26 | Happiness & Success w/ Josh Whitaker - podcast episode cover

26 | Happiness & Success w/ Josh Whitaker

Jun 27, 202236 minEp. 26
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Episode description

In this episode, Chaz Wolfe converses with Josh Whitaker about his entrepreneurial journey, the potential of NFTs, and the importance of a value proposition. They delve into the role of a co-founder, decision-making in business, and understanding your target market. They also discuss the bigger picture in business, the relevance of happiness, and recommend some books. The episode concludes with a talk on networking and the 'Becoming a King 90-day Intensive' program.

Transcript

On today's episode of gathering the Kings. Because it just got me in that mindset to stop trying to do everything myself that I'm the best at it. Even if I am the best at it, you can't you can't do it all. You are listening to Gathering the Kings with Chaz Wolfe featuring fellow 78 and even 9 figure business owners who have real battle scars from business and life, but have prevailed as the king that they are designed to be.

We welcome high performing entrepreneurs to the stage in order to reveal the real of the real on what it takes to build a successful business today. We dissect the good and bad decisions they've made along the way to give a true and accurate picture of the journey of success and how you too can get the Through this dialogue, you will learn the value of growing your network and surrounding yourself with power players and kings like today's guest.

Grab your pen and notebook because we're about to dive in. What's up, gathering the king's nation Chaz Wolfe? Today's guest, Wittaker takes away the stage guys because he's had multiple businesses, multiple exits, this dude thinks at such a high level, but we break it down to super practical things that you can take away for your business. The dudes in cannabis He's been in drop shipping.

I I I can't even regurgitate everything that we just got off of the the pod talking about, but, get your notebook and pin. I know I say that to you every time, but you need to be a student. Josh is gonna drop some nuggets on you. Alright, everybody. Chaz Wolfe Gathering, the Kings. I've got Josh Whittaker at the stage today, the king stage. Welcome, dude. How are you? I'm good. How you doing? I'm good, brother. It's a Tuesday when we're recording this.

And, you know, I love Tuesdays because I have I have a team meeting on Tuesdays. And I just love getting with my team, man. So that's why I love Tuesdays. That's why that's today is a good day. Tuesdays because of taco Tuesday. I got got a nice little taco Tuesday friend group that we, we go out. Even if I don't make it out on the weekends, dude, taco Tuesday. That's awesome.

I actually have, one of one of my team leaders, one of my store managers, actually, for one of my franchises, just is all about taco Tuesday and and is always sending me stuff. And when we if I go there, she's always bringing it up. But I've, you know, I like tacos. I like Tuesday. I've I've just I've never really put them together like that, but there's so many of you out there who love taco Tuesday. Yes. Yes. Plus. Josh, what kind of business do you have, man?

Well, I have a lot of different businesses. I my I guess the kind of pay the bill's role, I guess you could say, is a fractional chief marketing officer. So for businesses that can't afford a full time, you know, chief market officer. They can rent me for a few hours a week. Sometimes it's a few hours a month. That's the the the the job that I just I just love to death because I love marketing. I love strategy. I love startups.

And, I'm working with some just crazy, unbelievable, amazing companies. And it's just so fun for me. I would work for less money, because I love it so much, but but my real business is is CBD. It's cannabis. It is, I have a manufacturing company. I have a fulfillment company. And, of course, we do marketing for CB brands. So sure. Just, almost the one stop shop for for Cbd hemp brands. Wow. Okay. Well, we're gonna dive into both of those.

I'm sure, but My question at the beginning is always the same, which is at this level, clearly a king in the business has the language we like to use here on the show. Doing 7 figures plus plus plus with multiple businesses, it sounds like. So I wanna know at this stage in the game, like, why do you still play? What keeps you going? Oh, fuck. Couple of things. Number 1, I feel like if I retire, I will My mind will die will wither away. I love this stuff, man. I love startups. I love mentoring.

I I just I love it. I I don't know if I'll ever stop. I don't think I will ever stop Richard Branson still going, didn't he? Yeah. Exactly. Yeah. Donald J. Trump. Right? Like Yep. It is. Yeah. That's a that's a that's a guy beyond the years that we're supposed to be given. Right? Yeah. Well, awesome. Okay. So so you you're designed for more. And you haven't quite gotten there yet, it sounds like, which is awesome. I I love the passion, honestly, that's in your voice.

It actually got me fired up when you were talking about the the CMO stuff because, that's how I feel about just more. It's never been about necessarily the money or influence or having a special name or being, you know, a celebrity of any kind fame, but it's just been like, more. I did I did more. Just like, let's go go and get more. More. Like, come on. Let's go. Let's go. Do you do relate to that at all? Oh, yeah. Yeah. Definitely. Definitely. Yeah. Yeah. It just it's exciting.

Yeah. One project after the next. Let's go. Especially with marketing, man. Like, I mean, marketing, the industry itself is just, you know, changing right before our faces over the last, you know, 10 years, probably. Yeah. Agreed. So That's awesome. Okay. So Let's kick it back a notch. Let's go back in time before you were the big shot that you are today. And, let's talk about, you know, some of the decisions that you made. I'd love to know, before we get into good or bad.

Like, where did entrepreneurialism start for you? Like, did you was it was it with marketing originally, or did were you a sales guy? Like, where did you where did you get introduced to wanting to do your own thing? When I was eight years old, I'm from Texas. And, I live in Denver now, but I'm from Texas. And, my high school was blown away by tornado. Bo. And when we finally went back to school, a couple weeks later, we went to a, a temporary, you know, location. It was an old Piggly Wiggly's.

They erected, like, some Big League's, some some temporary walls. Yeah. Yeah. And we, just had school there. And What I noticed was all the kids still had the quarters for the vending machines, but there were no more vending machines. They they blew away. And so what I did that second day of coming back to school is I went to the gas station that was near my house, and I just bought everything that was a nickel. So that was gobstoppers. That was gum. That was tootsie Rolls.

A couple other things. I just stuffed my pockets as much as I could I went to school, and I stole them all for a quarter. Yeah. You know, someone earning five times ROI. Right? 5x ROI. Did that for, about 2 weeks since I got caught. Hot. What do you mean caught? I don't know. What is that in a business? Eight years old. Caught by who? Yeah. School people or your parents, what? Yeah. That's the teacher. Yeah. Yeah. Definitely. They they weren't having it. And, but I didn't stop.

I'm I mean, I'm just thinking in my mind, like, I have an eight year old. I'm just thinking if if if my teacher called me and told me this, I'd be like, Wolfe, first off, where's the money going? Where where she's stashing the money? Number 2, like, congratulations. Can we get a certificate of entrepreneurialism or something? You know? Yeah. Absolutely. Okay. So so you get caught. What happens? So, my best seller was gum. So what I best seller.

So the problem was the gum back then were these huge, like, chunky pieces that were wrapped. You know? Yeah. Happy toffee is today. And that was just still too much. Right? So what I did was I found those stick packs. It was like juicy fruit, rig leaves, big red, that kind of thing. Sure. Yeah. We bought a bunch of those. Because I could conceal them easily in my pocket. Yeah. They'll sell each individual piece for 25¢. 25¢. That's right. Yes. So I did that for a couple more weeks.

And then I went to I was at Walmart with my mom once, and I saw, what do you call those, supersize packs? Oh, yeah. Oh, yeah. Buy 5 packs to get an extra free. So I'm like, oh, man, I'm just making more money. But, of course, I got caught with that too, and it eventually stopped. And they shut it down, But all my money was going to baseball cards. So then I just started diving in first into baseball cards and Yeah. I volunteered at the local baseball card shop. That's right.

Or, like, literally, you know, eight, nine years old, they were letting me just kinda hang out and learn. So Sort stuff. Yeah. Exactly. That's awesome. My brother-in-law owns a a car shop now. And and it's a whole world. And so I'm sure you're still very familiar with all that, but, it's like its whole industry. It's not even a it's like a It's like real deal stuff. Yeah. And Gary D probably, Oh, yeah. So I'll pump that up a little bit too. Uh-huh. Yeah. That garage sales. Yeah. That's true.

And now NFTs have have naturally, you know. Right. Yeah. Absolutely. Well, dude, that's awesome. I I I so relate to Chaz, you know, being a kid trying to trying to you know, rev rev quarters together and get something. I love that. Tell me about in in the in the journey of business, maybe in the cannabis business. I'd love to hear about that since that's a little bit of, the conglomerate of what you have.

But in the in the early stages of that, give us a give us a good decision that you made that really add a voltage you forward? Let me let me answer that with a story. So I watched I love TED Talks. I watched this TED Talk once about, startups. And I can't remember the guy's name. Bill Gross, maybe. Found he's the founder of Ideal Lab out of New York. Okay. This is a long time ago. It was just, you know, 10 years ago. And what he did was he studied the top startups and what made them successful.

So he studied I don't even know how many tons, tons of startups. And he's like and it's not the ones that are just, like, eking by after 3 years, but these are the ones that went to the moon. Right? Yep. And what he found was it wasn't the idea. It wasn't the people. It wasn't the money. Consistently, it was the timing of the idea. So the the best decision and this was before, mean, I made this decision not knowing what I just told you.

But I moved to Denver right when recreational marijuana became legal. And I didn't even smoke pot. I just said, I gotta get into this industry. Like, what what do I do? How do I how do I get in? So the best decision was recognizing the timing of something and jumping in. And I went from a a tiny little web dev shop with literally 2 of us plus an assistant to, just blowing up. I mean, literally within 3 months, we had, I don't even know, 9 employees.

I mean, we we only had one competitor and and they weren't good. So, if we we rose to the top really quick. Yeah. That's I mean, there's so much to unpack there. The the timing of that. What what makes me think? Like, when I hear that story, what I think of is this. Like, even, like, we just talk about Gary V and NFTs or you can you can equate it to timing of of anything. You know, I bought Bitcoin many years ago or whatever. Right? Real estate, different times, you know, ups and downs.

But in that moment, when you were just like, okay. How do I get in? Was there a doubt of have I missed it, or was it I knew that was early, and I just gotta figure it out. Yeah. Definitely. Definitely. I I knew I was early for sure. Okay. Yeah. How did you know that you were early? Because, because it had just become legal, and I knew that somebody needed to capture this market. Right. It's, I mean, this it's no different than an ST market right now.

Some some marketing company needs to or they're probably already working on it. Some marketing company needs to be out there claiming to be the NFT specialist. And just why I just FYI, I am doing a project right now, launching NFT for a tequila brand. And I don't think I'm not recording all of this and and writing up some SOPs and And, I'm not saying I'm gonna start the marketing company by any means.

Right. But I will have a process in the system, and and I will be able to blow NFTs out of the water when I get done with this for sure. But the point I'm trying to get is We're at the exact same at these, that same scenario here. Somebody needs to own this stuff. Because it's it's it's not rocket science. It is there are very specific things that you need to do to make a project successful, and it's it's, it's not that hard.

Yeah. And so I I what I'm trying to relate to, from Wolfe and many entrepreneurs, obviously, were idea guys and gals. And so we've always got all these ideas, and we never do anything with them, right, because that's what most people do. Yep. And so in that moment, when you had this idea, you initially thought, okay. Like, I gotta get in. Let me let me figure it out. You didn't necessarily have doubt around being too late.

But even what you just said about the NFTs of, like, someone should do this. And then your second thought that you thought out loud was someone probably already is. Chaz doesn't necessarily stop you from going and doing it, but tell us why because most people think that, and then they stop. Right? Absolutely. Yeah. You're you hit that on the head. For sure. Most people assume it's already being done and just won't go won't put put forth the effort. So why why did you continue with cannabis then?

Oh, I know I'm gonna be better than anyone. It doesn't matter. Like, I I know beyond the shadow of a doubt, I'm gonna do it better. So even if there is competition, I'm gonna do it better. Yeah. That that was that was that was easy. And so the mindset there is I know what I'm doing or what I'm gonna be bringing to the market is valuable, whether someone else has done it or not. I know the value that I bring, and someone's going to wanna pay me for it.

Yep. Yep. Excellent. I'm just I'm I'm relating this to, you know, the agency owner who's listening or the, you know, the flooring guy who's listening or the, you know, you name it, right, every type of business. The franchise owner who has one restaurant. Right? And they're thinking about, wow, if I go to that other part of the city, but there's all there's already that pizza parlor over there. Right?

It's the same mindset of limiting thinking that you're referring to, but you just said, no. I know that I can do it. I know that the market is there. I've done my research, so I'm just gonna go for it. Yeah. Yeah. Is your pizza better than that guy that's over there? Right. If it is, go. Go for it. If not, why are you even in business? Yeah. Absolutely. Absolutely. Okay. Let's flip the script. What about a bad choice that you made?

That was just, like, detrimental save us time and money right now by listening to this terrible decision that you made. That is a very easy one. Easy one. Okay. Very, very easy. I needed a cofounder for for one of my companies. Like, if you're gonna raise money, you really need a cofounder. And I needed a cofounder. And I, it it is not easy. It's not easy to find a cofounder.

I mean, you know, you've you've gotta find people that you like, you know, you're gonna be working with them for a long time. And you've gotta find a person with the same, you know, similar morals and similar work ethic and and they compliment you. You know, I'm not a systems and processes guy.

I'm an idea guy, and I I I love the creativity of everything, but I've gotta give somebody else to do all the busy work so I chose a friend who fit the who fit the bill perfectly on paper Like, I mean, to the tee, like, it is, like, people would tell me, wow, how did you find this cofounder? This is amazing. Right. I don't like talking negatively about anybody, so I'm gonna hold that in. But let's just say the morals and ethics well, even the work ethic, did not.

Let's just say nothing panned out. Well, how it was supposed to. That's so important. And the cofounder, none of that would none of that was true. But she was a friend, like, a long time friend. And, I mean, we've we made it work what we needed to, but in the long run, no, it it just is not good. God, Chaz choosing a cofounder. Man, it's just so difficult, but, god, you've gotta be so careful because Yeah. Your entire existence is riding on the that person could just screw it up just like that.

Right. Now some of these guys are are listening to you say cofounder, and they're like, bro, what do you mean by that? Like, what do you I I found it. It's my company. You know? So Really, what you're saying is that, you know, whether you call it visionary integrator, CEO, COO, 2 guys, 2 gals, one guy, one gal, whatever, you need someone to run with that can compliment you in order to scale.

But because do you find that it's possible or maybe just your chances are less if you you don't have that counterpart to be able to get to, like, really, like, 7, 8 figures. Hands down. Yeah. For sure. You can't do it all yourself. Oh my gosh. Yeah. So I'm working with a company right now called PinePoint. It's a psilocybin and ketamine treatment telehealth company. Okay. So we're just launching, and people are gonna call in for treatment and they're gonna be directed where to go.

Well, 1st of all, directed if it's even right for them. That's number 1. Right. Directed where to go to a reputable place that is gonna provide, you know, good treatment for typically PTSD, but a few a lot of other things. And we don't have a doctor. We we don't have a medical practitioner. We have a guy that has raised a bunch of money that is just really good at systems and processes and seeing things to the finish.

He's had one successful exit just just a, you know, great guy and then a great worker but we have to have that medical person. And that medical person did not start the company with us or with him. Right? It's but it's still a cofounder Right? Right. That person is getting equity. And so that is just so badly needed because they compliment you you just you have to have that. And and it doesn't matter. Like, you just said a restaurant. Right?

I mean, what if something Chaz what if what if I'm I'm snowboarding and I and I, you know, break a leg And I can't go work the restaurant for for 4 or 5 days. Your cofounder is gonna fit in there. Right? Right. It's just important. A cofounder doesn't mean it's a fiftyfifty split. It just means that somebody that compliments you and you can fall back on and and, man, even just bouncing ideas each other. Oh my gosh. Just that alone is worth it. Right? I mean, that's Yeah. Exactly.

I think that there's a lot of a lot of things that you gave, that you know, watered it down for for lack of better terms because it doesn't mean that that, you know, those other companies can't have that or or do that. It's just gonna look slightly different. Maybe it's a maybe it's somebody that you hire that has great potential. You're a young guy.

And and you you bring them into that seat, but what you've identified more than anything is that there is a seat, whether you realize it or not, it's vacant and you gotta fill it, with someone who can counter counteract or or help, some especially as as business owners Chaz entrepreneurs. For the most part, we're we're a little over the place. We got a lot of ideas. For workhorses, you know, but we kinda get in our own way or or at least we can't pick up our own mess, maybe. Right? Right?

Okay. When it comes to decisions or, you know, the decisions that you've shared with us good and bad, is there a process that you follow or any sort of a discipline that you kinda come up with over the years of your success, around making decisions. Or smaller business or both? Both, especially if they're separate or if they're different. Yeah. Let's we'll talk about business because that's that's pretty easily defined. K. Still working on that personal life part. That significant other piece.

I'm still working on that one. That's a tough one. Business. I got that part. I mean, thankfully, I'm at a point where I can hand select, right, who I want to work with. Right? So it's it's, because of that, I'm happier. Right? I'm only working with people, you know, that fit these 3 criteria. So number 1, I have to like you If I don't like you, I'm not going to to work with you. That's that's number one. Nothing else matters if that one doesn't work. We just we have to get along.

And, so that's key. And, again, Chaz goes back to morals and ethics. Right? That goes back to to just start you a crappy person. Yeah. But it's yeah. I don't know no more shitty people. So, number 2, is the idea valid. Is the company is the company a good company? Right? Is it does it does it have it didn't have to have traction. Is it is it do I see the company be a viable success. Because it has some legs. Yeah. Yeah. Definitely. Those are the those are the 22 main things.

And then the third one is for me, and I don't this may not be a comment for everybody, but it's money. Yeah. Okay. So most companies that I used to go into contact with just didn't have the funds. You know, they would start a company and they put all their money into it. And then Shit. Where's the marketing? Right? I mean, I've got a $1000 a month. Now what are you gonna do with that? Right. It's you have to have money to market or to spend on sales.

And if you don't have that, it just doesn't it just doesn't work. You just have an idea. Yeah. Yeah. You've got a you've got a nice table, where you've drawn out some things. Maybe maybe some ways you're gonna try to help people, but but if you don't If you can't locate the people or or sell the people, you can't help them. Right? Okay. So you're gonna break that down here for, again, for the 6 figure owner who's listening right now and going, okay.

What does that what does that mean to my business? This. And what that means for right now, what Josh was basically saying is, look, you should do things Chaz, number 1, he said, bring you joy. Right? He gets to pick who he who he does. What was it? So that's the task that you're doing or if the business itself is producing a result that you like. So, like, for me, I bought edible arrangements, I don't even like to eat for, really.

I don't I definitely don't like to make fruit baskets, but I did both because growing that brand or growing my little regional enterprise when my twenties served a purpose. I was excited and made me happy to grow. Right? So that's number 1. Bring you bring a joy. Number 2 was, is there legs? Like, does this thing kinda can't scale? Can it go anywhere? What you're doing right now in flooring company or for me with Chaz of arrangements, am am I am I gonna just be at the 6 figure mark?

I might have one location, or does it have some does it have some meat on the bone? Can I go to four locations, seven locations? Can I have a 100 employees? Like, what's really the possibility here? And sometimes it takes them, like, sitting down, like, writing down some notes on a piece of paper, like, really giving your mind the ability to go, okay. What does this look like? 2 5 10 20 years out. Am I even still doing this in 2, 5, 10, and 20 years? Right? So, I don't know.

Anything else to correlate those things down to to someone who's maybe listening? So I think, you know, there's a lot of, there's a lot of talk out there about do what makes you happy. But you can't I I hope people don't always it seems like people are talking about it so much that you have to have something that makes you happy all the time. I'm not happy all the time. Don't get me wrong. I mean, I've got a I've got a drop shipping fulfillment business, warehousing business.

That's where I am now. I don't I don't like filling orders, but them. If somebody can't come into them, I'm I'm back there filling orders, putting, you know, Cbd products in a box and putting it and taping it. Right? Uh-huh. Like, that's not fun. Right? But So I think it's it's just it's an overall sense of happiness. Yeah. Yeah. But you you can't be can't be happy all the time even though it seems like a lot of coaches out there saying that, no, just find what makes you happy and just do that.

Yeah. That's not the full story, really. You know? I I can't I can't ever think of a time where I fired somebody, and it was fun. You know, I can't think of a time where we didn't hit a sales goal where we, like, had an awesome party.

You know, like, there's going to be things in the business, especially if you're trying to scale and trying to have a viable thing that's gonna be lasting, gonna be around for a while, something that you can give to your children or even just sell or have an exit, like you said, It's gotta be viable. And we just have to do some of the things that sometimes we don't want to, but I think that you're you gave a good picture of what it looks like. You can be picky.

You can you can set some parameters. You can generally have an idea, especially if you've gotten good at delegating and having team members compliment you. Then that you can you can get closer to that mark of doing only what you love. But, I mean, I don't know of any successful person out there that would tell you otherwise that they done only what they love. Right. Right.

Okay. I think the the other part about this from a marketing perspective is is that I'm able or I am so picky about who I work with Chaz it's also pretty easy to target these people Right? You know, if you know who your target market is from a marketing perspective, because you're so picky, then it's, it's a lot easier to market to those people than it is. The the broad swath of, of people around. Yeah. 100%. Yeah. I I'll even use this as an example here with the podcast.

Like, I had a guy the other day comment. I'm I don't know of anyone else that runs ads to get podcast guests, which is interesting. I mean, but I I love providing I love providing a good content. And so for me overall in my business, that's good. And so I had a guy who was like, why why why you have to be at 7 figures to get to to get on the show? Like, why are you so, like, you know, you're excluding all the little guys?

I'm like, no. No. No. This Like, it's the exact reason why I'm doing this show. Like, literally, I don't make money on this. Like, I'm literally interviewing guys like you so that way you can give back to the guy who wants to not be little anymore. Right. He was like, oh, you know, just thank goodness. He wasn't like it's just an internet troll just leaving bad stuff everywhere, but he actually responded back. Like, oh, that makes sense. I get it. You know?

Like, you know, sometimes we do things, that that have to make sense for the bigger picture. So especially in the marketing world. Okay. Speed round. You ready, Josh? Yeah. Okay. First question is this, a specialist that you're a marketing guy. I love this. I'm gonna I'm really curious of your answer. If you could only pick one metric, to track in all of your businesses. What would it be? I I hate to use the word happiness after I just kinda poo poohed it, but Yeah.

It really if if I went back, I said I would never go back into the restaurant business again ever after managing a bunch of restaurants when I was younger, but I kinda fell into owning a high end restaurant in Denver, Colorado. And I was just like, I'm gonna, like, blow this one to the moon. This is this is just too good to be true. It was just, like, a it's just amazing. And I hated it. I it didn't matter that it was one of Zachett's top 15 restaurants in the freaking country. It didn't matter.

We had an amazing chef, and and, you know, Bronco's players and and, you know, movie star. We didn't Chaz none of that matter. I hated it. Right? And so if it's one metric, it's God, if you're not happy, you gotta get out. Like, your entire your entire life is is just withering away. If you are not happy.

And if you are a plumber and you are an extremely successful plumber, but you're not happy doing the plumbing, then, damn, well, you've gotta figure out how to just hire a bunch of amazing people and and do it because if you are not happy And, again, like I said, early doesn't have to be happy every single day, but Right. Man, just overall happiness has to be there.

Yeah. Yeah. I'm picking up, like, purpose or fulfillment, you know, heading in the right direction, like, holistically, because to your point again, not every day, Whether you're the owner or the plumber or the both, there's gonna be days where it's good and bad. So very good. I appreciate that that perspective. I think that that's you know, especially since you, like you said, you kinda poo pooed it before. It's good. It's good because it's both. It really is. Yeah. It really is.

Okay. What book would you recommend that a 6 figure owner read Chaz trying to get to the sub bigger mark? Oh, there's 2. K. Go for it. We'll take a bow. I love the one thing by Gary Keller, founder of Keller Williams. Yeah. That was a great freaking book. Just You've got that huge, that just amazing thing that you're going after. You know, what can you do for 5 minutes a day to get closer to that piece? I I love that book to death.

But probably the book that's helped me out the most, is Tim Ferris's 4 hour work week. Okay. 1 of my mentors, was Tim Ferris's marketer. So just FYI, he worked. Hard. He never works 4 hours. Like, he's he's working 60 hours a week every single week, just FYI for for those that don't know. But the the reason why I liked that book so much is because it got me in the mindset of of outsource first. Yeah. Because when I read that book and that was probably 8, 9 years ago, maybe.

I I just it was always I have to do it all. Like, I have to do everything. No one can do it as good as me. And it was just like, if I bring somebody in, I I I have to manage them. I have to, you know, watch over them. And, really, that that book just drilled it in my head Chaz, no, if you if you get a project that that you don't know, first thing is, who can I look to? Who can I get help from? How can I outsource it? It's no longer. How can I figure this out?

Let me go read a bunch of stuff on NFTs. Now it's like, who are the players? I've got a call right after this with some huge player in the NFT space who just had a very successful launch. And I'm and I'm that's that's the way I handle it. It's It is I love that book because it just got me in that mindset to stop trying to do everything myself that I'm the best at it, even if I am the best at it at that It doesn't matter. Like, you you can't you can't do it all.

And that's Chaz it just drilled me. Yeah. Super, super applicable to to the 6 figure mark because that's most likely. If not, the reason probably in the top three reasons of why they're still 6 figures is because they're still doing most things. So Yeah. Great recommendation. Do you next question, do you intentionally network or mastermind with other business owners I try. I'm I'm so damn busy. You know, I I am very strategic with my time and I will play typical ball at a athletic club.

Yeah. Because I can mix fitness Sure. With networking. Yeah. Or if I go to an event, that event is going to be I'm gonna be surrounded by people that I either like a whole lot because they're, you know, good friends, or it's people that either I can help them or they can help me or we can help each other in some form or fashion. So, just the old networking, you know, the the events and stuff like Chaz. Not not at all. I don't don't get to go to those anymore.

Yeah. Yeah. I mean, at some point, I think that, you know, now you have representatives potentially, you know, who are doing it for you. That's part of what you were just talking about, but but, yeah, I think rubbing shoulders. Like you said, even if it's with fitness, I mean, that's what we're doing right now. Right? Like, I've learned today from you. We've talked about good things. You know? So Okay. Last question is this. You've got a lot going on on your world. K?

And if you lost it all, All of it was gone. All your all of your clients with the marketing, all of your ownership of of all of your other businesses. What do you do? Well, I would probably be homeless. I lost it all. So I would probably pretend like I am in college. And, this is not what I did in college. This is just what I tell every college kid that'll listen. Yeah. Yeah. I will I would find someone like Gary Vee, for example. I will find someone that I looked up to Chaz I aspire to be.

And I will beg them to let me ride their coattails. And I stay around the coattails, I mean, I will provide so much benefit to them that if I were to ever leave Chaz they will miss me dearly I I will do so much for them, but I will be learning from them at the same time. And and building up, I I will be I will be helping someone that is uber successful, be more successful. And they will love me for it, and I will be able to of course, I'll be very strategic on that. Right?

They're gonna be a good person. Right? They're not gonna just gonna, like, kick me to the curb after I've made them, you know, ton of money. Right? So that's that's, I think that's what I would do. Yeah. Yeah. That's great. I love I love the fact that, you are realistic and the fact that you'd be probably homeless, but you know, the scenario really is is that you at the bottom. Right?

Like, I don't have anything left, but you went right to your you went right to your what you already know because that doesn't get taken away. We know Chaz. Right? But Yeah. Absolutely. What you already know is that connections are huge. Adding value is huge. And so someone can walk away with that today. They don't have to lose their business. To take those two points away from you. You know, lean into your connections and and provide immense value. You provide value for people.

It's part of it's part of the podcast. Right? Like, If I provide value for people, whether it's you or or people listening, it like, that there's a way that that comes around, right, whether it's connections or business or or partnerships, you know, we get we get we get stuff all the time that comes across our desk because someone heard something or got value from something. Right? So I would highly encourage you guys listening to Josh on that, for sure.

Josh, how how do they connect with you as an individual or a CMO if they're looking to hire somebody or or whatever. How can they find you? I've probably the easiest way. I I guess probably Instagram. I'm posting more on Instagram. More on the story side. So you may not see a post since December on the regular, but just to put Josh from Denver, in Instagram, and you'll you'll see me there. There you go.

And by the time this is published, it'll it'll probably be a lot even more, but you'll be yeah. I'm really trying to hit, the socials pretty hard. I I have found that I can provide a lot more, wonderful information that way, you know, just share it with so many others, with one post Chaz reach tens of 1000, just because I found a new way to the ship something that saves 50¢ per shipment. Right? And every small business owner that ships something would want to know that. Right?

So I I love I love Instagram for Chaz, and so that's probably probably the best. That's cool, man. Well, we we obviously wish you the best of luck in all that you have going on and, man, You're at, like, with March right now. And so Denver is about to be, like, the season, like, opening up, snow is going away, hiking, and all sorts of outdoor stuff. Absolutely. Yes. Very cool. Looking forward to it. Alright, man. Well, hey. We really appreciate you.

Best of luck in everything that you got going on. Alright? Great. Thank you. For listening to Gathering the Kings. We hope you got a ton of value today and learned a thing or 2 about taking your business to 7 figures and beyond. If you desire more and want a community around you to help you get there, I want you to go to Gathering the Kings dotcom. That's Gathering the Kings dot com, and I want you to apply for our next becoming a king 90 day intensive.

We are extremely exclusive by nature as a group. What that means that we're really wanting only the entrepreneurs who take their business and targets super serious to apply. So if that's you, you think you got what it takes. To level up your business, I want you to go to gatheringthekings.com and apply. And we will see you on the other side.

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