This month we’re talking about building your business with intention and really digging deep into what that looks like for you and your business. This is a huge mission here at LOE so I wanted to spend this month sharing more of what it means and how you can implement some of our tips into a new business or if you may be in the rebranding process! In the second part of this series, I’m walking you through the Business with Intention template again and covering: Getting clear on your business ope...
Aug 19, 2020•31 min
This week Im sharing with you a super simple follow up process that I do when a client is still unsure if my program is what they need. After we finish the sales call, I’ll send a simple email which includes: A personal thank you The benefits of my program based on the specific concerns that were presented during the sales call The call to action This simple process has helped me to close 75% of the potential clients who were unsure if they wanted to work with me after the sales call. Find the s...
Aug 17, 2020•13 min
This month we’re talking about building your business with intention and really digging deep into what that looks like for you and your business. This is a huge mission here at LOE so I wanted to spend this month sharing more of what it means and how you can implement some of our tips into a new business or if you may be in the rebranding process! In the second part of this series, I’m walking you through the Business with Intention template again and covering: How to decide on your signature of...
Aug 12, 2020•30 min
As business owners, it's typical to make investments whether it be investing into a course, coach or mastermind to help us hit our goals. But more often than not, we make the investment and don’t really take full advantage of the opportunity. If you're not seeing the results you desire from those investments, it may not be the investment, it could be because you're not doing the work. This week I'm sharing a quick tip on how to make the most out of your business investments so that you're not wa...
Aug 11, 2020•12 min
This month we’re talking about building your business with intention and really digging deep into how that may look for you and your business. This is a huge mission here at LOE so I wanted to spend this month sharing more of what it means and how you can implement some of our tips into a new business or if you may be in the rebranding process! This week’s episode is a two part series! I’m walking you through the intentional business plan template and sharing examples of how you can begin answer...
Aug 05, 2020•34 min
So far this month we have talked about how to revive a cold email list and what type of content you should be sending to your subscribers . So of course we had to close out our month of email marketing by chatting about how to consistently promote your list and gain new subscribers! Believe it or not, you can't leave growing your list up to chance. You can't just wait and hope that someone will stumble onto your website and find that awesome lead magnet that you created. Consistently growing a h...
Jul 29, 2020•22 min
I feel like a lot of the advice online talks about email list growth. All the different ways you can get more subscribers. But once you have those people on your list, what are you supposed to say next? One of the biggest reasons why you do end up ghosting your list is because you went into list building without an actual content plan. So in this week’s episode I want to share a few content topics that you can send to your list on a regular basis! For this episode we collaborated with noissue ! ...
Jul 15, 2020•21 min
How many times have you been ghosted by someone you were genuinely interested in? You thought everything was going great then BOOM they stop texting you back or answering your calls. And you're left wondering what went wrong. So you move on, you find other people and then all of a sudden they are back blowing up your inbox as if nothing happened. That probably annoys the crap out of you right? Then why are you doing that to your email list? Getting them all hyped up with what you'll have to offe...
Jul 09, 2020•25 min
I originally recorded this episode a little over a year ago ( it’s episode 75 ) but since we are talking about VISIBILITY this month, I thought it would be the perfect time to bring it back! As someone who has both pitched themselves and received pitches, I wanted to give you a few tips on what has helped me to land interviews and what I like to see when someone pitches me! I also wanted to give a few tips on how to be a give a good interview. It’s one thing to finally get that yes from a show t...
Jun 25, 2020•37 min
On the show this week I’m chatting with L’Oreal Thompson Payton! L’oreal is a freelance writer, editor and public speaker who is dedicated to encouraging and elevating Black women and girls. Her work has been featured in print and online publications such as Bustle, HelloGiggles, SELF, Shondaland, JET, EBONY and ZORA, just to name a few. A highly sought-after public speaker and author-on-the-rise, L’Oreal shares vital personal and professional advice via other platforms as a frequent podcast gue...
Jun 17, 2020•41 min
This month in The LOE Collective we are talking about VISIBILITY! More specifically, how to make yourself visible through pitching yourself for different media opportunities. One of the best ways to be introduced to a wider audience is to be a guest on someones podcast, do some guest blogging or land speaking opportunities. All this month we'll be sharing tips here on the podcast and on Instagram for how you can make yourself and brand more visible. Of course, in the membership community we'll b...
Jun 10, 2020•28 min
If you want people to buy from you, they first have to trust you. Trust you as the person guiding them through their specific pain point and also trust you from the content that you create. In this week’s episode, I share with you 4 tips for helping you to build trust between you and your audience! In addition to these tips, I also provide you with four action steps that you can begin to implement right now! Before you go, here’s what you should do next: Take a screenshot of this episode and sha...
May 27, 2020•31 min
This week's episode I want to chat with you about your signature offer! What is the main product or service that you're going to offer your audience that will help them through their biggest pain point? What's the thing you will focus the majority of your marketing around, that you will launch repeatedly and the offer all the rest of your products will stem from. Whether you’re creating a digital product, a service or maybe even a physical product, in this episode I’m going to break down a simpl...
May 20, 2020•25 min
Today is an exciting day because doors are OFFICIALLY open to The LOE Collective! The LOE Collective is our membership community that guides women entrepreneurs through each step of turning their God-give gifts and talents into a profitable online business that fuels the life they desire! In this episode I share more about who The LOE Collective is for, our mission and what you’ll receive as a member! To learn more about becoming a member, head over to https://www.livingoverexisting.com/communit...
May 12, 2020•19 min
The LOE Podcast FINALLY hit 100k downloads! This is a huge milestone for many podcasters so on the show today I wanted to celebrate by sharing for big lessons that I have learned about podcasting over the past few years! Also, if you’re interested in starting your own podcast, The Art of Podcasting course is exclusively available to members of The LOE Collective! This course will walk you through each step of coming up with your show concept, crafting your content strategy, helping you decide wh...
May 07, 2020•24 min
Last year I decided to completely tear down what was working in my business to step into the unknown and create an entirely different business model. I did this because, the business that I was building was completely draining me. I had great clients that I loved working with but trading that much time for money was exhausting. Not to mention all of the marketing strategies that I was trying to keep up with I no longer connected to. So I literally stopped what was bringing me in a good chunk of ...
Apr 29, 2020•19 min
This week on The LOE podcast I chat with Chamel Evans ! Chamel is a faith-infused brand strategist and designer for God-focused entrepreneurs helping them create brand identities that complement their purpose. She is on a mission to help women in all areas of ministry and business to clarify their vision, establish their brand, and launch out into the world for Kingdom Impact. This episode Chamel and I chat about how she has evolved her brand over the years including the major leap of faith her ...
Apr 22, 2020•44 min
So all this month in The LOE Collective we have been talking about passive income and the ladies are working to create a small digital product that they can launch to their audience by the end of the month. As someone who used to provide 1:1 business coaching, I know first hand how important it is to have passive income. Or at the very least a digital product that doesn't necessarily depend on me to constantly show up. If it wasn't for passive income, I wouldn't have been able to enjoy vacations...
Apr 15, 2020•33 min
This week on the podcast I chat with business coach and event planner, Lauren Caselli. Lauren owns a strategic event planning and marketing firm that provides digital entrepreneurs, mid-sized tech companies, and venture capital firms with streamlined, done-for-you solutions for their most important gatherings, product launches, and in-person, client-facing experiences. Lauren also is the founder of the 8-time sold out Boss Lady Bash , a community event for female small business owners, that inci...
Apr 01, 2020•33 min
This week on the loe podcast I chat with Shunta Grant ! Shunta is the founder of the adorable girls accessory brand, Because of Zoe , she’s a business coach helping women move past “busy” and the creator of The Best Today Guide which is a printed workbook designed to help women get clear on what they want and provides a simple three-step process to guide them toward their vision for the future one “today” at a time. In a world telling women to “hustle hard” and “do it all,” thought leader and bu...
Mar 25, 2020•41 min
With all of the mess and uncertainty happening in the world right now, I truly think that using this time to be productive can not only help us financially but also be a good distraction. In this week’s episode I’m sharing a few tips on how to be productive during chaos, life changes and unpredictable moments. Some of the tips covered include: Focusing on what’s important or will generate income Asking for help Setting boundaries around yourself and your work Planning in advance as much as possi...
Mar 18, 2020•28 min
Laura “Laura OG” Providence is a versatile and interdisciplinary creative forging new spaces at the intersection of design and cannabis. Laura is an advocate for equity and diversity within the marijuana industry and founded SMK BRK in the pursuit of normalizing conversations between women about cannabis through storytelling, imagery, and music curation. Between both her passion for cannabis and exciting brand concepts, Laura has introduced new levels of execution and thought to both industries ...
Mar 11, 2020•30 min
For the entire month of March within The LOE Collective we’ll be focusing on PRODUCTIVITY. Specifically, how to be productive without burning out. So this week I wanted to share a few tips on how to plan your week for success. In this episode we cover: How to use your Sundays for planning Why keeping a master lists of tasks is important The difference between a “must-do” and a “to-do” How to take advantage of your “power hours” This episode is sponsored by The LOE Collective , a membership commu...
Mar 04, 2020•21 min
This week I had the honor of chatting with the founder, owner and creative director of Thimblepress , Kristen Ley. Founded in a garage back in 2012, Thimblepress® is a design & lifestyle company aiming to create products that make people happy. Each product is designed by Kristen and filled with loads of love & color. Thimblepress® is sold in over 1500 retail shops internationally and her products are also available on Thimblepress.com . Thimblepress has worked and collaborated with Targ...
Feb 26, 2020•34 min
This week on the show I’m chatting with Jen Brown . Jen is the founder of The Engaging Educator , Fearless Winston Salem and the author of Think on Your Feet: Tips and Tricks to Improve Your Impromptu Communication Skills on the Job which is one of Inc Magazines “20 Books That Will Kick Off 2020 on the Right Foot.” In this episode Jen shares: How her acting degree led her to helping people become better communicators through improv How to be quick on your feet when it comes to communicating and ...
Feb 19, 2020•43 min
This month in The LOE Collective we’re digging deep into marketing. Marketing is one of the pieces of running a business that most people roll their eyes at but we can’t deny how important it is for the growth of our brand. This month, members will be tackling marketing head on and working on one exercise a week to create their simple, stress free marketing plan. But this week on the podcast, I’m busting 5 of the most common marketing myths that often hold us back from putting ourselves out ther...
Feb 12, 2020•27 min
This week on the podcast, you’re going to hear our LIVE episode that we recorded from the MindBodyBrand event a couple of weeks ago! If you’re unfamiliar, MindBodyBrand was our first in person event here in Raleigh, NC where we brought together women to dedicate a day to putting their mental and physical wellness first. It was INCREDIBLE and honestly the perfect way to kick off 2020! I was so nervous about doing an in person event for LOE but it turned out to be better than I could have ever exp...
Feb 05, 2020•38 min
In this week’s episode I have Marlena Banks back on the show for a second time! Marlena Banks is the founder of Big Idea Food , a lifestyle brand that creates relevant, biblical content for today's Christian entrepreneurs. Since launching with the Big Idea Food book in 2018, she's continued to grow the brand's offerings to include a weekly devotional newsletter & edge-snatching social media content. You can also find her speaking at inspirational events and working one on one with early-stag...
Jan 30, 2020•41 min
This week on the podcast, I’m chatting with In this episode Catherine Beard, a blogger and mindset coach who helps overthinkers organize their thoughts, relax their minds, and overcome their doubts so they can stress less and take action. In this episode, Catherine shares why it became so important for her to begin prioritizing her mental health along with physical health, how an unexpected youtube video led her to getting her masters degree in health and wellness coaching, why it’s so hard for ...
Jan 29, 2020•32 min
This week on the show I am chatting with Jenell B. Stewart . Jenell is a Social Entrepreneur who rose to popularity thanks to her award winning lifestyle blog. Today, Jenell uses the power of her many social platforms, which also includes a podcast, to empower women, specifically women of color, to become successful entrepreneurs by providing them with knowledge and resources to grow their businesses. Jenell is also the founder of a digital school which she started to educate women on how to lau...
Jan 22, 2020•1 hr 15 min
