[PMM] #11 - Covid support program

Hi, I'm welcome to the Podiatry management minute. I just want to always like to share kind of unique marketing ideas. And I think one of the neat ideas is where we take something that's actually happening to us like covid and kind of turn it into something that I guess you can use it as a way to grow your business. And this this was done by a DME provider and they drop this off. I thought this was kind of unique so it's called a covid

support program. The world's most advanced walking boot is Being made available now for $24. So, I just think this is kind of a neat idea to, if we can somehow find a way to Market, whatever is kind of going on. For example, I talked to a patient or even during covid, a couple of videos about buzzwords, like, people talked about covid toe, so you can do a covid toe video. You can do something about covid in your newsletter.

So anything you can kind of take what's being pertinent, was happening such as different score, that Sports athletes and things like Like that having it a way to get in front of patients and talk about things. So that's the idea of the covid

support program. If you guys have your own tip that you kind of need or that you think is neat or a marketing idea that you see, please just take a clip and share it with me. You can just use that link or the link underneath this video to share with me. Okay? Thanks.