Do You Need a Book? A Podcast? Tik Tok? Finding the right marketing strategy
Episode description
Do you own a small rural or regional business and feel bogged down or just completely overwhelmed by the thought of marketing? Do you use Facebook or Instagram, but aren't sure where to turn, to take your business to the next level and build your community?
Top social media and marketing consultant, Jenn Donovan has recently released a book; Small town, Big impact: 107 Simple Marketing Strategies for Regional Business Success.
Jenn is a country girl, who lives in Yarrawonga, NSW. So she actually understands rural and regional life. In this episode, we discuss
- Why you should't be afraid of sending emails to your list
- How to create a lead generator (for emails)
- The difference between posting on social media and a social media strategy
- How to decide if you should be adding Tik Tok, a book or even a podcast into your suite of marketing channels
- Is Twitter (or X, as it's known these days) a dead channel these days?!
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