus episode is going to answer all your questions about Black Friday so you can be fully prepared. ABOUT CHLOE Chloë Thomas is a globally recognised eCommerce marketing problem solver. Author of several bestselling books, keynote speaker, and host of both the award-winning eCommerce MasterPlan Podcast, AND Keep Optimising Podcast. Here’s a summary of the great stuff that we cov...
Oct 25, 2022•1 hr 3 min
Running a business that relies on delivering products from warehouse to customer can be daunting, especially when your company is growing quickly. In this week’s episode Harry Drajpuch talks about ways to build a scalable fulfilment infrastructure and avoid the common pitfalls. ABOUT HARRY Harry Drajpuch is the CEO of Amware Fulfilment. He's a 30+ year logistics industry executive with a breadth of experience in executive management. In his previous role as COO of Amware Logistics, he was respon...
Oct 20, 2022•53 min
In a world where people are increasingly conscientious of the environment, it is important to be aware of the impact your product has. In this week’s podcast, Austin Simms joins Matt to help us explore the different ways our products can reduce our environmental impact and make an effort to become more sustainable. ABOUT AUSTIN Austin is the co-founder of Dayrize. After 20+ years spent working in senior positions at major corporations like Nike, Philips and Brooks Running, Austin had a desire to...
Oct 13, 2022•47 min
Shopping used to be about finding what you wanted at a price that suited your budget. But with AI-powered product recommendations, the process has become much simpler and more enjoyable! In this episode we chat with Oliver Edholm who tells us how this technology is changing both consumers' shopping experiences as well as businesses'. ABOUT OLIVER Oliver Edholm is the Co-founder and CEO of Depict.ai. At 15, Oliver dropped out of high school. At 16, he moved across the world and hustled his way in...
Oct 06, 2022•50 min
Entrepreneurship is one of the most difficult things to do well, but it's also incredibly rewarding. You'll want this episode for all your entrepreneurial needs because in today’s talk with Omar Zenhom he shares some valuable lessons that any entrepreneur should take note of as they start their own business or grow an existing company! ABOUT OMAR Omar Zenhom is the co-founder and CEO of WebinarNinja. He founded the company in 2014, and it has since grown to become one of the world's leading webi...
Sep 29, 2022•49 min
This episode is all about learning how to use acquisition as a growth strategy for your business. A lot of people think that the only way to grow a business is through organic growth - but that's not true. You can also grow your business by using acquisition as a growth strategy for your business and there are a lot of different ways that you can do this. In this video, Matt is joined by Stephen Speer and together they explore the topic of business growth through acquisition. They discuss what i...
Sep 22, 2022•45 min
If you're like most business owners, you know that customer retention is key to your success. In this episode, Daniel Budai joins Matt to talk about the secrets to email marketing that will keep your customers coming back for more. ABOUT DANIEL Daniel always had a knack for business, but it wasn't until he started learning about marketing and e-commerce that he truly found his calling. As a former geology student, he never would have guessed that he would end up owning a 7 figure marketing agenc...
Sep 15, 2022•58 min
