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Pastor Jamaal Bryant, you know, obviously a giant in the world of you know, theology, but this is a business conversation and you've done something interesting. You've played a major
part in the boycott of Targets. So I want to talk about a few different things, but we got to start there, right So for our audience and people that may not be all the way tapped in with everything that's been going on, can you talk about why Target was selected, the demands that you know, you guys have for Target, where the boycott stands now like give us the whole rundown.
Yeah. So, first of all, thank you family forgiving me an opportunity. There were fourteen fortune five hundred companies that walked away from DEI after the inauguration of Donald John Trump, and we decided that we would follow the African properb The best way to eat an elephant is one piece at a time. So we focused on Target first, not last,
not only first. And we want to tell you all why number one, ashamedly and embarrassingly, black people spend twelve million dollars a day in Target number two without there being any protests, without there being any demonstration. After the killing of George Floyd, the president and CEO of Target, they are headquartered in Minneapolis, same place where George Floyd was killed, came out and had a press conference and said,
watch the language. Family, George Floyd could have been one of my employees, not colleagues, not staff, one of my employees. So they made a commitment of two billion dollars that they were going to invest in black business. They after the inauguration, walked away from it. So we asked for
four things. The first, if black people are spending twelve million dollars a day in target invest a quarter of a billion into black banks so black people can have access to capital, to stop businesses and to buy homes. Number two, there are twenty seven targets on college campuses. None of them are on HBCUs. So we asked them to partner with six HBCUs and told them to pick whatever six HBCUs they wanted for their business programs so that they could scale, so that they could franchise, and
so they could roll out. I'm embarrassed that this is the largest boycot for black people. It's seventy years since the Montgomery bus boycott, and his was crazy. We didn't have a black owned franchise to redirect people too. We HI five and people to go to Costco as if that's given back to us. Number four three was that they would honor the George Floyd commitment of two billion dollars. In Number four, we gave them a blank check and said,
you all rewrite DEI. You don't have to be called that, doesn't have to be named that, but show us a pathway where black people can make it to the C suites and not just work in the warehouse. And so that's where it is. We're eighteen weeks later, and I am so appreciative to your audience to help make this happen. The valuation of Target has dropped by twelve billion. The stock has dropped from one hundred and forty five dollars
a share to ninety three dollars a share. Foot traffic is down by seven point nine percent, and four weeks ago they slashed the CEO's salary by forty two percent, and all of it is thanks to us taking the quans of principle of cooperative economics.
An illegal alien from Guatemala charged with raping a child in Massachusetts. An MS thirteen gang member from l Salvador accused of murdering a Texas. Man of Venezuelan charged with film and selling child pornography in Michigan. These are just some of the heinous migrant criminals caught because of President Donald J. Trump's leadership. I'm Christy nom the United States
Secretary of Homeland Security. Under President Trump, attempted illegal border crossings are at the lowest levels ever recorded, and over one hundred thousand illegal aliens have been arrested. If you are here illegally, your next you will be fine. Nearly one thousand dollars a day. Imprisoned and deported, you will never return. But if you register using our CBP home app and leave now, you could be allowed to return legally. Do what's right. Leave now. Under President Trump America's laws,
border and families will be protected. Sponsored by the United States Department of Homeland Security,