EYL #92 The Wealth Standard feat. 19 Keys

thought leader, thought leader, among other things. If you if you follow him on Instagram. So he he's a very interesting guy. He's very intelligent, and he has a variety of different videos, Like he has stuff from health he has Sometimes he's working out. Sometimes he's like leading like a Patune, like that video viral that was dope. I think Snoop reposted it. Lebron reposted it. That was a

dope video. Sometimes he's teaching about finances. He has a whole program about finances, stock investing, cryptocurrency, whole gambit.

It's like one of those things that's interesting, and it's like I think I know what it means, but I want you to kind of give like the breakdown, Like what's the Black Wealth Standard?

be a black man, what values do I uphold? What's my mission? What's my vision? Understand me? What does it mean to a black person? Responsibility, accountability, transparency? When you could be a nigga, right, and a nigga heards a certain connotation and there's no expectation for what a nigga is. A person can make music and say I kill niggas, I murder niggas, I arrive nigga whatever it is, there's

no accountability. So if like if you think in hip hop, where does the standard for hip hop to say who can and cannot be a part of hip hop? There is none. So when I think about our communities and I think about people being disappointed by so called leaders or celebrities or activists and things of that nature, you really can't hold them to a fault because we haven't created a standard of accountability to say that. Well, if you consider yourself to be a black man, then this

is what you stand on. So one of the standards that we created was you have to train. If we look at everything that's been happening and a lot of the circumstances that we living in right now, the Black Lives Matter movements, the white supremacy, things of that nature going on, it's like, how do you prepare yourself? And we can't just continue to complain. Somebody got to be out there training. Somebody got to be out there ready. If you say that, Okay, well we believe in gun ownership,

well you should have tactical training. If you don't believe in guns and you believe and okay, I'm gonna protect myself, well you should have combat training. You understand me, hand in hand. If now, when we go to the West standard, we talk about Black Wall Street, you understand me and what happened back then. But they had a particular web standard, meaning that the money ex changed thirty times before left they community. You understand me, Like they had a certain

financial literacy that doesn't exist in our community. So when we talk about the Black standard, is really creating a system of accountability for those who consider themselves to be black and always qualified black, not in the sense of nationality, the sense in your mindset. Understand me, Like, are you connected to that original spark of what it means to be a black person on the planet Earth? You understand me, original man and that original thinking, and inside that we

know that. I believe in ownership of slave ships, so that all right. I believe in equity versus equality, because if we get equity, we confront our equality. Understand me, And I know you all believe in that because I've seen certain things that you post, and it makes sense that if we get a quality, then everybody get what we got and it's still an equal. Yeah.

top household income. It's not white folks. Even though we always compare that, but it's the Asian community, and more specifically, it's the East Indian in the Asian community, and who's top leverage when it comes to looking at the tech sector. You understand me, they're the top paid. And you can understand that because they basically look at all, right, what's

going on in the community, what's going on in the world. Right, So if Bill Gates and Elon Musk and all of these people are becoming the new billionaires and the new rule in power, then they said, well, that's what we need to get into. Let's do Howard understand me, And they get into digital technology and they get into coding

and things of that nature. So when you look at Shinji in China in the last five to ten years, they've been able to build up a system to go from rice farmers understand me, to tech billionaires and millionaires because they said that, oh, well, this is going to be our way towards wealth. Now, in the black community, we still think entertainment and sports is our well standing understanding and every other community puts more emphasis on education

than we do. But the right kind of education, you understand me, Like, we don't have a specific type of education that we go for. And so when we think about having a wealth standard, you can really study other communities who've done it better than us, because all communities have done it better than us, understand me. Even the Hispanic community. Their income is higher than ours and continues to rise higher than ours. They're more likely to own a house than we are once we leave a household,

understand me. And so creating a wealth standard is really creating a system of accountability that you can think towards going towards that goal of wealth, like wealth is having an abundance of assets, and the average person, the average Black person specifically, because the fifty percent of America is financially illiterate, then that number is extremely high in the Black community.

So when I was about nineteen years old was when I think I really made a shift to wanting to go upon this journey and teaching others. And that's because I had a case when I was nineteen. I understand me. I think before the age of nineteen, I probably had about I've probably been arrested about ten times, had about five or six cases, but I always fought them all. And that's because I seen my father fight his cases. So having that example, I knew what was possible and

I knew what I needed to do. And so really and that last case, I was going through it and I was locked up in a jail, and I was reading this book and the book was it was a fictional book. I don't remember what it was, but it was a story book. It was very detailed. I could imagine in picture. It was like a movie in my head. And then as I was done reading that book, and I got through the whole thing, and I looked around.

I'm still in the cell, and nothing in that book qualified me to get past this case and empowered me in any situation whatsoever. So I felt like I just wasted all my time. And then when I got to trial, my older brother had gave me a list of books to read. Are the Deceptions, some son Zuo War books, a bunch of different books on legal leads, and he wanted to give me books that we could actually apply when it came towards trial, you understand me, books that

were applic knowledge. And I remember learning certain things and having to tell my lawyer certain things to get certain parts of the case thrown out. And eventually, of course, we got to that point where the case was found not guilty. You understand me. I ain't got no record for the record, ye record. But after that, I haven't read a fictional book. Understand me. I only read information for the purpose of applying it in some way in

my life, you know, And I know that. You know you can read stories and then expands the minds and things of that nature. But that's just where I met and after that, I only wanted to find that sort of information because eighty percent of people don't take it to trial, you understand me. They plea out and that's either ignorance, a lack of money, representation, a multitude of different things. But I just think about those individuals that I grew up with in the hood, when they jumped

off that porch. They get caught in that system, and then they get stuck in that cycle because they ain't had nobody to get us, some keys, somebody to get them some books that can guide them too the right mindset where they can free themselves. So ever since I was nineteen years old, I've just been on this journey of damn, how do I unlock the next man whose mind is is without the proper knowledge and information to where they can be that higher self.

or one NFL player or one rapper. So that's an aspiring person that you can look at and say, Okay, he made it doing this, so I know I have a chance at least I have a shot doing this, right. Yeah, So it's like, how do we get into you know, building that practical? Is it through trades? Is it through entrepreneurship, as far as breaking mortar locations? Is it through online?

Is a variety? Is it investing? Like what is what's some of the ways that we can actually encourage people to kind of get them on the wealth path.

Understand me. So number one, I look at the education system, and I look at everybody else wealth standards, and we can look at the Asian community specifically, because let's ask for ourselves. How many Asian leaders can you think of in the last one hundred years in America? How many Asian leaders you can think of? That just prominent voices that speak for the Asian community, can't really think of any. Now, we've been spoiled with leadership in our community, so we

always looking for somebody to lead us, you understand me. Instead, their leadership is their education, you understand me. Their leadership is their family standard on how they build together. And so number one, you have to destroy that dependency model of I'm looking for somebody to save me, you know, and now you have to create a new saver, which is the education, which is getting into the digital real estate. That's my brother Ben next calls it and looking like, yes,

entrepreneurship one hundred percent. And people always say, well, entrepreneurship not for me, That's not true, you understand me, Like thinking like an entrepreneurs for everybody we live in a capitalist society. So if you're not thinking like an entrepreneur, then you're somebody's consumer, you understand me. So that's a slave based mindset, because either you figure out a way to free yourself into the ultimate role of the sovereignty

or you're just a deadest slave. So number one, entrepreneurship. The mindset towards education has to shift. The education has created an opportunity because everything that they didn't teach, now we can teach, you understand me. So we really have to think them. They didn't teach real estate, you understand me. They didn't teach entrepreneur the way the entrepreneurship the way we utilize it today. They didn't teach stocks and trading and things of that nature to where we can easily

apply it. So now guess what we get to teach all the things that we know. It creates an income for us. So when I look at the fact that it's more expensive to house a prisoner than it is to go to Harvard, and Harvard with all this great endowments is not about to change, you understand me. It is priced to go there. It's tuition whatsoever. They don't care about that. So I say well, shit, digital education

is the new Harvard understand me. Right, Now, you can go spend the next two to three weeks learning coding. You understand me, and increase your income just by having a new skill set. You can go in the next three to five weeks learning trading. You understand me, and now you have a new way to bring in income. So when we look at the unemployment rate, it doesn't have to affect you if you have skill sets that

employ You understand me. And so you start with learning skills first of all, skills that you can trade for income, increasing your human capital and your value on the marketplace. So if we start there and saying that, okay, number one, I also believe in a family model. Don't do business with our family. That's my model understanding Now I know for most of it is that's crazy, right because we was taught don't do business with family.

in understanding that. You know, they call it the sixty four hitting your history in America between sixteen nineteen and fifteen fifty five, where that was supposed to be the making of the slaves, and that making of the slave was destroying that aspects of family unit. Understand me, so that you can rob 'em on they name, you can rob him on they culture, They masculinity and femininity, everything

that brings them together as a family unit. And once they did that in sixteen nineteen, they was ready to open up business. Now we know that everything in America goes back to the black body, the branding, the marketing, the insurance, the whole gambit. So when we look at repairing the black family, it's the one thing that starts us towards wealth. You can't get past it. I don't

care how successful I am. Understand me, unless I got a young little nineteen keys out there running around that knows what I know as well, not just having a child. He gotta know what I know. When it comes to the money markets, you gotta know what I know when it comes towards being a man and taking care of his family, you understand me, and then passing that knowledge down, because wealth is not just about the attainment of physical assets and things of that nature. It's the mindset. It's

the knowledge that we have. So if we pass down the right knowledge and we was groomed in a household with that sort of information, then yes, we already have the wealth. You understand me.

built down. And once that one leader's going to slight, well, somebody's lost.

So I used to always find other different things. But I used to look up to him, and I used to want to do some of the same things that he did, and so I found a passion and drawing and art and painting, and I remember when we used to draw in our own shirts and paint on ourselves. The local guys in the neighborhood were asking what shit

makes something for me? Understand me. Now, anytime I felt like I got a skill set that can make money and it got value, I'm gonna utilize it, understand me instantly. So that's when the business began with. It was first called moose I Hill and there's a whole story behind

that one. And then we started that one with hand painting, and then it went to cutting sew and then of course my older brother and his baby mom's at the time was no longer doing the fashion thing, so I took it upon myself to go full fledged with it. And at the time I was really just providing funds for it and doing the marketing for it, like I thought that that's what my genius was, which it still is,

but in the marketing aspect. But because that was void and empty, I'm not the type of person that quit on anything, so I just say, fuck it, I'm going to go ahead and get that skill set necessary for me to be able to make this successful. So I picked up designing and learned that I had a knack for it. Understand me the way I conceptualized things, and so I don't really consider it fashion even though it be fashion. I just considered designing. I can see art.

I consider like creating. I consider like speaking my creativity, my art. You understand me, anything that I do. So I did have a store in Oakland, California, downtown Oakland for a couple of years that I used to have and I used to have all of my designs in the window and it did very well because when I used to work for Product, but I fired them because they.

place is the way you have to stay. And a lot of people make that mistake of switching off and then trying to show glimpses of like they black revolutionary side and they like where that comes from? Understand me. But when I worked there, I learned a lot. Because

I learned. I feel like every job is an education, Like that's what you still from your job, not boxes, You're still the education, Like you go there and if you work in a register, or if you're doing CRM for customer reports and you're doing client telling and you learning how to sell, or you're learning the history of the company and what makes somebody want to spend fifty thousand dollars on the back Like that fascinated me to a point because I found out that they clientele was

like really in love with the curture in the history and that's why they valued it. And to say that, yes, I would exchange all of this money for that. So at the time I started learning Mandarin, understand me, like like probably like sixty percent of my clients were Chinese. Understand me. And you could imagine when they see a black man speaking Chinese, like they light up. You understand me,

It's like soon it starts starts speaking. I got to sell and I used to have counterparts that were Asian, and it felt unfair to them because they're like, you know, y'all, like they hear you speaking Chinese all the time, but to hear me speak it understand me, it's a novelty. So like I did extremely well that first year. I had like three million dollars in sales, and like to give context, like the person behind me was like a million and a half behind. You understand me, and we're

getting commission plus hourly. So like I broke their system understand me, like they had, like they literally had to change it after that. And then that's when I was new, like it's time for me to go because y'all changing money structures because we're making too much money.

it and being there and practicing, you know. And then as that went on, I would just add more words into the vocabulary, understand me more and more words, and it got to a point where I was pretty fluent to where I could have, you know, business conversation or salesman mandarin as I called it, because I knew everything at least to get this cell and everything that surrounded

the cell, and to sweetheart to sell. And so I believe with language, like I took four years of French, I took multiple years of Arabic just being a Muslim, I know my prayers and things of that nature, and Arabic. I took Spanish. You used to do Spanish skits when I was younger. But with Mandarin it seems hard, but it's not, because one word can have like multiple meanings depending on the tonality of it. You understand me, So when you learn one thing, you really learning a lot.

So for me, it was just being in the midst of it, and like just like the sales lord was crazy, so like you had multiple people at the time and multiple cells that you would have to make at a time. So I feel like you know, at that time, my brain was like more on adaptability in finding patterns. You understand me. I think as you get older, language is harder because you have to reset and your mind is

more structured towards like wisdom instead of patterns selectivity. But at that time, it was all just finding patterns and then utilizing them in real time. And that experience just started to encode that language into my everyday experience. So, yeah, Mandarin was a it was, it was. It was interesting, to be honest, I was proud of myself from learning.

that I couldn't continue to be me. You understand me, the revolutionary that I believe I am, and worked for a white boss. That's just one hundred percent. And so after that anniversary, I remember riding around listening to it because I didn't get to go to Washington, but the ringing sounds that do for self came back into play and I was like, yeah, I gotta fire them. And then my bro, mister Fab he had a store Dope Erad Oakland Legend and that's my brother, and he had

some of my shirts at his store. It's like Issallama Lakham and he put it into one of his videos. It was six shots. I believe it was a Filando canse Still I forget who it was that got shot during that time, and it was on xx CEL and things of that nature. And one of the ocs that hit him up Muslim Brus and he was like, man, I ain't know you had like with some gear and things of that nature. He was like, oh yeah, that's my bro. And so he was like, okay, I need

I need someone I get in town. So Bro ended up flying in town and he wanted to get like thousands of dollars worth of it, you understand me, Like he ain't have enough in the store to cover, so Fab hit me up. He's like, bro, I got somebody here. They want to buy a couple of woo WAPs from you. And I'm like, man, say no more. I happened to be off that day, you understand me. So I loaded up everything that I had. I peeled over there really fast,

understand me. And when I pulled up, he bought maybe about fifteen hundred to two thousand dollars worth of gear. And I just remember thinking in my head, like, man, if I was at work, I would have never been able to take the opportunity, understand me, which will allow me to actually fire this job. So I knew that week. I remember telling mister Fab that, yeah, I'm about to fire my job, and like that same week, I actually fired them. And I remember he was like, man, you crazy.

But because you know, I actually met him at product, Like the first time I met him, I gave him fifty percent off on his shoes that he was getting for his birthday, I understand me, just because I feel like, yeah, if you worked there, player, you ain't gonna work there forever. Understand I mean, like people be holding on to things that the nature. I was giving it out as much

as I could. But yeah, I learned a lesson during that as well, because you know, as I teach people to fire their job, now teaching more and so still from your job. And then when you have enough that you stole, you understand me, then that's when you can leave. Because I did leave a little over zealous without a plan. I had just got a new apartment. I didn't really have a backup plan. I didn't have any financial strategies in place, none of that. I just really had the

heart to do it, you understand me. And I felt like, if I can do millions of dollars for them, I know what I can do for myself. So that story really goes to the fact that, yeah, I did think that, you know, making one hundred thousand dollars a year with something, and then I created a family business and you know,

we can make that in a month. So now, looking at it in hindsight, of course, I would tell younger me to do what you do, but I would give them these points of advice, you understand me, to make sure you have these plans in place. But it depends on the person because some people live through that adversity

and that's what get them to that greatness. And you know, other people have to have more of those things in place and more plans in place in order for them to get to whatever trajectory or goal that they have in sight.

meant to exchange for things of value. So it's like if a person goes and get more knowledge, that's to me, the quickest way to increase your value. Because all of a sudden, if you spent the next year, and let's say over that course of the year, you became a genius at one particular subject, people will pay you for that. Why, because you've increased your value and now they have these bills.

Is Fiat money which biys value. But then you also have to understand money in the sense of like, this is not the value at all, right, Like it don't have any intrinsic value. This means that it can go down to zero. Understand me, something like gold which or is not that much gold in the world, It has intrinsic values. There's value never gonna go down to zero,

you understand me. And so for me, I think about the intrinsic value in the human capital that each person has and your ability to consistently add value onto self. So the moment that I stopped trying to chase a goal of cash and things of that nature, and I said, well, let me just continue to add value and give value. Right, So more I give value, the more money a person has to give me. So it's the same thing as if I'm always worrying about like who has my money

in they pocket? Right, Like if you surround it, like I live downtown and I know that there's millions of dollars around me in circulation. Now how do I get into that flow of money? Understand me? What value can I add? So people start exchanging that money for my value. So like right now, let's say if I told you about course or a book that I had, all of a sudden, you go in your pocket and you give me some of your money because you just exchange it

for value. But if I just say broken, I have one hundred dollars, that's not the same you understand you, Or if I'm around you and I'm just thinking like, man, I get some money, understand me, Nah, I go straight for the value and only the value. So I don't chase money because when you chase value, money chases you.

You understand me. And it really goes to getting rid of your cognitive dissonance and your programming towards money and really just updating your mindset when it comes to money itself, like this is nothing Like cash is trash, you understand me.

And even understanding that concept like having all your money leveraged in cash, really push you at a big risk, especially as inflation rises and as the dollar decreases, and understanding the international monetary systems that we live in today, and those are not things that's taught in the average household of Black America. So yeah, we chase too much cash instead of value.

like what you just said, like chase the purpose. And it's like even for us, it's like, you know, for us, we feel like we're providing value when we're doing purpose and we like doing what we're doing as opposed to's just like I'm chasing a bag. But the more you chase money, the more it's gonna run from you.

and C Bank Brilliantly Boring since eighteen sixty five. Brilliantly Boring since eighteen sixty five is a service mark of the PNC Financial Service Group, Inc. P and C Bank National Association Member FDIC.

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So maybe I need to have some of my money leveraged in gold, right because it's a dollar decrease and people lose faith in this dollar. Now they may have more faith in gold, or they may have more faith in treasury bonds. Understand me. Now, understanding that just aspect of thinking, which probably somebody who may be listening to this for the first time might not understand still that concept, like you really have to sort of get into it

to start understanding stop thinking transactional. But for me, it's the same thing when it goes towards anything in diversification, like, yes, I may have a book, but what a booksells decline? All right, well maybe I can do speaking, well, what if the speaking events decline? Understand me, Where I can start doing teaching? Well, what if the teaching Well I got a product, Well, what about I can't do the product. Maybe I can build somebody's website like that skill set

diversification for me. So for me, it's always keeping yourself leveraged so that your value never goes to zero. You minimize your risk at the same time, you understand me and you can continue to have power or purchase and power on the marketplace. So with black folks, we should never always have have our money in cash, and we should have a diversified portfolio with different commodities and assets that we can leverage with and learning how to hedge them.

actually pivot very great during this time. But I look at you know, minimizing risks, were more so thinking about what's the worst that could happen. Like last year when we were doing our tour, we were telling people that, you know, the stock market go be a bubble, things go bust, and people was asking, well, what would you do? And I just kept thinking last year, I told them that twenty nineteen was a year of the keys. Twenty twenty is not really the year where you just start something.

Twenty twenty was the year you already have something starting your building on it, you understand me. And those people who have something starting was building on it found themselves to have some of their best months, understand me, because they had skill sets that they can easily pivot, and so when one thing went down, they put all of their energy and focus. Now they may income sources not working, here is another income source that they was able to maximize.

an interest in peak for technology? When did this happen?

of technology. I read the Tech Insiders and just the different magazines and keep up with what was to come at all times. But really for the crowns, you understand me, because the crown that I wear is symbols, and really that's the important part on it. The symbols are a subconscious language. You can't tell a symbol no understand me the same way if you see a Toyoda emblem, the or Coca Cola bottle, the messaging from every commercial that's

been marketed to you, it's gonna start playing. There's landscape that they've already took over in your head. And so the power with symbols is that you know they have the ability to spark this inner knowing in you. You understand me. When we see certain symbols that's universal. Our DNA, you understand me communicates with it. Now in the hoods of America, when you watch the movie Colors, it taught black people the propaganda of gang you understand me and

how to wear wish colors throw up different things. Understand me. It sparked that interest all across America. And I think about propaganda understand me in the way of the same way I think about design. Understand me. And I think about fashion as a particular technology that communicates who you are. Understand me, And so for me, I create products that

communicate problems but crates. So when I think about EMF electromagnetic frequency protection, and I think about the five G stuff, right like, everybody went crazy for the five G for a couple of months, but we was a couple of years ahead, just thinking about more, so not even just five G, because the five G implications go beyond you know what people think about the dangers and more and so go about the Internet of Things and super surveillance

and all of that stuff. But when I think about any technology and the harmfulness that comes around it, how do you protect yourself? And then how do you communicate a problem without going into that conspiracy world? You understand me? Like I'd rather be like, look, I have MF protection ZORBS and then they're like, what I need that for? I was like, well, let me tell you some of the problems that of rise. You know what I mean.

Chicago Tribune actually did a study on cell phone technology and say that it was actually over the allotted rate that cell phone should be emitting radiation. So you may have it in your pocket and it may me messing with your little swimmers. Understand me. I'm just saying, you may be getting headaches and not know what it's for. So my way of first creating the solution and then bring the awareness to the problem. And so I said, well,

let's combine fashion and tech. You understand me, Let's put this technology in there, because not only am I have you representing who you are. You understand me when you walk in the room, but it's protecting your mind at the same time. So it's really like a quadruple dimension. Like these symbols resonate so that you can tap into that universal mindset. You represent that universal mindset by wearing them, and you protect that mind you understand me all at

the same time. And then we got augmented reality coming next. For the Crowns.

the only metal that doesn't rust. Now, ancient societies have been mining gold. It's been used as a money for over five thousand years, and it's been mindful of one hundred thousand years when you go into the deep sciences of the Ananaki or the Egyptians or even in the UK, and even today they utilize it in cancer and tumor radiation technology. And so the gold in your body, because it has a bio availability and you break down the gold, the only thing that's in there is dionized water and gold.

And the thing people always ask them, do I need to mix it? No, you just take it and you drink it. And so what it does for me is it increases hand eye coordination, mental acuity, which one of the best things. I like lucid dreaming because some people always tell us they had their first dream in years. And it's funny like people that say it made me smarter, and we don't market it that way. But the side effect is this that you have the hippocampus area of

brain which regulates moved memory and learn it. Now. Of course, after the age of twenty five, you understand me. Your neuroplasticity doesn't work the same way. And so when you drink it, especially if you drink it before you go to sleep, it's going to get you into that deep stage of sleep by a way sleep. And so when you in that deep sleep, your brain actually secretes a fluid over the ridges of your brain and it clears

out neurotoxics, so you much clear throughout the day. Now, some people eat at the ten o'clock and it messes with that function. So sometime you wake up and your brain is a little foggy and things of that nature. You need a whole lot of coffee, so you can we know some guys like that, yeah, I mean, you know, especially in an entrepreneur world. I used to have I

used to need coffee, like addicted to coffee. And that's one of the things that it actually does is it helped curve certain addictions, like coffee addictions, you understand me, and London, it was used to curve alcoholism. But to my point though, the fact that when people go to sleep and they get into the deep sleep, they become

much more well rested, you understand me. Their brain is much clearer, that moved memory and learning is now facilitated to when they wake up they feel sharper, you understanding. They neurons are connected, so now their memory is increased and things of that nature. So now they talk about, oh I ain't got smarter, I'm more focused things of that nature. The average person doesn't get the correct amount of sleep, and when they do sleep, they don't sleep

based on a biological function. They sleep based on their work time and when they need to get up.

swings and all kinds of stuff. And it's just like, that's why there's a reason why, like pilots have to have a certain amount of rest time, and like truckers have to have a certain amount of trust because it's like your brain is not fully functioning at a high level if you're tired. That's like the easiest way to really explain it, Like your brain's not sure at a

high level when you're tired. So we can talk about business, but we also have to talk about health if your health isn't there, and that's a major part of health for sure.

do it later. And to me, that idea of tomorrow is for procrastinators, you understand me. It's for people that are lazy. And I remember when I felt like I was procrastinating and I wanted to get certain things done, and I actually took a course on how not to procrastinate. You understand me, Like that's the type of person I am, Like, I want to study self. Understand me. So I started

studying the science of procrastination. And so it's like, let's say that scientists had did a scan and a study on a person that procrastinates and the task that they actually need to want to complete, and there was a correlation between pain and procrastination. You understand me that when a person thinks about a task that they don't want to do, it lights up the same signals in a

brain that pain does. So performing that task would literally be painful for instead, they're like, you know what, I'll do that later, you understand me, because it's too painful to go to that threshold. So that's why I consider procrastination the abortion clinical genius. Understand me, Like, instead of going through and birth in that thought, you are afraid of that. And there's a part when a woman gets pregnant to where she's about to give birth. It's called

the crowning face. It's the most painful aspect of it, trying to push that baby out. Yeah, that's when she kind of want to retort a little bit like nah. But for entrepreneurs, you have the idea, understand me, and you have to go through that painful process of keeping that idea protected during the pregnancy of that idea and then when it's really time for you to give birth to it, that's when you might procrastinate the most because that's when the fear comes, like, damn, what if I

actually successful with this whatever it may be? Understand me. So a lot of people procrastinate and their genius never gets birth, that idea never comes to fruition. So for me, I think, especially after I fired my job, I just knew that it was all dependent on me, that there's no paycheck. I'm definitely not going back to a job. So I knew that whatever that parachute that has to open when you jump off that cliff, that I had

to make that my work ethic. Understand me. So I find a way every single day to get something done, you understand me. And then doing something every day, I assure that I don't procrastinate.

do list and that kind of helps me. But even with that, I don't always finish everything' about to do. So like, do you have like a set thing where I like, I'm not going to sleep like my man Spurgo shout out to Spurgo. That's what he was like when he was just starting out some T shirts. He was like eleven years old, twelve years old. He was like he did he made it a point where he told his mom He's not going home until he got

rid of every T shirt. So he didn't have an option of going home until he got rid of his T shirts. Like you know what I'm saying, So like what's what's your what's your your method that you use for procrastinating.

understand me, rather than just creating strict standards. So and management, especially in business terms, is and ministering your activities to get to set obligation and goals. So for me, every day I have to think how I'm going to manage myself. Do I focus on Goldwater today? Do I focus on nineteen Keys today? Do I focus on the politics of the world? Do I focus on the revolution?

know what, we got to focus on the people. Understand me. I have to create the training regiments. We got to go out there and show them what's the time and what needs to happen during this time. Understand me. So it's more so a system of management every day. But then in my book, paradigm keys solution based mind reprogramming. I do outlet a regiment and win in the morning and throughout the day. You understand me. And really, I take cold showers and I've been doing that for about

two years. And them cold showers is to remind you daily, yo, And they remind me of my goal because it's an incantation, like it's a physical thing that's also attached to your goal. Yeah, so when I wake up, I know it reminds me of what I'm doing it for. So now I'm thinking, like you took this cold shower, what you take it for? Understand me. Now, I got to think of a goal that I must complete. But it's true and tried and

test it anytime that I win. The morning, I wake up, I do my push ups, I get in some meditation before I touch this phone, so my brain not reactive. I take my gold water, I do my cold showers. I burst my teeth with the opposite hand, I may read. My mind is ready. I make my bed up. You understand me. I smell first thing when I get up. If I follow that regiment, Understand me, my mind is looking for the next task. Understand me, because I'm already on the road.

kind of like relax. You and Susi and so I used to live in Hawaii and any island that you go to, people are more relax, laid back, don't worry, which is a good thing, but it's also kind of like it can you. It can kind of like make you to the point where you don't want to do anything right because it's like, but when you shock your system,

it's like cold, so like you wake up. So I say that to say little things like that, you have to change your patterns, like you said, like brush your teeth with the opportunity.

have to think. Understand me. That's putting no pressure on yourself, no growth whatsoever. It's just a routine. Which is why you can become comfortable as an entrepreneur because you get used to a certain level. You understand me, and in that level, there's no accomplishment in the maintenance of a level. That's just routine. You understand me. It's not until you want to go to another level. Now you gotta grow. Understand me, and so it's about neural growth. You understand me,

because now your brain has to think. You're using the opposite hand. Do I go up and down? Do I go a rotate? You understand me. Now your brain is actually functioning.

way everywhere. So little stuff like that has seemingly important. I like what you said as far as like entrepreneurs becoming comfortable, because like people say, you can become comfortable at a job, but you can also become comfortable as an entrepreneur. Absolutely like you to making enough money you survived on whatever, how much money is whatever. But it's like you're at that level, and it's like now to make the next level, to start a new business, to

enhance your business, to hire new people. It's like, now that's scared. Even though you've already made the first jump, you still have to continue to It's.

a couple more days. And yeah, when I turn back left, I came back and the homie was coming out there, my good brother Pop Darby, and so we went to the what's the days you understand Me? And there's some diving and things of that nature. And I actually it felt like now I felt like I've been to Mexico. Now, I felt like I connected, you understand me?

And I give all of that to my students. And so we do the New America, which is really explaining what the world is. You understand me, and how it's going to artificial intelligence and mobilization, automation, digitization, You understand me, and if your skill sets don't include those, then you're not leveraged the right way. And then it was also explaining the sad stress, anxiety, depression, suicide, that as these things continue to mount and increase, that that emotional turmoil

starts to uprise as well. So it was a combination of teaching both of those classes. We went over new business structures, concepts, neighborhood networks, We went over the most valuable skills when it comes towards artificial intelligence and it comes to astract entrepreneurship, a multitude of different things. We really laid out a really good framework and then when we was done with that one, we moved towards the

Web standard. So we had the market keys because as the recession had just hit, I thought about twenty twelve recession and was thinking that during that time we had to go through it along. Understand me, but it said that this is a recession everybody has to go through, but nobody has to go through it along. Now we have social media. Now we have all these digital entrepreneurs that can help teachers and help cultures through this time.

So I said, well, let's put together this market keys, me and Chris Cole so that we can actually teach skill sets that a person can leverage during this time to produce them income. And now we have students that's constantly hitting us. I made five thousand a day, I made ten thousand this week, blah blah blah sa. But it was like, how do you give somebody something applicable, not some motivation without instruction is dangerous, you understand me, Like,

I never want to do that. So it's like, let me teach some real skill sets that's going to be valuable. So we put together the market keys, and then we start put together the Web standard, and the Web Standard, of course is you know what we just went over, but that system of accountability, how you go towards wealth, how you understand the money markets, understanding the history of money. You understand me understanding portfolio diversification, skill set diversification, marketing business.

And then we have the part where we have a million dollar Bitcoin initiative where our students receive one hundred dollars in bitcoin when they go to the largest crypto conference that's going to be held out, which is Digital this year because of the COVID nineteen. And then they also receive a Grammar silver, they get one of my books which is called nineteen Seas of Content, which I

only give out during my master classes. You understand me, and it's my strategy to how to produce and monetize content. It's like a bible for you, you understand me, And a multitude of other different things that we give them, Like we went over how to get your family backed by gold, and that was a really powerful one because the Wealth Standard initially was going to be called the

Gold standard. You understand me. Understanding why money's not backed by gold and that you know these particular things never actually really pay off debts, is only a promise to pay. Really break down the history and really get into the money systems and understand the type of system that we in. But we really give people financial education that they can utilize.

And then I really want you to go to the West Standard first, and then I believe you ready for market keys because we got a lot of parents now they want their children to trade. But it's like teach your children money a financial education first, don't give them a skill set that make them money, and then they're still terrible with money management. You understand me. So I would rather you go through the West Standard first. And

we have the product development course. So the product development course, because all our products are vertically integrated, we don't white label anything. So that means that we're going to teach our students everything you need to know as far as producing a product, give you one hundred K blueprint towards producing a product, and then also give you an MOQ of fifty products so we actually go produce your products at the same time, the labeling, the branding, the marketing,

everything that needs to be done within this course. It's a real from ideation to shell type thing. And we're going to pick five students that's a part of the program to where you know, we the mentor partner with them through the process and they get two hundred of their product actually made through it. So we have that, we have a bunch of things coming. So we have the all minuted reality, we're teaching a course in a minute reality and coding as well because that's part of

my Mad Skills program. How many students in right now We are close at about five hundred. We just started a couple of weeks ago.

of it. But if you don't understand money and money management and the money market and things of that nature, you're really not prepared for everything else, I understand me. So, like the product development courses a separate one, but unless you went through the Well Standard, you're a part of that network. You won't get access to that, understand me. Same thing with the augmented reality, same thing with the coding. All of those are only available to our networks.

And so the Black Dreams Matter was more so saying that most of our movements about dead black men and women, none of them encompasses the life while you're living. Because if you worry about somebody dream, you really thinking about the value of that person and wanting to help them actually produce that dream. And so we created Black Dreams Matter as a counterproduct to say that we have to care about each other while we live in not just when we die. You understand me, And so I want

to see your dream actually flourish. And so that's been going probably for about five six years. And that was just more so a thought campaign, a concept and to think about the world instead of waiting for the next black man to die for you to care, think about the average living black man that you walk past, who has a life, who has a dream, who has an idea that you don't care about. But if you became a headline and you're streaming for.

to pick up that information. So yeah, the wealth standing. Like I said, I've been checking it out and I appreciate you giving us a discount exclusively for EYL community your rock. So you're gonna put the link in the buy if you're listening to this on YouTube or Apple or Spotify, the link will being a description and just enter code e y L e y L. You get a special special discount that only E y L community gets the biggest platform that So yeah, I appreciate that, man.

But any any last words that you you want to leave the people with, how can they how can they contact you? Social media all that stuff?

how do I do business with my family? You understand me? And one of the things that you should come together and think about is what's our vision, what's our mission, and what's our values? Understand me, because if you can agree on those, then you're ready.

all have for each other. So when you think about your family, it doesn't just speak about the people that's you know, you share DNA with, or share marriage certificate with, and things of that nature. It's really the people you spend the most time with, the people that you can build with. So if you have three to five individuals that you can mastermind with, consider them your family and start building with them. Because a family is a microcosm

to producing a nation. And without a family unit, without a mastermind unit, which gives you access to information, knowledge and tools and resources you normally couldn't achieve on your own, we will never get to where we want to be as a people. We can produce the greatest ideas, we can have the greatest concepts, we can talk the greatest shit in the world. But without a family, there is no web standard. Without a family, there is no power.

And every other community and culture in the world knows this to be a fact, and they knows this to be true. And if you want to think about the greatest thing that white supremacy has ever done, it's kept the black family separated.

conscious content as junk food. You understand me. They get addicted to it, but they don't really utilize it to where it actually manifests a change. And the information in my book is so that you can do an instant reprogramming by following the steps and the information that's actually in the books so you can execute.

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