How Mike Faith Creatively Purchased and Grew Headsets.com
Jan 05, 2015•15 min
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Episode description
Mike Faith founded a headset company and experienced explosive growth, selling $3 million in the first three years. Then he hit a bump in the road. To get the company back on a path of consistent growth, he raised money and acquired Headsets.com.
Learn how he creatively financed the domain name, what benefits it provided to his business, and how he made a generic word memorable.
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