Do you want to know how to improve your on-line marketing? It is simpler than you think but not often discussed by web site designers or social media people. You need these marketing pillars in place but you need a strategy on how to make them work for you. Find out in today's podcast from the Marketing Lab.
Should you really "Always Be Selling"? Or are there times when you would be better off doing something else instead. We can all feel a lot low energy sometimes but how do we counter this and how do we arrange our day if we can't get over feeling flat? Find out in today's lifely podcast!
It is true. Offline marketing still rocks. While your competitors are rushing to do everything digitally, there are many advantages to using off-line marketing. This could be direct mail, printed brochures, exhibitions, free talks and even traditional business networking. The digital landscape is becoming cluttered and it is hard to stick out. Offline, as fewer companies use these channels, the more you stick out. When was the last time you received a prospective letter? Probably a while ago. Wh...
Own goals are bad in football but absolutley vital for your business. You must have goals otherwise you are unlikely to achieve them. People hate setting goals because they usually don't know how to achieve them. Find out how to set and achieve your goals in this podcast.
People don't trust salespeople. Everyone has bought something that they later regretted. So, they automatically distrust salespeople and business owners looking to sell to them. However, it is important that your prospects trust you. So how do you become a trusted advisor to someone you have just met? This podcast shows you how you can build trust with your target market.
How do you get your prospects to trust and buy from you? Part of the secret is to have good copywriting. Every business person knows not to turn up to a networking event in a hoodie, with greasy hair, dirty trainers and horrendous breath as these repel clients. However, many businesses have copywriting that does exactly this. If you think your web site copy, e-mails, direct mail or brochures could do with some more persuasive copy then this is the podcast for you.
How do you get more from your networking? Are you guilty of using cheesy business chat-up lines? You need to go into a networking event with a plan. Find out how to develop a networking plan to win more business. Discover some awesome business networking lines for finding new clients and we reveal how you can get out of a networking conversation that is going nowhere.
Stop lying to yourself! We'll show you how to transform your business, help your clients more and have more fun. These 3 very simple strategies will show you how to rapidly grow your business. We like to keep it simple so that you can easily apply our advice and grow your bottom line.
Why do some people believe that they should pay very little for your professional services? Why do they seem to think that their project is just a 5-minute job that anyone could do? If you have ever been in a meeting where a client asks you to do £2,000 of work for £200, then you are not alone. You can avoid this situation by sharing some of your secrets to highlight your expertise and abilities. Have a coffee and find out how on today’s podcast.
Find out how you can triple your time to do the things that are important to you. Few entrepreneurs and business owners have enough time to do everything that they need to do but many of us are busy fools. Take 16 minutes out of your day and discover how you can create more time to spend on the important stuff and grow your business.
Did you know that a USP has three components? Why is this important? Why are most USP's plain awful? A strong Unique Selling Proposition can make all the difference to your business. It distances you from the competition and explains why you are the best choice for your target market. Listen to this episode and find out how to can tailor your USP.
Find out how to double the profit you make from each of your clients. This is the show for companies who want to help their clients more and make more money.
Do you want more clients? Do you want more of the right type of clients? Would you like to hear 3.1 ways that you can quickly and easily double the clients you want to work with? You'll find out how on today's podcast.
There is a lot of competition out there. Companies who get in the way of you making more sales. Businesses who undercut you in an effort to win more work. People who distort the market by offering sub-standard services and products at a very low price. You can beat your competition by having your clients and prospects know, like and trust you more. Forget about engaging in price wars. This is a battle for trust. Win the most trust and you can keep and even increase your prices. Find out how on t...
What do your clients really want? Find out the three things that you can do to attract more clients to your business today. Marketing is no longer about who makes the most noise. It is about who can inspure the most trust in their prospects and give them the best experience. Few businesses have a customer experience process- by developing and using one you can propel your company ahead of the competition and retain more clients.
Do you want to sell more? Find out what helps you sell your services and products along with 4 simple steps that you can take to increase your sales closing rate today.
What are the 3 simple things you can do to build your client base and improve your network? Why do you need to be a 3G advisor (nothing to do with mobile phone signals)? Why you need to fire some clients. Find out on the 3 Rings of Success.
Find out the three things that you can do today which will make a difference to your marketing from Doctor Marketing and Mr True Gravity.
How can someone spend £40,000 on breakfast? If you're attending weekly breakfast networking meetings then the answer is you. Find out why they cost so much and how you can get more from your networking with less time and effort.
How do you win more of the clients you want? The first step is developing an ideal client profile. The better and more closely you define your ideal client, the more effective your marketing will be. Find out how to create your ideal client profile and attract more of them.
